Is your business looking out? The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more. As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind. Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes.

Melt takes place where the surface of glaciers or ice sheets interacts with the atmosphere. While the processes governing surface melt are fairly well understood, the pathways of the meltwater, from its origin to the moment it leaves a glacier system, remain enigmatic. It is not even guaranteed that meltwater leaves a glacier or ice sheet. On Greenland, for example, only slightly more than 50% of the meltwater runs off. The remainder mostly refreezes within the so-called firn cover of the ice sheet. This eBook contains 11 studies which tackle the challenge of understanding meltwater retention in snow and firn from various angles. The studies focus both on mountain glaciers and on the Greenland ice sheet and address challenges such as measuring firn properties, quantifying their influence on meltwater retention, modelling firn processes and meltwater refreezing as well as unravelling the mechanisms within the recently discovered Greenland firn aquifers.

The third book in the Fire & Ice series featuring Icelandic detective Magnus Jonson FreeFlow, a group of internet activists committed to the freedom of information, have video evidence of a military atrocity in the Middle East and have chosen Iceland as their HQ while they prepare to unleash their greatest coup on the world's media. On the glacial rim of erupting volcano Eyjafjallaj&ökull, minutes after they christen their endeavor Operation Meltwater, one of them is murdered. The list of people Freeflow has antagonized is long—the Chinese government, Israeli military, a German Bank, Italian politicians, even U.S. college fraternities. Magnus Jonson has a long list of suspects but he's getting precious little help from FreeFlow—for an organization dedicated to the transparency of information, they're a secretive bunch. But they are not the only ones with secrets. Asta, a newly qualified priest, has contacted FreeFlow with information about a scandal in the church. Her involvement with FreeFlow will cost her dearly. And with the return of Magnus's brother Ollie to Iceland, the feud that has haunted their family for three generations is about to reignite.

The Earth's climate is already warming due to increased concentrations of human-produced greenhouse gases in the atmosphere, and the specter of rising sea level is one of global warming's most far-reaching threats. Sea level will keep rising long after greenhouse gas emissions have ceased, because of the delay in penetration of surface warming to the ocean depths and because of the slow dissipation of excess atmospheric carbon dioxide. Adopting a long perspective that interprets sea level changes both underway and expected in the near future, Vivien Gornitz completes a highly relevant and necessary study of an unprecedented age in Earth's history. Gornitz consults past climate archives to help better anticipate future developments and prepare for them more effectively. She focuses on several understudied historical events, including the Paleocene-Eocene Thermal Anomaly, the Messinian salinity crisis, the rapid filling of the Black Sea (which may have inspired the story of Noah's flood), and the Storrega submarine slide, an incident possibly connected to a sea level occurrence roughly 8,000 years old. By examining dramatic variations in past sea level and climate, Gornitz concretizes the potential consequences of rapid, human-induced warming. She builds historical precedent for coastal hazards associated with a higher ocean level, such as increased damage from storm surge flooding, even if storm characteristics remain unchanged. Citing the examples of Rotterdam, London, New York City, and other forward-looking urban centers that are effectively preparing for higher sea level, Gornitz also delineates the difficult economic and political choices of curbing carbon emissions while underscoring, through past geological analysis, the urgent need to do so.

What can we expect as global change progresses? Will there be thresholds that trigger sudden shifts in environmental conditionsâ€"or that cause catastrophic destruction of life? Effects of Past Global Change on Life explores what earth scientists are learning about the impact of large-scale environmental changes on ancient lifeâ€"and how these findings may help us resolve today's environmental controversies. Leading authorities discuss historical climate trends and what can be learned from the mass extinctions and other critical periods about the rise and fall of plant and animal species in response to global change. The volume develops a picture of how environmental change has closed some evolutionary doors while opening othersâ€"including profound effects on the early members of the human family. An expert panel offers specific recommendations on expanding research and improving investigative toolsâ€"and targets historical periods and geological and biological patterns with the most promise of shedding light on future developments. This readable and informative book will be of special interest to professionals in the earth sciences and the environmental community as well as concerned policymakers.