Let there be no doubt, the stereotype is accurate: sales people, more than any other profession, truly love telling jokes and humorous stories. And considering the thousands of individuals they come into contact with throughout their careers, one fact is clear: if a career sales professional could somehow capture and save the best humorous anecdotes they had ever heard, an impressive stockpile of exceptional material would result. However, remembering all those jokes seems rather impossible, now doesn’t it? Not so, for that´s exactly what I´ve done, and the results are all there in Jokes & Stories from a Salesman´s Briefcase.

Ways and means of selling are fast evolving, as new paradigms of doing business engender new forms of relationships between sellers and buyers. The new breed of professional salespersons must respond to this rapidly shifting environment in the context of globalization, technological change and changing concepts of loyalty in the 21st century. The New Professional Salesman: Meeting Challenges in the 21st Century, written in Walter Vieira’s inimitable style with simplicity, humour and clarity, will appeal to sales professionals who are not inclined to read heavy tomes on the subject. The book meets the need of companies with both large field forces (pharmaceutical, FMCG, consumer durables, engineering) and a small number of salespersons. Such companies can now buy a copy for each salesperson and effectively provide a full training program for the cost of a ‘day’s travel allowance’. Covering the entire spectrum of the selling process, the book features: - A systematic organisation of material on the theory of selling—in the context of 21st century requirements. - Use of case studies to elucidate strategies. - Questions to reflect on and action points at the end of every chapter—to stimulate thinking, self-analysis and self-improvement. - A focus on the use of technology to improve selling effectiveness. - A simple style of writing to make learning a pleasure. This book is a must read for all salespersons and entrepreneurs, whether they sell products or services. Trainers will also find the book immensely helpful in conducting sales training workshops.

If you are looking for short stories for your daughter, your son and/or yourself to read, and that also provide with universal values, this book is for all! Wrap everybody in the fantasy of the BLUE BOOK of SHORT STORIES 1 for youngsters and adults as a recommendation, with ten plots that will surprise those members of the family, created to entertain, to excite, to educate and to transform their lives through quality reading. Let everybody enjoy these highly creative stories by the style of realistic fiction, which are all inclusive and timeless themes. They are not strictly stories of juvenile content, so they can be read by grown-ups of any age. I sincerely hope that you decide for my book, that my short stories have a positive impact on the family member or yourself to give it as a gift. This book aims to contribute to making a better world by sowing universal values that leave life lessons in everybody’s minds. In this way, we will be able to reap good people in the future. Thank you very much for your choice! Stories that amuse you. Stories that make you grow. 01. TRANSLUCENT PEOPLE© A subterranean race is trapped in their habitat and a young man saves them from a flood. 02. WINE AGAINST THE KING© A despot king gets drunk and the subjugated kingdoms take the chance to free themselves. 03. THE ASSAILANT’S LAUGHTER© A mugging victim tries to recover his belongings by making his assailant laugh. 04. THE MUTE GUITAR© A sentimental guitar only wants to sound when a girl feels affection for it before. 05. THE TWO GOLDEN VEINS© Two friends find gold in a hill that jeopardizes their friendship and the life of one of them. 06. GOOD DRACULA© Count Dracula impales dummies and that scares the Ottoman invaders of Transylvania. 07. THE HARD-WORKING HEART© During the night, the heart of a body claims to work harder than the other organs. 08. THE TREE ON THE WATER© A couple sails towards a tree on the sea, but a mark on its trunk risks the love blessing. 09. THE FISH CHILDREN© A father accidentally loses his children in an accident, but recovers them in an aquarium. 10. THE LOST LOVE LETTER© A girl finds a love letter inside a bottle adrift and decides to deliver the message.

Sales Encyclopedia is the most comprehensive how-to guide ever written on the subject of selling. This 678 page volume covers all areas of selling in depth and gives specific detail about how to execute. It also covers areas which are not included in any other sales books such as: • Intricate subtleties of rapport building • Making sure everything about you portrays the right image • How to be in line for the job when competitors don't come through • What testimonials never to show your prospect • How the parking space you choose can make or break the entire sales call • What single bit of information you can give out effortlessly to a prospect that puts you miles ahead of the competition • Subtleties of eye contact that can make or break trust instantly The six authors are some of the most highly skilled and experienced salespeople around. They have a combined total of over 141 years of real world selling experience in many industries, in both face-to-face and telemarketing sales. They have been top salespeople in each industry in which they have sold. This book contains the key information that can make you a top salesperson, and if you're already there, this book can make you even better.

This book comprehensively treats the important aspects of Financial Accounting. The topics treated are mainly those transactions that do not occur often. They are special transactions, that is, they occur in a business once in a while. From personal experience, this aspect of accounting poses problems for many students (especially the beginners). Efforts are made to simplify the principles involved in each of the topics.