We all want people to do stuff. Whether you want your customers to buy from you, vendors to give you a good deal, your employees to take more initiative, or your spouse to make dinner—a large amount of everyday is about getting the people around you to do stuff. Instead of using your usual tactics that sometimes work and sometimes don't, what if you could harness the power of psychology and brain science to motivate people to do the stuff you want them to do - even getting people to want to do the stuff you want them to do. In this book you’ll learn the 7 drives that motivate people: The Desire For Mastery, The Need To Belong, The Power of Stories, Carrots and Sticks, Instincts, Habits, and Tricks Of The Mind. For each of the 7 drives behavioral psychologist Dr. Susan Weinschenk describes the research behind each drive, and then offers specific strategies to use. Here’s just a few things you will learn: The more choices people have the more regret they feel about the choice they pick. If you want people to feel less regret then offer them fewer choices. If you are going to use a reward, give the reward continuously at first, and then switch to giving a reward only sometimes. If you want people to act independently, then make a reference to money, BUT if you want people to work with others or help others, then make sure you DON’T refer to money. If you want people to remember something, make sure it is at the beginning or end of your book, presentation, or meeting. Things in the middle are more easily forgotten. If you are using feedback to increase the desire for mastery keep the feedback objective, and don’t include praise.

As a parent, discussing diversity with your child/children can be difficult, especially if you have your own questions. "Some People Do" boils this topic down to provide the simplest of answers. By the time your child/children finish reading this book, they will have been introduced to all facets of people, without any one being more revered than the other.

“This book will help you own your calendar, block time for what matters most and reclaim your life.” —Paula Rizzo, author of Listful Living: A List-Making Journey to a Less Stressed You You want more time to spend with family, to achieve big goals, and to simply enjoy life. Yet, there seem to be more and more things competing for your time, and more distractions interrupting your day. Craig Jarrow has spent many years testing time management tactics, tools, and systems and written hundreds of articles on productivity, goals, and organization, Through it all he’s learned a simple truth: Time management should be easy, not complicated and unwieldy. And it shouldn’t take up more of your precious time than it gives back! Time Management Ninja offers 21 rules that will show you an easier and more effective way to take control of your time and manage your busy life. Follow these simple principles and get more done with less effort. It’s no-stress, uncomplicated time management that works. “Read this book, apply its rules, and you’ll find freedom.” —Hyrum Smith, bestselling author of Purposeful Retirement

It's not just who you are—it's what you do. Are you at the top of your game—or still trying to get there? Take your cues from the short, powerful 9 Things Successful People Do Differently, where the strategies and goals of the world’s most successful people are on display—backed by research that shows exactly what has the biggest impact on performance. Here’s a hint: accomplished people reach their goals because of what they do, not just who they are. Readers have called this “a gem of a book.” Get ready to accomplish your goals at last.

Richard Scarry's classic has been a favourite with children the world over for more than 50 years. Share in the magic of Scarry's Busytown with this beautiful paperback edition. This gorgeous paperback edition of the beloved Scarry classic is packed with things to spot on every page. What Do People Do All Day? is beautiful, fun and has been a favourite with children of all ages for more than 50 years. Everyone is busy in Busytown - from train drivers to doctors, from mothers to sailors, in police stations and on fire engines. Follow lots of busy people working through their busy days! Captain Salty and his crew are getting ready to go on a voyage; Doctor Lion is busy at the hospital; Sergeant Murphy is working hard to keep things safe and peaceful; and engineers are building new roads. Packed full of activity and funny details to discover, this celebration of Busytown and its inhabitants will keep curious minds occupied for hours on end! Perfect for ages 3 and up.

How do you get away with the murder of 11 million people? The answer is simple—and disturbing. You lie to them. Learn how you can become an informed, passionate citizen who demands honesty and integrity from your leaders. In this nonpartisan New York Times bestselling book, Andy Andrews emphasizes that seeking and discerning the truth is of critical importance, and that believing lies is the most dangerous thing you can do. You’ll be challenged to become a more careful student of the past, seeking accurate, factual accounts of events that illuminate choices our world faces now. By considering how the Nazi German regime was able to carry out over eleven million institutional killings between 1933 and 1945, Andrews advocates for an informed population that demands honesty and integrity from its leaders and from each other. This short, thought-provoking book poses questions like: What happens to a society in which truth is absent? How are we supposed to tell the difference between the “good guys" and the “bad guys”? How does the answer to this question affect our country, families, faith, and values? Does it matter that millions of ordinary citizens aren't participating in the decisions that shape the future of our country? Which is more dangerous: politicians with ill intent, or the too-trusting population that allows such people to lead them? This is a wake-up call: we must become informed, passionate citizens or suffer the consequences of our own ignorance and apathy. We can no longer measure a leader’s worth by the yardsticks provided by the left or the right. Instead, we must use an unchanging standard: the pure, unvarnished truth.

This book shows you how to investigate the world around you and discover science in action. Specially chosen activities include testing your eyes and making electricity, bending light and weather watching.