Buyology

Buyology
Title Buyology PDF eBook
Author Martin Lindstrom
Publisher Currency
Pages 274
Release 2010-02-02
Genre Business & Economics
ISBN 0385523890

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NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Strangeways to Oldham

Strangeways to Oldham
Title Strangeways to Oldham PDF eBook
Author Andrea Frazer
Publisher Headline Accent
Pages 250
Release 2014-03-20
Genre Fiction
ISBN 1783756349

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The first in the series featuring a madcap pair of amateur sleuths and a delightful outpouring of upper-class English eccentricities - with the odd murder thrown in! Praise for Andrea Frazer's twisty and compelling crime novels: ***** 'Brilliant book, look forward to reading the others in the series. A great story, loved reading it...' Reader Review ***** 'A very nicely written 'tongue in cheek' story with the most unlikely hero and heroine as aged super sleuths... Very enjoyable read' Reader Review ***** 'Loved this story... Look forward to others in the series' Reader Review ***** 'Loved this book... The characters were absolutely brilliant... Well done Andrea Frazer. Highly recommended' Reader Review ***** ' ...I LOVED it... I have read all Andrea Frazer's books and cannot wait for the next one... Buy all Andrea's books - such fun, you won't be disappointed' Reader Review _________ Lady Amanda Golightly of Belchester Towers is a person in complete contrast to the stereotypical image of one of her breeding. She is short, portly, and embarrassingly forthright. If she wasn't calling a spade a shovel, it was only because she was calling it 'trumps'! On a visit to a local nursing home where an old business partner of her father's is residing, she unexpectedly discovers a long-lost friend, Hugo Cholmondley-Crichton-Crump - and stumbles upon murder as well. Installing Hugo in the more civilised and comfortable surroundings of Belchester Towers, the pair turn to sleuthing after Lady Amanda reports her appalling discovery to the local police inspector and is incensed when he treats her as a silly old biddy with an over-active imagination. Her outrage prompts her to teach the impertinent young whipper-snapper a lesson, and she and Hugo (Zimmer frame in tow) embark upon their first investigation, only for murder to become a distressingly frequent occurrence...

Anagram Solver

Anagram Solver
Title Anagram Solver PDF eBook
Author Bloomsbury Publishing
Publisher Bloomsbury Publishing
Pages 719
Release 2009-01-01
Genre Games & Activities
ISBN 1408102579

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Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.

Snowballs and Scotch Mist

Snowballs and Scotch Mist
Title Snowballs and Scotch Mist PDF eBook
Author Andrea Frazer
Publisher Headline Accent
Pages 250
Release 2014-05-22
Genre Fiction
ISBN 1783756314

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The third in the series featuring a madcap pair of amateur sleuths and a delightful outpouring of upper-class English eccentricities - with the odd murder thrown in! Praise for Andrea Frazer's twisty and compelling crime novels: ***** 'A fun mystery featuring a Scottish Castle, Burns Night and drink recipes... I can't wait to read the others in this series' Reader Review ***** 'Loved the dialogue. Will recommend to light mystery readers as well as those who enjoy the humour side' Reader Review ***** 'I love this series' Reader Review ***** 'Fantastic Series of books... waiting on pre-order for the next' Reader Review ***** 'Andrea Frazer writes a good humorous English mystery' Author Review _________ Bagpipes, haggis, tartan, and kilts all make their appearance, as dastardly deeds are done amidst a snowy landscape. In the third Belchester Chronicle, Lady Amanda Golightly receives an invitation to spend Burns' Night with friends in Scotland. Although she is dismissive of the idea, her chum Hugo is thrilled at the thought and persuades her to agree to the trip. With Beauchamp, her long-suffering manservant, and her friend, Enid Tweedie, the four head to Rumdrummond Castle for a 'wee break'. Before long, however, murder enters their lives once more, and they begin to suspect some very dirty dealing is going on under the under the respectable veneer of castle life.

God Rob Ye Merry Gentlemen

God Rob Ye Merry Gentlemen
Title God Rob Ye Merry Gentlemen PDF eBook
Author Andrea Frazer
Publisher Headline Accent
Pages 95
Release 2015-11-29
Genre Fiction
ISBN 1786151154

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A festive special in the Belchester Chronicles cosy crime series, complete with Beauchamps Major and Minor. and a delightful outpouring of upper-class English eccentricities - with the odd murder thrown in! Praise for Andrea Frazer's twisty and compelling crime novels: ***** 'What an absolutely wonderful series - would read more from this author' Reader Review ***** 'Love these stories, the characters are just brilliant...reading the series is a must, some unusual twists in there' Reader Review ***** 'The brilliant Andrea Frazer, love the short stories,.. Another amusing and brilliant plot' Reader Review ***** 'Short but delightful story with all the usual charm of the Belchester Towers household' Reader Review ***** 'Love this series - characters are fabulous!' Reader Review ************* It's nearly Christmas in Belchester and the carol singers are out in full swing. So too are the thieves! A spate of burglaries is underway and the police are baffled. When Belchester Towers becomes a target, Lady Amanda Golightly is determined to get to the bottom of it all. None of the usual criminal types in the city seem to be involved, but after a bit of lateral thinking and old chum Hugo's help, Lady Amanda is off, sniffing after a totally unsuspected scent...

Crossword Solver

Crossword Solver
Title Crossword Solver PDF eBook
Author Anne Stibbs
Publisher Bloomsbury Pub Limited
Pages 423
Release 2000
Genre Games
ISBN 9780747550754

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An aid to solving crosswords. It contains over 100,000 potential solutions, including plurals, comparative and superlative adjectives, and inflections of verbs. The list extends to first names, place names and technical terms, euphemisms and compound expressions, as well as abbreviations.

Antifascisms

Antifascisms
Title Antifascisms PDF eBook
Author David Ward
Publisher Fairleigh Dickinson Univ Press
Pages 260
Release 1996
Genre History
ISBN 9780838636763

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This book is an in-depth analysis of three of the most crucial years in twentieth-century Italian history, the years 1943-46. After more than two decades of a Fascist regime and a disastrous war experience during which Italy changed sides, these years saw the laying of the political and cultural foundations for what has since become known as Italy's First Republic. Drawing on texts from the literature, film, journalism, and political debate of the period, Antifascisms offers a thorough survey of the personalities and positions that informed the decisions taken in this crucial phase of modern Italian history.