Featuring bios, fun facts, Care Bear mottoes, and so much more, this guidebook is your new go-to source for the Care Bears, from the Cloudseeker team to the home-base team and all the Care Bears in between! But wait, there's even more! Read along for insider knowledge on Whiffles, the Bad Crowd, the Icelings, the Crashitite Rumblers, Mossy the Monsterplant, and more. It's jam-packed with fun!

For over 20 years, the development of children's television programming has been subsidized by toy manufacturers. The result has been an increased commercialisation of children's popular culture - the creation of a "material world" of childhood characterized by brand-name toys, games, clothing, and television characters. Drawing on historical background and case studies, this book presents a unique look at the development of children as targets of the media and commercial industries, and examines the economic and social forces that have defined the evolution of children's entertainment. This volume is of interest to professionals and students in media studies, mass communication, and related fields; readers interested in contemporary children's culture and the content of children's programming.

With the help of Friend Bear and Good Luck Bear, Tenderheart Bear transforms an empty city lot into a beautiful garden.

The Care Bears come to earth and help Peter, who has just moved, get used to his new house and school.

Cheer Bear and Tenderheart Bear help Jill discover that her new baby sister is as wonderful as the baby brother she had wanted.

This timely and innovative book provides a detailed history of marketing to children, revealing the strategies that shape the design of toys and have a powerful impact on the way children play. Stephen Kline looks at the history and development of children's play culture and toys from the teddy bear and Lego to the Barbie doll, Care Bears and Teenage Mutant Ninja Turtles. He profiles the rise of children's mass media - books, comics, film and television - and that of the specially stores such as Toys 'R' Us, revealing how the opportunity to reach large audiences of children through television was a pivotal point in developing new approaches to advertising. Contemporary youngsters, he shows, are catapulted into a fantastic and chaotic time-space continuum of action toys thanks to the merchandisers' interest in animated television. Kline looks at the imagery and appeal of the toy commercials and at how they provide a host of stereotyped figures around which children can organize their imaginative experience. He shows how the deregulation of advertising in the United States in the 1980s has led directly to the development of the new marketing strategies which use television series to saturate the market with promotional "character toys". Finally, in a powerful re-examination of the debates about the cultural effects of television, Out of the Garden asks whether we should allow our children's play culture to be primarily defined and created by marketing strategies, pointing to the unintended consequences of a situation in which images of real children have all but been eliminated from narratives about the young.

A group of films on a character-based series, which include Andy Hardy, Benji, Billy Jack, Blondie, Captain Nemo, Dr. Kildare, The Falcon, Francis the Talking Mule, Harry Potter, Henry Aldrich, Jason Voorhees, Jungle Jim. The Lone Ranger, Ma 8 Pa Kettle, Matt Dillon, Michael Myers, Robin Hood, Santa Claus, Superman, Tarzan and Zorro. These and other characters make this interesting book