The "Symposion" project was launched in 2008 through collaboration between the Centre for the Strategic Development of the Italian Wine Sector (U niCeSV) of the University of Florence, within the framework of the activities of the Culture and Territory Observatory, and the Tuscan Archaeological Commission (National Archaeological Museum of Florence). The project involves the promotion of seminars and conferences, both in Italy and abroad, accompanied by exhibitions and special publications offering insight into issues related to the presence of the vine and wine among the peoples of the Mediterranean area, from prehistoric times up to the present, and analysis of the significance of the close relationship between product, land and culture.

"Between Vineyards and Traditions: Discovering the Wines of Spain" is a work that invites readers to embark on a sensory journey through Spain's diverse and rich oenological palette. This book is not just a guide to Spanish wines; it is a tribute to the deep connection between land, tradition and innovation that defines viticulture in this country. Through its pages, readers will explore the most iconic wine regions, from the rolling hills of Rioja to the rugged terraces of Priorat, discovering the secrets behind each bottle. With a focus on the experience of wine as a cultural and sensory expression, this book unfolds a mosaic of stories, ancestral techniques, and the latest innovations that make Spanish wines some of the most prized worldwide. "A Sensory Journey through Spain's Enological Wealth" not only offers insights into wine selection and tasting, but also immerses the reader in the art of wine pairing, wine festivals, and the growing trend of wine tourism, showing how wine is intertwined with Spain's gastronomy, culture, and economy.

Crossroads! Intersections physical and/or metaphorical demand processes of consideration, determination, decision and commitment. Stasis is no longer an option where convergence is poised before the unknown. Where categories such as gender, culture, ethnicity, socio-economic status, philosophy and religion clash, the multivariate process can reach such complexity that literary, sociological and psychological tools can have differing interpretations. Real-life intersections range from the mundane (choosing among food items on a menu according to taste preferences) to survival-determinants (evaluating the efficacy of various medical procedures). But such intersections are at the two ends of a very long continuum that takes in issues of form/function, and traditional vs.modern. For example, Home may be defined both as a physical place and/or a mental construct. In more esoteric contexts, artists chiefly known for visual production, representing their ideas with color and form, not infrequently cross media to paint with words. Philosophy, religion, art and literature cross paths via symbols and other visual and linguistic constructs. Writers deal with how and where their own or their characters multiple identities intersect. The Hispanic world is an extraordinarily vivid place to explore these crossroads. This collection of essays addresses a multitude of crossroads in numerous Hispanic contexts across the intersections of time & space/tradition & modernity. The contexts are wide-ranging; e.g., the visual, architectural: how Spains age-old oenological tradition meets modern technology, how the vestiges of long-term dictatorship lurk in the spaces of Spains democracy; and how space/architecture, and art/poetry cross in Latin America. Painters Pablo Picasso and Frida Kahlos productions cross the visual to the written; and magical realism products of the twentieth century Latin American artistic movement defy nature, science, time and space.

The new full-colour Rough Guide to Spain is the ultimate guide to one of Europe's most vibrant and exciting countries. Expert authors lift the lid on the famous cities, buildings, sights and natural attractions, from the dazzling Gaudí buildings in Barcelona to the dramatic mountains of the Pyrenees. Whether you're looking for a boutique hotel in Madrid, a hidden corner in Moorish Andalucia, a hip beach resort on the costas or the latest fashionable restaurant to emerge from the Basque country, you'll find it in the Rough Guide. Each region is brought to life with inspiring photography and clear, colourful maps, while honest, up-to-date reviews search out the best places to eat, sleep and drink in every price range. Budget travellers, city-break weekenders, hikers and drivers will all find something to inspire them in this definitive guide.

Nestled by rows of luscious grapevines, wineries evoke images of fine living few other places can rival. The spirit of each winery is as distinctive as the wines it produces. With a multitude of unique design touches, each one creates a sense of place, and a charming invitation to slow down and savor a way of life deeply rooted in growing cycles and the seasons. This lavishly illustrated compendium showcases the new wave of winery buildings. This school of design takes its lead from architect Herzog de Meuron's 1997 design for Dominus Winery, setting a trend away from the rustic and embracing the sleekest contemporary ethos. Since then leading wineries have commissioned chic tasting rooms and spectacular facilities by architectural luminaries such as Santiago Calatrava, Rafael Moneo, Zaha Hadid, Frank O. Gehry and Norman Foster. ? A unique gift for the wine connoisseur and design devotee alike ? A compelling look at all the design elements that make up the world's most beautiful wineries

En un mundo de extrema saturación, lo que salta a la primera página es algo más que la diferenciación, es la diferenciación radical que tiene que ver con encontrar un espacio de mercado totalmente nuevo del que puedas apropiarte y defenderlo, obteniendo beneficios durante años en lugar de meses. Hacer zag cuando todos hacen zig. Esa es la clave para sobrevivir en una época en la que proliferan los productos de imitación, hay un exceso de oferta y los consumidores y no las empresas son quienes deciden qué marcas sobreviven y cuáles no.