This comprehensive compendium showcases over 450 captivating examples of monograms and ciphers, curated from the portfolios of leading designers worldwide. This comprehensive compendium showcases over 450 captivating examples of monograms and ciphers, curated from the portfolios of leading designers worldwide. Part of a series offering a broad exploration of contemporary trademarks, corporate symbols, and logo designs, this book is a visual feast for design enthusiasts. Discover the subtle intricacies of monograms, where letters intertwine, and ciphers, where letters stand independently yet create a harmonious visual tapestry.

The ultimate guide to Logo Design from the world's most popular resource for web designers and developers Web designers and developers now find themselves tasked with designing not only a client's Web site, but also their logo and brand identity. By adding Logo Design to your portfolio, you also add brand skills and unique content. This unparalleled guide dives into the topic of design theory and tells you everything you need to know in order to build remarkable logo. No matter your level of experience, Smashing Magazine covers techniques and best practices in understandable way. You'll look behind the scenes at the art of creating identities. From theory to instruction to inspiration, this must-have book addresses the challenges and rewards of creating a logo that adheres to specific rules of successful design. Details the process of creating a memorable and unique logo, from finding inspiration to executing the design Looks at what makes a logo successful, various typefaces to explore, ways to use color, the pros and cons of vector, how to prepare for print, and more Zeroes in on the research, concepts, and techniques that go into designing an amazing logo Includes more than 400 never-before-published logos, interviews with established designers, and biographies of logo design masters with case studies of their iconic work Appeals to a wide range of readers, from aspiring designer to experienced professional Encompassing everything about the art of creating identities, this is the only book you need to get started designing today.

In laying out this book I have put into it the experience of many years of actual work in the designing of Monograms, Ciphers, Trade-Marks, and other letter devices. I have given the work much careful thought in order to present the most useful material, to give that material on a good workable scale, and in such a way that any design can be quickly found. By the arrangement of the designs the plates form their own index. ..A. A. TURBAYNE.

The authors of this book are top executives in the luxury goods industry. In an environment in which brands have come under attack they argue that brands can be factors of progress if they are correctly managed. The book includes an analysis of brand nature and history and highlights the importance of semiotics in the management of brand identity. In summary they argue that brands cannot be held responsible for the imperfections and excesses of the worldwide economic and political systems, but that they can be signs of excellence and differentiation and vectors of values which favour multicultural understanding and put people in a position to generate progress.

A Visually Stunning Guide to Learning the Art of Logo Design Designers looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo. With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as: Logic in design Relationships, hierarchy, and structure Differences and similarities in design Research and planning an identity How to build a logo using type, image, and space Letterforms, type, and fonts Type alteration Semiotics: icons and symbols Image-to-image relationships With a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks.

Tap into the power of Photopea and learn photo editing, digital painting, and how to design graphics for social media, marketing, and merchandise with this self-paced manual written by multidisciplinary visual artist, Michael Burton Key Features Gain foundational skills in photo editing, design, and digital painting Discover tools for selections, color adjustments, text application, and content creation Explore the latest updates and plug-ins for more control over image enhancement Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionPhotopea is a comprehensive image and photo editing design tool that provides essential features and capabilities comparable to Adobe Photoshop. This book covers the latest version of Photopea, featuring step-by-step instructions for image editing, improving and enhancing designs with text and effects, and creating eye-catching projects for print and the web. The first part of this book will teach you how to navigate the workspace, use the best tools for specific tasks and projects, and make perfect selections. You’ll also discover how to remove backgrounds, merge and/or add objects, and adjust colors to create impressive images. Later, you’ll explore layers and compositing techniques, and get hands on with retouching images like a pro. The book will demonstrate how to create collages and use brushes, color wheels, and swatches for drawing and painting. You’ll also learn how to apply impressive text to images to create posters, flyers, and logos. By the end of this book, you'll have learned how to retouch, paint, enhance, and manipulate images; how to use templates provided by Photopea; and finally, how to apply your skills to projects.What you will learn Understand how to use masks, layer adjustments, and work non-destructively with your images Use photo retouching techniques to enhance your images, revive old photos, and apply effects Use brushes effectively and learn how to create custom brushes for specific tasks and effects Apply different selections for removing backgrounds and objects from photos Utilize the principles of color theory to craft visually stunning compositions Draw stunning vector and bitmap formats for coloring, rendering, and finished illustrations Who this book is for This book is for photographers, illustrators, graphic designers, hobbyists, and students in need of alternative graphic design software suitable for digital imaging and more. Beginners with no prior knowledge of photo editing will also benefit from this book, as it will help them learn fundamental editing skills while they explore Photopea’s functionality.

Masters of Design: Logos and Identity profiles twenty well known designers, who are recognized for the particular areas of design in which they’re profiled in the Masters series. The profiles are not only inspirational, but they provide real-world advice and support designers can use in their projects. Through real world examples and illustrations, the authors present the work of the 20 legends focusing on the subject of identity and logos. This ranges from simple mark-making to full scale programs applied to multiple mediums. The book also includes a gallery of marks, sidebars on heroes and inspirations, and diagrams to explain concepts or processes. The designers included will have a wide age range, type of work, in-house agencies, small business, large firm, domestic and international designers. Each profile is about 2,000 words and includes 10-15 projects with captions that detail the specifics. We include current projects as well as the projects that put these people on the map.