One of the first ethnographic studies to explore use of social media in the everyday lives of people in Tamil Nadu, Social Media in South India provides an understanding of this subject in a region experiencing rapid transformation. The influx of IT companies over the past decade into what was once a space dominated by agriculture has resulted in a complex juxtaposition between an evolving knowledge economy and the traditions of rural life. While certain class tensions have emerged in response to this juxtaposition, a study of social media in the region suggests that similarities have also transpired, observed most clearly in the blurring of boundaries between work and life for both the old residents and the new. Venkatraman explores the impact of social media at home, work and school, and analyses the influence of class, caste, age and gender on how, and which, social media platforms are used in different contexts. These factors, he argues, have a significant effect on social media use, suggesting that social media in South India, while seeming to induce societal change, actually remains bound by local traditions and practices.

The charged emotional politics of language and identity in India

The South India story attempted here is of a peninsular region influenced by the oceans, not by the Himalayas. Yet it is more than that. It is a story of facets of four powerful culturesKannada, Malayalam, Tamil and Telugu, to name them in alphabetical orderand yet more than that, for Kodava, Konkani, Marathi, Oriya and Tulu cultures have also influenced it, as also other older and possibly more indigenous cultures often seen as tribal, as well as cultures originating in other parts of India and the world. With South Indias Malayalam region being (in modern times) the most balanced in terms of religion and also the most literate, its Kannada zone occupying South Indias geographical centre and containing the sites of the Vijayanagara kingdom and also the kingdom of Haidar and Tipu, its Telugu portion the largest in area and holding the most people, and its Tamil part the most Dravidian and possessing the oldest literature, the four principal cultures are, unsurprisingly, competitive. But they are also complementary. This is a Dravidian story, and also more than that. It is a story involving four centuries, the seventeenth, eighteenth, nineteenth and twentieth, yet other periods intrude upon it...

In this concise but sweeping study, James Axtell depicts the complete range of transformations in southeastern Indian cultures as a result of contact, and often conflict, with European explorers and settlers in the sixteenth, seventeenth, and eighteenth centuries. Stressing the dynamism and constant change in native cultures while showing no loss of Indian identity, Axtell effectively argues that the colonial Southeast cannot be fully understood without paying particular attention to its native inhabitants before their large-scale removal in the 1830s. Axtell begins by treating the irruption in native life of several Spanish entradas in the sixteenth century, most notably and destructively Hernando de Soto's, and the rapid decline of the great Mississippian societies in their wake. He then relates the rise and fall of the Franciscan missions in Florida to the aggressive advent of English settlement in Virginia and the Carolinas in the seventeenth century. Finally, he traces the largely symbiotic relations among the South Carolina English, the Louisiana French, and their native trading partners in the eighteenth-century deerskin business, and the growing dependence of the Indians on their white neighbors for necessities as well as conveniences and luxuries. Focusing on the primary context of interaction between natives and newcomers in each century -- warfare, missions, and trade -- and drawing upon a wide range of ethnohistorical sources, including written, oral, archaeological, linguistic, and artistic ones, Axtell gives a rich sense of the variety and complexity of Indian-white interactions and a clear interpretative matrix by which to assimilate the details. Based on the fifty-eighth series of Walter Lynwood Fleming Lectures, The Indians' New South is a colorful, accessible account of the clash of cultures in the colonial Southeast. It will prove essential and entertaining reading for all students of Native America and the South.

Velcheru Narayana Rao's contribution to understanding Indian cultural history, literary production, and intellectual life—specifically from the vantage of the Andhra region—has few parallels. He is one of the very rare scholars to be able to reflect magisterially on the precolonial and colonial periods. He moves easily between Sanskrit and the vernacular traditions, and between the worlds of orality and script. This is because of his mastery of the "classical" Telugu tradition. As Sanjay Subrahmanyam puts it in his Introduction, "To command nearly a thousand years of a literary tradition is no small feat, but more important still is VNR's ability constantly to offer fresh readings and provocative frameworks for interpretation." The essays and reflections in Text and Tradition in South India bring together the diverse and foundational contributions made by Narayana Rao to the rewriting of India's cultural and literary history. The book is for anyone interested in the history of Indian ideas, the social and cultural history of South India, and the massive intellectual traditions of the subcontinent.

'Men and Masculinities in South India' aims to increase understanding of gender within South Asia and especially South Asian masculinities, a topic whose analysis and ethnographising in the region has had a very sketchy beginning and is ripe for more thorough examination.