Persuasive Genres
Title | Persuasive Genres PDF eBook |
Author | Sujata S. Kathpalia |
Publisher | Routledge |
Pages | 221 |
Release | 2021-09-30 |
Genre | Language Arts & Disciplines |
ISBN | 0429516878 |
This book provides an analysis of persuasive genres in the domain of media, ranging from traditional to new media genres on the internet. Kathpalia provides a layered analysis of a family of persuasive genres at the functional, semantic, and linguistic levels and a reconceptualization of genres as empowering rather than constraining, enabling rather than binding, and dynamic rather than static. The book leads readers to an understanding of genre that accounts for the way we interpret, respond to, and create genres in different settings whilst shedding light on how genres change and how they evolve into new and unique forms to meet the ever-changing needs of society. This book would be of interest to those studying or researching the topic of genres, and those interested in reconceptualizing the way in which we interpret and understand genres from linguistic and discourse perspectives.
Persuasive Genres
Title | Persuasive Genres PDF eBook |
Author | S. Surinder Kathpalia |
Publisher | |
Pages | |
Release | 2021-09 |
Genre | Mass media genres |
ISBN | 9781032080550 |
"This book provides an analysis of persuasive genres in the domain of media, ranging from traditional to new media genres on the Internet. Kathpalia provides a layered analysis of a family of persuasive genres at the functional, semantic and linguistic levels and a reconceptualization of genres as empowering rather than constraining, enabling rather than binding, and dynamic rather than static. The book leads readers to an understanding of genre that accounts for the way we interpret, respond to and create genres in different settings whilst shedding light on how genres change and how they evolve into new and unique forms to meet the ever-changing needs of society. This book would be of interest to those studying or researching the topic of genres, and those interested in re-conceptualising the way in which we interpret and understand genres from linguistic and discourse perspectives"--
Persuasion Across Genres
Title | Persuasion Across Genres PDF eBook |
Author | Helena Halmari |
Publisher | John Benjamins Publishing |
Pages | 280 |
Release | 2005 |
Genre | Language Arts & Disciplines |
ISBN | 9789027253736 |
Persuasion, in its various linguistic forms, enters our lives daily. Politicians and the news media attempt to change or confirm our beliefs, while advertisers try to bend our tastes toward buying their products. Persuasion goes on in courtrooms, universities, and the business world. Persuasion pervades interpersonal relations in all social spheres, public and private. And persuasion reaches us via a large number of genres and their intricate interplay.This volume brings together nine chapters which investigate some of the typical genres of modern persuasion. Using both quantitative and qualitative methods, the authors explore the linguistic features of successful (and unsuccessful) persuasion and the reasons for the variation of persuasive choices as realized in various genres: business negotiations, judicial argumentation, political speech, advertising, newspaper editorials, and news writing. In the final chapter, the editors tie together the two themes persuasion and genres by proposing an Intergenre Model. This model assumes that a powerful force behind generic evolution is the perennial need for implicit persuasion.
Persuasion Across Genres
Title | Persuasion Across Genres PDF eBook |
Author | Helena Halmari |
Publisher | John Benjamins Publishing |
Pages | 269 |
Release | 2005-02-17 |
Genre | Language Arts & Disciplines |
ISBN | 9027294747 |
Persuasion, in its various linguistic forms, enters our lives daily. Politicians and the news media attempt to change or confirm our beliefs, while advertisers try to bend our tastes toward buying their products. Persuasion goes on in courtrooms, universities, and the business world. Persuasion pervades interpersonal relations in all social spheres, public and private. And persuasion reaches us via a large number of genres and their intricate interplay.This volume brings together nine chapters which investigate some of the typical genres of modern persuasion. Using both quantitative and qualitative methods, the authors explore the linguistic features of successful (and unsuccessful) persuasion and the reasons for the variation of persuasive choices as realized in various genres: business negotiations, judicial argumentation, political speech, advertising, newspaper editorials, and news writing. In the final chapter, the editors tie together the two themes — persuasion and genres — by proposing an Intergenre Model. This model assumes that a powerful force behind generic evolution is the perennial need for implicit persuasion.
The Ancient Art of Persuasion across Genres and Topics
Title | The Ancient Art of Persuasion across Genres and Topics PDF eBook |
Author | |
Publisher | BRILL |
Pages | 424 |
Release | 2019-11-04 |
Genre | Literary Criticism |
ISBN | 9004412557 |
This is an original collection of essays that contribute to a developing appreciation of persuasion across ancient genres (mainly oratory, historiography, poetry) and a wide diversity of interdisciplinary topics (performance, language, style, emotions, gender, argumentation and narrative, politics).
Genre
Title | Genre PDF eBook |
Author | Anis S. Bawarshi |
Publisher | Parlor Press LLC |
Pages | 237 |
Release | 2010-03-08 |
Genre | Literary Criticism |
ISBN | 1602351732 |
GENRE: AN INTRODUCTION TO HISTORY, THEORY, RESEARCH, AND PEDAGOGY provides a critical overview of the rich body of scholarship that has informed a “genre turn” in Rhetoric and Composition, including a range of interdisciplinary perspectives from rhetorical theory, applied linguistics, sociology, philosophy, cognitive psychology, and literary theory.
Persuading People
Title | Persuading People PDF eBook |
Author | Robert Cockcroft |
Publisher | Bloomsbury Publishing |
Pages | 284 |
Release | 2013-12-01 |
Genre | Language Arts & Disciplines |
ISBN | 1350307998 |
This fascinating and practical book explores persuasive techniques in the English language, and is the ideal introduction for students and others with a professional interest in persuasion. Using a wide range of lively and accessible illustrative material, Robert Cockcroft and Susan Cockcroft unpick the complexities of persuasive language - both written and spoken - and enable readers to develop and enhance their rhetorical skills. Now thoroughly revised and expanded, the second edition of this successful text includes: - Developed application of cognitive linguistic theory, which sheds new light on the emotional and logical powers of persuasion - Extended and updated examples of rhetoric in action - Clear pointers for further study to allow readers to continue their exploration into rhetorical theory and practice - A new final chapter which invites readers to practice their skills using updated versions of traditional rhetorical exercises