Is your BRAIN sabotaging your efforts to LOSE WEIGHT or STAY FIT? Dont automatically blame your failure to achieve fitness goals on a lack of willpower. The real culprit might be your brain! Mind Over Fat Matters: Conquering Psychological Barriers to Weight Management reveals why typical weight-loss programs failand how to design a lifestyle that works for you instead of against you. Dr. Lavinia Rodriguez explains that most diets are self-defeating because their restrictive and dissatisfying natures cause the brain to rebel. Mind Over Fat Matters gets you started on a healthier, more balanced path to achieving your personal weight-loss goals. Most importantly, it provides you with the crucial link that almost all fad diet programs are missing: the psychological tools to sustain your progress in the long term. Practical and easy to understand, Mind Over Fat Matters lays out a step by step plan for transforming the way you think about food and fitness, tackling your unhealthy habits at a pace thats acceptable and sustainable, and overcoming your brains natural resistance to lifestyle change. Its time to leave restrictions, self-blame, and disappointment behindand move forward on a purposeful and permanent path toward health and leanness!

A motivational guide to losing weight and maintaining success by the #1 New York Times bestselling author of Clean & Lean Every day of every year, thousands of people start some type of weight loss/transformation journey. Mind over Weight is an important weapon to add to their arsenals. While eating the right food and exercising is critical to weight loss success, Mind over Weight helps readers win the battle by getting everything in order above the neck. It will guide readers to find their motivation, stick to a plan, and set the right goals. There are a million diet plans out there, but few address issues equally critical to weight loss success: they're all in the six inches between your ears! Written by Ian K. Smith, MD, bestselling author of SHRED and The Clean 20, Mind over Weight is an easy read with concrete steps dieters will be able to follow. Each chapter ends with a takeaway action item for readers to complete to help create an overall strategy for body and life transformation.

The author combines coaching, hypnosis, NLP (neuro linguistics progamming), and nutrition to transform one's mind and body. Not only will readers train their brains to think thin, they will train their body to become a fat burning machine.

NATIONAL BESTSELLER • “Taubes stands the received wisdom about diet and exercise on its head.” —The New York Times What’s making us fat? And how can we change? Building upon his critical work in Good Calories, Bad Calories and presenting fresh evidence for his claim, bestselling author Gary Taubes revisits these urgent questions. Featuring a new afterword with answers to frequently asked questions. Taubes reveals the bad nutritional science of the last century—none more damaging or misguided than the “calories-in, calories-out” model of why we get fat—and the good science that has been ignored. He also answers the most persistent questions: Why are some people thin and others fat? What roles do exercise and genetics play in our weight? What foods should we eat, and what foods should we avoid? Persuasive, straightforward, and practical, Why We Get Fat is an essential guide to nutrition and weight management. Complete with an easy-to-follow diet. Featuring a new afterword with answers to frequently asked questions.

What's Wrong with Fat? examines the social implications of understanding fatness as a medical health risk, disease, and epidemic. Examining the ways in which debates over fatness have developed, Abigail Saguy argues that the obesity crisis literally makes us fat, intensifies negative body image, and justifies weight-based discrimination.

On 9 November, 1992, Sir Ranulph Fiennes and Dr Michael Stroud set out from the Filchner ice shelf, to attempt the first unassisted crossing of the Antarctic continent. It was to be a journey of epic proportions. When they were finally lifted out, more dead than alive, they had completed the longest unsupported journey in polar history.

Losing weight and successfully maintaining it over the long term is not as much about what you put in your stomach; it's more about what's happening in the brain. In Brain-Powered Weight Loss, psychotherapist and weight management expert Eliza Kingsford shows that more than 90 percent of people who go on diet programs (even healthy ones) fail or eventually regain because they have a dysfunctional relationship with food. Changing this relationship by changing the way you think about and behave around food is what it takes to permanently achieve weight-loss success. Kingsford’s 11-step first-of-its-kind program enlists dozens of mind-altering and behavior-changing exercises and techniques that shows you how to: • Identify and reverse the conscious and unconscious thinking errors and food triggers that lead to the behaviors that drive our food decisions. • Let go of the mindset of going on or off a diet in favor of a conscious quest to pursue a lifestyle of healthy eating and everyday activity--one that can last forever. • Successfully use what Kingsford calls "dealing skills" to outsmart high-risk situations, tame stressful times, and prevent an eating "slip" from leading to a setback or all-out binge. • Find out if you have what emerging research shows is an addiction to certain high-fat and sugar-added, processed foods that can be as powerful as addiction to cigarettes and narcotics. • Design a personal healthy eating program built on Kingsford's 10 Principles of Healthy Eating.