Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump examines the communication strategies first ladies and their teams have used to manage press and public interest in their private lives, to promote causes close to their hearts, and to shape their public image. Starting with Jacqueline Kennedy, who was the first to have a staffer with the title “press secretary,” each chapter explores the relationship between a first lady and the media, the role played by her press secretary and communication staff in cultivating this relationship, and the first lady’s media coverage. Contributors exploring the following questions: How effective were the media relations and communication strategies of this first lady and her team? What worked and what did not? Was the first lady a communication asset to her husband's administration? And what can we learn from their media relations strategies? Along with contributing to the scholarship on presidential spouses, the contributions to this volume also highlight the important role media relations plays in strategic political communication. Scholars of communication, media studies, gender and women’s studies, political science, and public relations will find this book particularly useful.

Reporters, editors, and journalists will find this third edition of The Reporter's Handbook an even more impressive resource than prior editions. This essential tool for serious journalists identifies hundreds of documents and human sources in both private and government sectors. It provides step-by-step methods for tracking paper trails, people trails, and computer trails. The book also includes coverage of library research, computer-assisted reporting, case studies, anecdotes, and IRE contest-winning pieces. This new edition features chapters on the environment, transportation, housing, financial institutions, international investigation, utilities, and non-profit organizations. Under the sponsorship of Investigative Reporters and Editors, Inc., Steven Weinberg has revised and polished this journalism classic into a must-have reference guide for the classroom and the newsroom.

"Our Jackie: Public Claims on a Private Life chronicles the evolving media coverage of Jacqueline Kennedy Onassis, tracing interpretations of her public persona, from campaign wife, first lady, and revered widow to a jet setter, career woman, and, ultimately, treasured national icon"--

"John Robert Greene traces Betty Ford's problems and triumphs from her childhood through her husband's entire political career, including his controversial presidency, which thrust her into an unrelenting media spotlight. He then tells how she confronted her personal demons, and became a symbol of courage for women throughout the nation."--BOOK JACKET.

No skeletons were rattling in his closet, Thomas Eagleton assured George McGovern's political director. But only eighteen days later—after a series of damaging public revelations and feverish behind-the-scenes maneuverings—McGovern rescinded his endorsement of his Democratic vice-presidential running mate, and Eagleton withdrew from the ticket. This fascinating book is the first to uncover the full story behind Eagleton's rise and precipitous fall as a national candidate. Within days of Eagleton's nomination, a pair of anonymous phone calls brought to light his history of hospitalizations for “nervous exhaustion and depression” and past treatment with electroshock therapy. The revelation rattled the campaign and placed McGovern's organization under intense public and media scrutiny. Joshua M. Glasser investigates a campaign in disarray and explores the perspectives of the campaign's key players, how decisions were made and who made them, how cultural attitudes toward mental illness informed the crisis, and how Eagleton's and McGovern's personal ambitions shaped the course of events. Drawing on personal interviews with McGovern, campaign manager Gary Hart, political director Frank Mankiewicz, and dozens of other participants inside and outside the McGovern and Eagleton camps—as well as extensive unpublished campaign records—Glasser captures the political and human drama of Eagleton's brief candidacy. Glasser also offers sharp insights into the America of 1972—mired in war and anxious about the economy, a time with striking similarities to our own.

In 1969, Henry Catto was selling insurance in San Antonio, Texas. Just twenty years later, he presented his credentials as ambassador to the Court of St. James's to Her Majesty, Queen Elizabeth II, at Buckingham Palace. In this engaging memoir, he retraces his journey from Texas outsider to Washington insider, providing a fascinating look at the glamour, day-to-day work, and even occasional danger that come with being a high-level representative of the United States government. Catto's posts brought him into contact with the world's most powerful leaders and left him with a wealth of stories, which he recounts amusingly in these pages. He was the official host for Queen Elizabeth's visit to America during the Bicentennial year—and one of José Napoleon Duarte's protectors after his failed 1972 coup attempt in El Salvador. Catto accompanied Richard Nixon on his historic trip to Russia, sparred with Bill Moyers and the producers of "60 Minutes" as Caspar Weinberger's spokesman at the Pentagon, and hosted George Bush's planning meeting with Margaret Thatcher at the beginning of the Persian Gulf War. In telling these and other stories, he offers behind-the-scenes glimpses into how political power really works in Washington, London, and other world capitals.