On Pitch
Title | On Pitch PDF eBook |
Author | Rick Baldassin |
Publisher | |
Pages | |
Release | 2007-01-01 |
Genre | |
ISBN | 9781427619341 |
The subject of this book is tuning theory and the integration of aural and electronic tuning techniques. All of the information presented will be analyzed from both aural and electronic perspectives, so that every technique used aurally will have an electronic equivalent, and every technique used electronically will have its aural test. The information is equally helpful for those who tune strictly by ear or exclusively with an electronic aid, and provides a firm understanding of the equivalent tests and procedures from both worlds for the growing number of tuners that use both their ears and an electronic aid.
Here's the Pitch
Title | Here's the Pitch PDF eBook |
Author | Roberta J. Newman |
Publisher | U of Nebraska Press |
Pages | 339 |
Release | 2019-03-01 |
Genre | Sports & Recreation |
ISBN | 0803278470 |
2020 SABR Baseball Research Award In the mid-nineteenth century, two industries arrived on the American scene. One was strictly a business, yet it helped create, define, and disseminate American culture. The other was ostensibly just a game, yet it soon became emblematic of what it meant to be American, aiding in the creation of a national identity. Today, whenever the AT&T call to the bullpen is heard, fans enter Minute Maid Park, or vote for favorite All-Stars (brought to us by MasterCard), we are reminded that advertising has become inseparable from the MLB experience. Here’s the Pitch examines this connection between baseball and advertising, as both constructors and reflectors of culture. Roberta J. Newman considers the simultaneous development of both industries from the birth of the partnership, paying particular attention to the ways in which advertising spread the gospel of baseball at the same time professional baseball helped develop a body of consumers ready for the messages of advertising. Newman considers the role of product endorsements in the creation of the culture of celebrity, and of celebrity baseball players in particular, as well as the ways in which new technologies have impacted the intersection of the two industries. From Ty Cobb to Babe Ruth in the 1920s and 1930s to Mickey Mantle, Yogi Berra, and Willie Mays in the postwar years, to Derek Jeter, Rafael Palmeiro, and David Ortiz in the twenty-first century, Newman looks at many of baseball’s celebrated players and shows what qualities made them the perfect pitchmen for new products at key moments. Here’s the Pitch tells the story of the development of American and an increasingly international culture through the marriage between Mad Men and The Boys of Summer that made for great copy, notable TV advertisements, and lively social media, and shows how baseball’s relationship with advertising is stronger than ever.
The Art of the Pitch
Title | The Art of the Pitch PDF eBook |
Author | Peter Coughter |
Publisher | Springer |
Pages | 240 |
Release | 2016-09-29 |
Genre | Business & Economics |
ISBN | 1137512334 |
Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.
Ten Minutes to the Pitch
Title | Ten Minutes to the Pitch PDF eBook |
Author | Chris Abbott |
Publisher | |
Pages | 0 |
Release | 2005 |
Genre | Authorship |
ISBN | 9781931290562 |
An insider's guide to selling your script, story or idea to the powers that be. Includes Last Minute Checklist for success.
Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
Title | Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal PDF eBook |
Author | Oren Klaff |
Publisher | McGraw Hill Professional |
Pages | 238 |
Release | 2011-02-18 |
Genre | Business & Economics |
ISBN | 007175976X |
Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book “Fast, fun and immensely practical.” —JOE SULLIVAN, Founder, Flextronics “Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.” —JOSH WHITFORD, Founder, Echelon Media “What do supermodels and venture capitalists have in common?They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve.” —RALPH CRAM, Investor “Pitch Anything offers a new method that will differentiate you from the rest of the pack.” —JASON JONES, Senior Vice President, Jones Lang LaSalle “If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work.” —STEVEN WALDMAN, Principal and Founder, Spectrum Capital “Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions.” —LOUIE UCCIFERRI, President, Regent Capital Group “I use Oren’s unique strategies to sell deals, raise money, and handle tough situations.” —TAYLOR GARRETT, Vice President, White Cap “A counter-intuitive method that works.” —JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million—and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you’re selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn’t an art—it’s a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you’ll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money—and even change your life. Success is dependent on the method you use, not how hard you try. “Better method, more money,” Klaff says. “Much better method, much more money.” Klaff is the best in the business because his method is much better than anyone else’s. And now it’s yours. Apply the tactics and strategies outlined inPitch Anything to engage and persuade your audience—and you’ll have more funding and support than you ever thought possible.
Ditch the Pitch
Title | Ditch the Pitch PDF eBook |
Author | Steve Yastrow |
Publisher | Select Books Incorporated |
Pages | 176 |
Release | 2014 |
Genre | Business & Economics |
ISBN | 9781590791264 |
"Founder of business strategy consulting firm argues that customers are more persuaded by improvised conversations than scripted sales pitches. Presents techniques and practices for six habits people can learn to enable spontaneous conversations that persuade customers to say 'yes'"--
Fever Pitch
Title | Fever Pitch PDF eBook |
Author | Nick Hornby |
Publisher | Penguin UK |
Pages | 229 |
Release | 2005-05-05 |
Genre | Biography & Autobiography |
ISBN | 0141926546 |
*WINNER OF THE WILLIAM HILL SPORTS BOOK OF THE YEAR* Fever Pitch is Nick Hornby's million-copy-selling, award-winnning football classic 'A spanking 7-0 away win of a football book. . . inventive, honest, funny, heroic, charming' Independent For many people watching football is mere entertainment, to some it's more like a ritual; but to others, its highs and lows provide a narrative to life itself. But, for Nick Hornby, his devotion to the game has provided one of few constants in a life where the meaningful things - like growing up, leaving home and forming relationships, both parental and romantic - have rarely been as simple or as uncomplicated as his love for Arsenal. Brimming with wit and honesty, Fever Pitch, catches perfectly what it really means to be a football fan - and in doing so, what it means to be a man. 'Hornby has put his finger on truths that have been unspoken for generations' Irish Times 'Funny, wise and true' Roddy Doyle