This is a collection of previously unpublished articles by established as well as promising young scholars in Japanese language and gender studies.

The book examines women’s language as an ideological construct historically created by discourse. The aim is to demonstrate, by delineating a genealogy of Japanese women’s language, that, to deconstruct and denaturalize the relationships between gender and any language, and to account for why and how they are related as they are, we must consider history, discourse and ideology. The book analyzes multiple discourse examples spanning the premodern period of the thirteenth century to the immediate post-WWII years, mostly translated into English for the first time, locating them in political, social and academic developments and describing each historical period in a manner easily accessible for those readers not familiar with Japanese history. This is the first book that describes a comprehensive development of Japanese women’s language and will greatly interest students of Japanese language, gender and language studies, linguistics, anthropology, sociology, and history, as well as women’s studies and sexuality studies.

Japanese Language, Gender and Ideology is a collection of previously unpublished articles by established as well as promising young scholars in Japanese language and gender studies. The contributors to this edited volume argue that traditional views of language in Japan are cultural constructs created by policy makers and linguists, and that Japanese society in general, and language use in particular, are much more diverse and heterogeneous than previously understood. This volume brings together studies that substantially advance our understanding of the relationship between Japanese language and gender, with particular focus on examining local linguistic practices in relation to dominant ideologies. Topics studies include gender and politeness, the history of language policy, language and Japanese romance novels and fashion magazines, bar talk, dictionary definitions, and the use of first-person pronouns. The volume will substantially advance the agenda of this field, and will be of interest to sociolinguists, anthropologists, sociologists, and scholars of Japan and Japanese.

Abe presents a comprehensive picture of the linguistic strategies employed by Japanese sexual minorities in various social contexts, from magazine advice columns to bars to text messaging on cell phones to private homes.

Why are different varieties of the Japanese language used differently in social interaction, and how are they perceived? How do honorifics operate to express diverse affective stances, such as politeness? Why have issues of gendered speech been so central in public discourse, and how are they reflected and refracted in language use as social practice? This book examines Japanese sociolinguistic phenomena from a fascinating new perspective, focusing on the historical construction of language norms and its relationship to actual language use in contemporary Japan. This socio-historically sensitive account stresses the different choices which have shaped Japanese and Western sociolinguistics and how varieties of Japanese, honorifics and politeness, and gendered language have emerged in response to the socio-political landscape in which a modernizing Japan found itself.

This book conducts a cross-linguistic and cross-cultural study of 'women’s language' as it pertains to feminine beauty. It examines the ideological constructs of beauty and femininity in the cultures of Japan and Russia, as embodied through televised beauty ads, and relates them to the real-world language practices of Japanese and Russian women. The author traces the reciprocal connection between women’s real and imagined language in the construction of ideals of beauty and femininity, revealing the complex ways women respond to ideological expectations regarding language use: assimilating, transforming, and subverting ideologized language and the assumptions implicit in it. She also demonstrates ways in which women alter the texture of language by appropriating 'masculine' language for their own purposes, shifting the meaning and correlates of linguistic items and structures. This book will be of interest to students and scholars of sociolinguistics, language and gender, cultural and media studies, and Russian and Japanese culture.

"Inoue has accomplished an extraordinary task, which is without precedent in the East Asian Fields. To my knowledge, no author has ever demonstrated as persuasively as she does that the issues concerning women's Japanese can be explored in such an innovative, engaging way. Vicarious Language brilliantly displays how effectively Foucauldian archaeology can be introduced to the study of gender and language, and undermines any of the previous studies in English of what is erroneously referred to as the unique feature of the Japanese language. This is a superb model of engaged scholarship."—Naoki Sakai, author of Voices of the Past: The Status of Language in Eighteenth-Century Japanese Discourse "Miyako Inoue's Vicarious Language is a work of scholarly distinction and cultural insight. She explores the texture of Japanese modernity, its national rituals and social practices, by way of a sustained, semiotic analysis of womens' language—the language of self-expression that women use in intimate and institutional contexts, and the language used to define the gendered roles assigned to women within the powers of patriarchy. Her sources range widely from scholarly studies to the 'popular opinion' fostered by newspapers and advertisements; her excellent ethnography investigates the strategies of institutions and organisations, while inquiring into the politics and poetics of everyday life; her analytic method is, at once, conceptually sophisticated and textually intensive. This is a work that allows you to participate in the lifeworld of the Japanese language, at the illuminating moment when gender relations are writ large in the social syntax of national life. This is a book that will make a lasting impression on a range of disciplines."—Homi K. Bhabha, Anne F.Rothenberg Professor, Harvard University