Media Essentials
Title | Media Essentials PDF eBook |
Author | Richard Campbell |
Publisher | Macmillan Higher Education |
Pages | 1306 |
Release | 2019-10-02 |
Genre | Mass media and culture |
ISBN | 131926607X |
A concise and affordable resource for the mass communication course, Media Essentials provides a flexible, informative, and relevant breakdown of what the media is, how it works, and how it impacts today’s most talked-about subjects. From #metoo to content streaming to social media and politics, students learn how a wide variety of recent developments have impacted the mass-media landscape—and how past innovation and change have informed our current media world. Media Essentials is available with LaunchPad, a robust online platform designed to help students fully engage with course content—and with the world of mass media. From our acclaimed LearningCurve adaptive quizzing, which helps students learn and retain concepts, to compelling features like an interactive e-book and a variety of entertaining and thought-provoking video clips, LaunchPad gets students connected with—and interested in—the information they need to succeed in class.
Design Essentials for the Motion Media Artist
Title | Design Essentials for the Motion Media Artist PDF eBook |
Author | Angie Taylor |
Publisher | Taylor & Francis |
Pages | 395 |
Release | 2013-03-20 |
Genre | Computers |
ISBN | 1136136851 |
Master the fundamental concepts and techniques of motion media design so you can apply--and occasionally break--the rules to achieve your communication goals. This authoritative guide presents all of the design essentials in an engaging and inspiring way. Each principle is explained with text, illustration and photography where necessary. An accompanying website will contain any necessary digital files for download, updates and links to other resources.
Communicating & Connecting With Social Media
Title | Communicating & Connecting With Social Media PDF eBook |
Author | William M. Ferriter |
Publisher | Solution Tree Press |
Pages | 130 |
Release | 2012-01-01 |
Genre | Education |
ISBN | 193554313X |
Social media holds great potential benefits for schools reaching out to our communities, preparing our teachers, and connecting with our kids. In this short text, the authors examine how enterprising schools are using social media tools to provide customized professional development for teachers and to transform communication practices with staff, students, parents, and other stakeholders.
Essentials of Mass Communication Theory
Title | Essentials of Mass Communication Theory PDF eBook |
Author | Arthur Asa Berger |
Publisher | SAGE |
Pages | 226 |
Release | 1995-07-05 |
Genre | Language Arts & Disciplines |
ISBN | 9780803973572 |
'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound
Macroeconomic Essentials
Title | Macroeconomic Essentials PDF eBook |
Author | Peter Kennedy |
Publisher | MIT Press |
Pages | 436 |
Release | 2000 |
Genre | Business & Economics |
ISBN | 9780262611503 |
This book offers a clear exposition of introductory macroeconomic theory along with more than 600 one- or two-sentence "news clips" that serve as illustrations and exercises.
Media Theory for A Level
Title | Media Theory for A Level PDF eBook |
Author | Mark Dixon |
Publisher | Routledge |
Pages | 223 |
Release | 2019-10-08 |
Genre | Social Science |
ISBN | 0429626924 |
Media Theory for A Level provides a comprehensive introduction to the 19 academic theories required for A Level Media study. From Roland Barthes to Clay Shirky, from structuralism to civilisationism, this revision book explains the core academic concepts students need to master to succeed in their exams. Each chapter includes: • Comprehensive explanations of the academic ideas and theories specified for GCE Media study. • Practical tasks designed to help students apply theoretical concepts to unseen texts and close study products/set texts. • Exemplar applications of theories to set texts and close study products for all media specifications (AQA, Eduqas, OCR and WJEC). • Challenge activities designed to help students secure premium grades. • Glossaries to explain specialist academic terminology. • Revision summaries and exam preparation activities for all named theorists. • Essential knowledge reference tables. Media Theory for A Level is also accompanied by the essentialmediatheory.com website that contains a wide range of supporting resources. Accompanying online material includes: • Revision flashcards and worksheets. • A comprehensive bank of exemplar applications that apply academic theory to current set texts and close study products for all media specifications. • Classroom ready worksheets that teachers can use alongside the book to help students master essential media theory. • Help sheets that focus on the application of academic theory to unseen text components of A Level exams.
Media & Culture
Title | Media & Culture PDF eBook |
Author | Richard Campbell |
Publisher | Bedford Books |
Pages | 613 |
Release | 2002 |
Genre | Mass media and culture |
ISBN | 9780312390709 |
Rev. ed. of: Media and culture. 2nd ed. c2000. Includes bibliographical references (p. 575-582) and index.