The book 'How Jesus Became The World's Best Selling Brand', in a lucid narrative, explores the human side of a being whose birthday remains the world's most celebrated and commercialized event/season, as His biography is an all-time world bestseller. It scoops pragmatic celebrity pr/personal branding tutorials from His life and exploits. It's like dissecting Jose Mourinho or Jack Welch's brand and telling the world what makes him thick. It does not only tell you how Jesus became the world's best-selling brand, it brings to your knowledge what He did to weigh so much on the scale of relevance and how you can do the same to be the best you can be. It is a genuine and sure road map that shows the way from the obscure backside of the woods to the fore front of life where you become the very centre of attraction even as you assume the status of a good-doing brand It is for positioning quantum that wrought top-of-the-mind visibility, fulfillment, profitability and social relevance for personal brands in their various leagues-taking cognizance of the realities of the modern world.

for every healthy tree bears good fruit --; Demand #28 : love your enemies--lead them to the truth --; Demand #29 : love your enemies--pray for those who abuse you --; Demand #30 : love your enemies--do good to those who hate you, give to the one who asks --; Demand #31 : love your enemies to show that you are children of God --; Demand #32 : love your neighbor as yourself,

In this provocative book, the author argues that American Christianity, especially evangelicalism, has been corrupted by the dominance of consumerism in modern life. The church's mostly uncritical adoption of this secular condition has resulted in an idolatrous morphing of the message of Christ into just another brand. With Brand Jesus, Wigg Stevenson names the growing concern felt by many Christians at the commodification of their faith. Using Paul's letter to the Romans as a starting point, Wigg Stevenson 'reads' the letter to today's church, speaking to our consumerist situation through the parallels with Paul's Rome. Though rooted unapologetically in a love for the church, Brand Jesus does not shy away from provocative claims about the melding of Christian faith and consumer ideals; the rise of market-driven theology; the blurring boundaries between the law and religion; and other topics. Wigg Stevenson describes the current situation of both church and society and issues a challenge to it: When faith is a product for consumption, how can the church be faithful to Christ as living Lord, instead of as Brand Jesus?

The impact of The Late Great Planet Earth cannot be overstated. The New York Times called it the "no. 1 non-fiction bestseller of the decade." For Christians and non-Christians of the 1970s, Hal Lindsey's blockbuster served as a wake-up call on events soon to come and events already unfolding -- all leading up to the greatest event of all: the return of Jesus Christ. The years since have confirmed Lindsey's insights into what biblical prophecy says about the times we live in. Whether you're a church-going believer or someone who wouldn't darken the door of a Christian institution, the Bible has much to tell you about the imminent future of this planet. In the midst of an out-of-control generation, it reveals a grand design that's unfolding exactly according to plan. The rebirth of Israel. The threat of war in the Middle East. An increase in natural catastrophes. The revival of Satanism and witchcraft. These and other signs, foreseen by prophets from Moses to Jesus, portend the coming of an antichrist . . . of a war which will bring humanity to the brink of destruction . . . and of incredible deliverance for a desperate, dying planet.

The human body is a window into the very structure of God's creation and a testament to God's glory. Renowned leprosy surgeon Dr. Paul Brand and bestselling writer Philip Yancey offer a new audience timeless reflections on the body in this updated and combined edition of the award-winning books Fearfully and Wonderfully Made and In His Image.

Staying Alive is the sequel to An Innocent ManThe Life and Times of an American Baby Boomer. The first book explored growing up in the 1950s and 1960s. Staying Alive continues the adventure into the serendipitous 1970s. The same characters we enjoyed so much in An Innocent Man return and try to take the great leap from late adolescence into early adulthood. Follow our baby boomers as they struggle to survive college, avoid or cope with the Vietnam War, and eventually join mainstream society. Watch these reckless students try to turn themselves into budding professionals; struggle with marriage, child-rearing, and divorce; and try to survive the ups and downs of the volatile 1970s. Totally submerged in their own lives and interests, they still cant avoid the impacts of multiple wars, two oil embargos, rampant inflation, on-again off-again recession, and other world and life-changing events. Follow Ed Bakers efforts to just keep staying alive, John Fitzmorriss transition from Vietnam to a normal life, Johnny Latellas desire to keep scoringon and off the athletic field, Jerry Prinzs simple desire to succeed in business, and Jack Fitzhughs tenacious struggle to turn bad luck into good. Will they survive the gyrating 1970s, and can they do it alone, or does friendship really make a difference?

No function of an organization is more important than marketing, and considering that one out of every three people in the world claims to be one of his followers, Jesus is the most effective marketer in history. Whether you are trying to communicate an idea, sell more products or services, get more members, raise more donations, or win more votes... Jesus has provided the greatest model for you to influence the world around you.