Covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. This book helps students develop economic intuition.

Straightforward and engaging, MICROECONOMICS FOR TODAY, 5e uses a unique textual and visual learning system to present, reinforce and test your comprehension while teaching the basic concepts of economic principles and giving you the context to apply them in their everyday lives. This concise text focuses on core concepts, providing an extremely student friendly text that includes unparalleled pedagogy and teaching support. The new edition also includes ThomsonNOW, a powerhouse of online resources including custom designed learning paths, lively videos, interactive assessments, testing tools, and much more. Engaging and easy to use, this book's fast-paced, action-packed approach explains all the essential concepts without being encyclopedic as it teaches you to apply basic economic principles to real-world issues.

The Micro Economy Today is noted for three great strengths: readability, policy orientation, and effective pedagogy. The accessible writing style engages students and brings the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of what, how, and for whom to produce. These strategic trade-offs are highlighted throughout the full range of micro and and international issues, and every chapter ends with a policy issue that emphasizes the markets vs. government dilemma. The authors teach economics in a relevant context, filling chapters with the real facts and applications of economic life. The Micro Economy Today, 15th edition, is thoroughly integrated with adaptive digital tools and dynamic interactive resources available in Connect -- proven to increase student engagement and success.