Business, war, love and a world traveling chocolate lab named Java all converge on a 10,000 mile road trip taken by a former Green Beret trying to build something meaningful in America - but not yet knowing how to do it. Great businesses don't always have great starts. In the summer of 2010, Green Beret Jason McCarthy was going through a divorce, separating from the military, and struggling with money issues. He used his new company GORUCK as an excuse to drive to all lower 48 states with his dog Java, to meet people and get into adventures, while searching for how to rebuild in America. How Not To Start A Backpack Company is about losing your way, losing the love of your life, and finding your way back to both - the hard way. It's an intimate and raw look at the personal struggles that almost killed GORUCK long before it became a $100 million company. And above all, it's a story of the importance of chasing your dreams with everything you got, no matter the cost. Direct from Jason: In between years at Georgetown's McDonough School of Business, I decided not to pursue a traditional internship path. Instead, I drove around the county to all 48 contiguous states with my dog Java to pursue what was little more than a hobby at the time: GORUCK. I lost a bunch of money, didn't sell any backpacks, and everyone else who came with me left, but I had a great front row seat to watch my life burn down before my very eyes. The silver lining was that this trip became instrumental in turning things around because I was motivated to not live in flames. This is not a traditional business or entrepreneurship book. There are a lot of pictures of the early days, a few pages from the original business plan (that I threw away), a journal I kept along the road that I never published, email exchanges with my then almost ex-wife, and some cautionary tales ... hell, it's almost one enormous cautionary tale. But above all I hope my story inspires others to NOT wait for the perfect time to follow their dreams, but just to get going and figure it out on the move. -JJM

Over the past seven years I've lived in more places than I can remember. I lived and worked in Shanghai, New York, Berlin, Bangkok, Munich and a few more places, not including the dozens of places I've stayed at for just a few days or weeks.While writing these lines I'm in a small town in Malaysia.I've basically lived out of a backpack for the past seven years. And the longer I'm doing this, the less stuff I need. Right now I carry less than 10 items around with me in a carry on backpack that weighs less than 10kg. I go wherever I want to go. I currently spend less than $800 a month. Including everything. My most precious possession is a $300 Acer laptop.I've started a clothing company in China, for the Chinese market, which failed miserably. I've launched more than 10 websites, some of them made some money, some of them didn't. I shut down all of them. I've written seven books (this is my eighth). None of them was a bestseller. I write a blog where I published more than 500 articles so far. I've more than 100,000 monthly readers spread across multiple platforms.I'm by no means successful. Or rich. But I have more than enough, by all means. I have access to everything I need. And I can buy and afford everything I need.I'm not a minimalist. Or a digital nomad. Or an entrepreneur. Or a blogger. Or an author.I'm mostly trying to just be myself. I'm trying to be myself in a world where it gets harder and harder every single day to just be yourself.It's not always been easy. As a matter of fact it's probably been hard more often than it's been easy. But every day of struggle and doubt has been worth it. Being yourself and creating your own life instead of just living a life is always worth the struggle.This right here is my story. This is what I've learned about life, myself and the world around me.I'm everywhere and nowhere. And I own nothing and everything...

From the author of the bestselling The Bag Making Bible comes a collection of twelve inspiring bags for you to make at home—includes photos. Lisa Lam brings you a stunning collection of sewing patterns to make your own bags. The book features twelve bag designs with full photographic instructions, as well as a link to print-at-home patterns so that you can get started right away. A Bag for All Reasons is filled with Lisa’s in-depth advice, from the tools and equipment you need, to understanding and interpreting patterns, to choosing, preparing and cutting fabrics. A comprehensive techniques section explains some core bag-making techniques such as how to insert a zip pocket and how to use magnetic snap closures—everything you need to create professional, practical and great-looking bags. With projects ranging in complexity from the beginner Compact Groceries Tote to the more fully featured Too-Cool-for-School Satchel, you can progress with each new creation. You can make your own iPad case, sew a child’s backpack, create a pretty purse using a metal purse frame, and so much more! The bags all have style and substance and are designed with real-life practical uses in mind. Within each project Lisa gives her hints and tips for success, along with advice on how you can customize the patterns to create your own version of the design. “Lisa has created another, spirited collection of gorgeous bags that are fashionable with an added higher purpose of being incredibly useful! This information rich book will elevate your sewing know how with versatile techniques and inspiring suggestions for making these bags your own.” —Amy Butler, author of “Style Stitches”

An instant New York Times bestseller, Dan Lyons' "hysterical" (Recode) memoir, hailed by the Los Angeles Times as "the best book about Silicon Valley," takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social climbers, and sociopaths at today's tech startups. For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."

“Hess and Goetz present a roadmap for how to avoid the things that can cause you to stumble and how to build a business the right way.” –JEFF ZEIGLER, CEO, TechTurn.com, Austin, TX “When I started my graphic design business, I knew I had enough talent to impress and keep my clients, but I struggled with the day to day running of the business. So, You Want To Start A Business? is the blueprint I needed to get organized and put all the right things in place.” –KORY BAILEY, Owner, Creative Counterpart Build the Successful Company You’ve Always Wanted to Own! Avoid the 8 disastrous operational mistakes that kill new businesses Walk step-by-step through the entire process of building a winning business Master 55 amazingly simple rules of business success For every entrepreneur and potential entrepreneur...no previous business experience necessary! Launch the winning business you’ve always wanted...or make more money in the business you’ve already started! More than 5,000,000 new businesses are started each year...but 70% of them will fail. Now, two renowned experts on entrepreneurship identify the 8 “killer mistakes” that cause most business failures–and give you the knowledge, tools, and hands-on advice to avoid them, so you can build a business that thrives. Unlike other books on entrepreneurship, this book focuses on the crucial operational issues associated with consistent profitability. You’ll learn how to identify the right opportunities and customers; design winning products and services; set the right prices; overcome customer inertia; avoid common day-to-day management mistakes; find and keep good employees; and finally, smoothly manage growth. Throughout, the authors draw on real life entrepreneurial experiences, case studies, and leading-edge research. There’s nothing theoretical here: This is fast-paced, 100% practical advice you can use to make your business dreams and goals come true–starting right now. What really makes a successful entrepreneur? What they do, how they act...and how to find your best path to business success Get the 3 “Ws” right from the start What will you sell, who will buy it–and why will they buy it? 55 simple, indispensable rules for success What you must know about customers, competitors, and your employees The art and science of managing people, operations, and growth Create processes, set priorities, maximize quality, measure people–and improve every day

This book is like no other book on starting a business. It’s not about the ground-level details of starting a business. It’s more of a tree-top view of business in general. So before you make any decisions about what kind of business you’d like to start, read this book first and get a thorough understanding of how business works. There are a variety of subjects included in this book and each is geared to provide you a deeper understanding of the world you’re thinking of entering. In this book I discuss the purpose of a business; the need to prepare; what it takes to start a business; a product business vs a service business; brick and mortar vs online; best business types; launching and growing a business; and the need to innovate or die. I sincerely believe you won’t find another book like this one. It’s specific and sufficiently detailed to give you a complete understanding of the processes and hidden mechanisms of starting your own successful business enterprise.

Now Available as an eBook Catch a train to the heart of rock ‘n’ roll with this essential study of the quintessential American art form. First published in 1975, Greil Marcus’ Mystery Train remains a benchmark study of rock ‘n’ roll and a classic in the field of music criticism. Focusing on six key artists--Robert Johnson, Harmonica Frank, Randy Newman, the Band, Sly Stone, and Elvis Presley--Marcus explores the evolution and impact of rock ‘n’ roll and its unique place in American culture. This sixth edition of Mystery Train includes an updated and rewritten Notes and Discographies section, exploring the evolution and continuing impact of the recordings featured in the book.