Howard Schultz: el maestro detrás de Starbucks
Title | Howard Schultz: el maestro detrás de Starbucks PDF eBook |
Author | MAX EDITORIAL |
Publisher | Max Editorial |
Pages | 86 |
Release | 2024-07-23 |
Genre | Social Science |
ISBN | 1779718292 |
Nacido en 1953 en Brooklyn, Nueva York, Schultz tuvo una infancia marcada por la pobreza. Esta experiencia moldeó su ética de trabajo y su determinación de triunfar. Una beca de fútbol lo llevó a la Universidad Northern Michigan , donde se especializó en comunicaciones. Después de graduarse, Schultz comenzó su carrera en Xerox, donde perfeccionó sus habilidades de ventas y marketing. En 1982, se unió a Starbucks, una pequeña tienda de café en grano en Seattle. Impresionado por el potencial de Starbucks, Schultz compró la empresa en 1987. Bajo su liderazgo, Starbucks se expandió rápidamente, abrió tiendas en todo el país y se convirtió en un nombre familiar. Schultz jugó un papel decisivo en la creación de "Third Third", un espacio acogedor donde la gente podía reunirse, charlar y disfrutar de un café de alta calidad. También introdujo prácticas innovadoras, como el sistema barista y la oferta de bebidas espresso. Schultz estaba obsesionado con crear una cultura corporativa única en Starbucks. Creía que los empleados, a quienes llamaba "socios", eran esenciales para el éxito de la empresa. Ha implementado programas integrales de beneficios, opciones sobre acciones para empleados y oportunidades de capacitación y desarrollo. Esta filosofía ha resultado en un alto nivel de compromiso y lealtad entre los empleados, lo que ha contribuido al excelente servicio al cliente que se ha convertido en el sello distintivo de Starbucks. Descubra mucho más...
Organizational Behavior
Title | Organizational Behavior PDF eBook |
Author | Don Hellriegel |
Publisher | |
Pages | 0 |
Release | 2001 |
Genre | Beslutningstagning-ledelse |
ISBN | 9780324069563 |
Organizational Behavior is designed to help students, professionals, and managers develop the competencies and skills that are needed to effectively contribute to an organization. This proven text's strengths lie in its classic research, coverage of contemporary and emerging OB topics, and excellent case selection. Throughout the text, seven core competencies-Managing Self, Managing Diversity, Managing Ethics, Managing Across Cultures, Managing Teams, Managing Communications, and Managing Change-are emphasized and illustrated for the student.
Thirteen Clocks
Title | Thirteen Clocks PDF eBook |
Author | Robert G. Parkinson |
Publisher | UNC Press Books |
Pages | 257 |
Release | 2021-03-25 |
Genre | History |
ISBN | 1469662582 |
In his celebrated account of the origins of American unity, John Adams described July 1776 as the moment when thirteen clocks managed to strike at the same time. So how did these American colonies overcome long odds to create a durable union capable of declaring independence from Britain? In this powerful new history of the fifteen tense months that culminated in the Declaration of Independence, Robert G. Parkinson provides a troubling answer: racial fear. Tracing the circulation of information in the colonial news systems that linked patriot leaders and average colonists, Parkinson reveals how the system's participants constructed a compelling drama featuring virtuous men who suddenly found themselves threatened by ruthless Indians and defiant slaves acting on behalf of the king. Parkinson argues that patriot leaders used racial prejudices to persuade Americans to declare independence. Between the Revolutionary War's start at Lexington and the Declaration, they broadcast any news they could find about Native Americans, enslaved Blacks, and Hessian mercenaries working with their British enemies. American independence thus owed less to the love of liberty than to the exploitation of colonial fears about race. Thirteen Clocks offers an accessible history of the Revolution that uncovers the uncomfortable origins of the republic even as it speaks to our own moment.
That Winter
Title | That Winter PDF eBook |
Author | Pamela Gillilan |
Publisher | Bloodaxe Books |
Pages | 80 |
Release | 1986 |
Genre | Poetry |
ISBN |
Pamela Gillilan was born in London in 1918, married in 1948 and moved to Cornwall in 1951. When she sat down to write her poem Come Away after the death of her husband David, she had written no poems for a quarter of a century. Then came a sequence of incredibly moving elegies. Other poems followed, and two years after starting to write again, she won the Cheltenham Festival poetry competition. Her first collection That Winter (Bloodaxe, 1986) was shortlisted for the Commonwealth Poetry Prize.
Drucker on Asia
Title | Drucker on Asia PDF eBook |
Author | Peter Drucker |
Publisher | Routledge |
Pages | 209 |
Release | 2012-08-06 |
Genre | Business & Economics |
ISBN | 1136015868 |
Drucker on Asia is written in two parts (Times of Challenge & Time to Reinvent) which is the result of a dialogue between Peter Drucker and Isao Nakauchi on international themes. Drucker On Asia is the result of extensive dialogue between two of the world's leading business figures, Peter F Drucker and Isao Nakauchi. Their dialogue considers the changes occuring in the economic world today and identifies the challenges that free markets and free enterprises now face with specific reference to China and Japan. * What do these economic changes mean for an individual country and its economy? * What do these changes mean to Japan? * What do these changes mean to society; the individual company; the individual professional and executive? These are the questions that Drucker and Nakauchi address in their brilliant insight into the future economic role of Asia.
Appetite for Life
Title | Appetite for Life PDF eBook |
Author | Noel Riley Fitch |
Publisher | Anchor |
Pages | 605 |
Release | 1999-04-13 |
Genre | Biography & Autobiography |
ISBN | 0385493835 |
Describes the life and career of the French chef and television personality, from her wealthy childhood in California and married years in France to her successful cooking show in the United States
Appetite for Change
Title | Appetite for Change PDF eBook |
Author | Warren J. Belasco |
Publisher | Cornell University Press |
Pages | 344 |
Release | 2014-02-15 |
Genre | Social Science |
ISBN | 0801471265 |
In this engaging inquiry, originally published in 1989 and now fully updated for the twenty-first century, Warren J. Belasco considers the rise of the "countercuisine" in the 1960s, the subsequent success of mainstream businesses in turning granola, herbal tea, and other "revolutionary" foodstuffs into profitable products; the popularity of vegetarian and vegan diets; and the increasing availability of organic foods. From reviews of the previous edition: "Although Red Zinger never became our national drink, food and eating changed in America as a result of the social revolution of the 1960s. According to Warren Belasco, there was political ferment at the dinner table as well as in the streets. In this lively and intelligent mixture of narrative history and cultural analysis, Belasco argues that middle-class America eats differently today than in the 1950 because of the way the counterculture raised the national consciousness about food."—Joan Jacobs Brumberg, The Nation "This book documents not only how cultural rebels created a new set of foodways, brown rice and all, but also how American capitalists commercialized these innovations to their own economic advantage. Along the way, the author discusses the significant relationship between the rise of a 'countercuisine' and feminism, environmentalism, organic agriculture, health consciousness, the popularity of ethnic cuisine, radical economic theory, granola bars, and Natural Lite Beer. Never has history been such a good read!"—The Digest: A Review for the Interdisciplinary Study of Food "Now comes an examination of... the sweeping change in American eating habits ushered in by hippiedom in rebellion against middle-class America.... Appetite for Change tells how the food industry co-opted the health-food craze, discussing such hip capitalists as the founder of Celestial Seasonings teas; the rise of health-food cookbooks; how ethnic cuisine came to enjoy new popularity; and how watchdog agencies like the FDA served, arguably, more often as sleeping dogs than as vigilant ones."—Publishers Weekly "A challenging and sparkling book.... In Belasco's analysis, the ideology of an alternative cuisine was the most radical thrust of the entire counterculture and the one carrying the most realistic and urgently necessary blueprint for structural social change."—Food and Foodways "Here is meat, or perhaps miso, for those who want an overview of the social and economic forces behind the changes in our food supply.... This is a thought-provoking and pioneering examination of recent events that are still very much part of the present."—Tufts University Diet and Nutrition Letter