Marketing and Managing Tourism Destinations

Marketing and Managing Tourism Destinations
Title Marketing and Managing Tourism Destinations PDF eBook
Author Alastair M. Morrison
Publisher Taylor & Francis
Pages 898
Release 2023-07-31
Genre Business & Economics
ISBN 1000876160

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Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed since the publication of the second edition of this book in 2018. The COVID-19 pandemic was unpredictable at the time and has caused havoc for destinations and DMOs. The third edition includes many materials about the COVID-19 impacts and recovery from the pandemic. This third edition has been updated to include: four new chapters (Chapter 2—“Destination Sustainability and Social Responsibility”; Chapter 3—“Quality of Life and Well-Being of Destination Residents”; Chapter 11—“Destination Crisis Management”; and Chapter 20—“Destination Management Performance Measurement and Management”) new and updated international case examples to show the practical realities and approaches to managing different destinations around the world coverage of contemporary topics including, for example, COVID-19, social responsibility, metaverse, mixed reality, virtual meetings, teleworking, digital nomads, viral marketing, blended travel, regenerative tourism, meaningful travel, and several others a significantly improved illustration program keyword lists It is illustrated in full color and packed with features to encourage reflection on main themes, spur critical thinking, and show theory in practice. Written by an author with many years of industry practice, university teaching, and professional training experience, this book is the essential guide to the subject for tourism, hospitality, and events students and industry practitioners alike.

Tourism Management

Tourism Management
Title Tourism Management PDF eBook
Author Stephen Page
Publisher Routledge
Pages 593
Release 2011-01-03
Genre Business & Economics
ISBN 1136433929

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Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its third edition and has been fully revised and updated to include complete set of brand new case studies, a new four colour page design to enhance learning and improved online companion resources packed with must have information to assist in learning and teaching. Tourism Management covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and demand * Sectors involved: transport, accommodation, government * The future of tourism: including forecasting and future issues affecting the global nature of tourism In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within a degree level course. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers, including learning outcomes for each chapter, multiple choice questions, links to sample chapters of related titles and journal articles for further reading, as well as downloadable PowerPoint materials ad illustrations from the text. Accredited lecturers can request access to download additional material by going to http://textbooks.elsevier.com to request access.

Understanding and Managing Tourism Impacts

Understanding and Managing Tourism Impacts
Title Understanding and Managing Tourism Impacts PDF eBook
Author C. Michael Hall
Publisher Routledge
Pages 393
Release 2009-09-10
Genre Business & Economics
ISBN 1135983879

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This book discusses the complexity of understanding how tourism impacts the world and how the world impacts tourism – from the global scale to the local and individual scale.

Managing Sustainable Tourism Resources

Managing Sustainable Tourism Resources
Title Managing Sustainable Tourism Resources PDF eBook
Author Batabyal, Debasish
Publisher IGI Global
Pages 352
Release 2018-06-08
Genre Business & Economics
ISBN 1522557733

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Different tourism sites and destinations require different management approaches to maintain resources for both tourists and native populations. Through evaluating ongoing patterns in the industry, businesses are able to maintain an equilibrium between the local community and tourist populations. Managing Sustainable Tourism Resources is a scholarly publication that takes an in-depth look at the different aspects of tourism as well as its impacts on cultural awareness, ecological harmony, and diversity. Additionally, it analyzes the operational functions within varying types of tourism and business strategies including women entrepreneurship, tourism in national parks and sanctuaries, and sustainable management. This book is a vital resource for entrepreneurs, policy makers, managers, economists, business professionals, academicians, and researchers seeking coverage on the management and sustainable tourism.

Managing Tourism in Cities

Managing Tourism in Cities
Title Managing Tourism in Cities PDF eBook
Author Duncan Tyler
Publisher
Pages 272
Release 1998
Genre Business & Economics
ISBN

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This up-to-date text presents a series of examples of good urban tourism management practice drawn from the UK, Europe, Australia, Asia, USA and Canada, examining areas as diverse as the historic case of Venice and the gay nightlife of San Francisco.

Tourism Management

Tourism Management
Title Tourism Management PDF eBook
Author Stephen Page
Publisher Routledge
Pages 402
Release 2012-10-12
Genre Business & Economics
ISBN 1136000739

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Tourism Management: managing change covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and demand * Sectors involved: transport, accommodation, government * The future of tourism: including forecasting and future issues affecting the global nature of tourism In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within an HND / degree level course. Global examples are used, and the companion website contains further resources, including questions to link the case study to the discussion in the text and sample chapters from related texts. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers. It includes: * Sample chapters from leading tourism textbooks * Learning outcomes for each chapter * Exploring further - links to sample chapters from leading tourism textbooks and journal articles * A multiple choice exercise to text knowledge and understanding * Links to websites for further study * Additional case studies on Adventure tourism industry in New Zealand and the responsiblilties of managing visitor well being at destination * Powerpoint slides for lectures and presentations

Managing Visitor Experiences in Nature-based Tourism

Managing Visitor Experiences in Nature-based Tourism
Title Managing Visitor Experiences in Nature-based Tourism PDF eBook
Author Julia N. Albrecht
Publisher CABI
Pages 245
Release 2021-03-19
Genre Nature
ISBN 1789245710

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This book focuses on the experiences of tourists visiting nature-based destinations, exploring current knowledge and providing insights into conceptual issues through the use of empirical evidence from five continents. Presented as three topics, the contents discuss tourism and naturebased experiences by looking at the role and relevance of nature and the uniqueness of such experiences. The book identifies visitor management challenges and provides explanations for the solutions reached. The final section takes a more overarching destination management perspective that transcends the tourism product or business level and focuses on destination and generic issues like indicators or marketing implications. The book also includes research-based case studies which contribute to an overall understanding of the core issues involved in managing visitor experiences in nature-based tourism.