You moved away to be closer together. But now you’re further apart than ever. Your partner’s job opportunity in another country seemed like an exciting idea, but lengthy work assignments mean you’re holding down the family fort – alone. If you’re living an expat life and find yourself parenting solo due to a partner’s frequent business travel, you’ll be asking yourself: How can we be a family when we’re miles apart? What is my role in this lifestyle? Can I cope, alone, when troubles arise? Life Coach and multicultural solo-parent Rhoda Bangerter believes there are answers to all these questions, and the answers start with you. In this context, it’s more important than ever to invest in yourself, to care for yourself, set your own goals and watch yourself grow. Equally important is to nurture your relationship with your partner. Rhoda’s hard-won wisdom will inspire you to navigate the choppy waters of holding the fort abroad!

Over the past two decades; the nature of international marketing has faced huge change. Increasingly challenged with the unprecedented emergence of globally integrated, yet geographically scattered activities multinational marketing has had to respond accordingly. The SAGE Handbook of International Marketing brings together the fundamental questions and themes that have surfaced and promises to be an essential addition to the study of this critical subject area. In an internationally minded and detailed analysis, the contributors seek to examine the state of the art in research in international marketing, with particular emphasis on the conceptual framework and theory development in the field. Looking at new research, formative and fundamental literature and the nature of strategic alliance and global strategy, this timely and comprehensive handbook offers the reader a compelling examination of the central concerns of marketing for an international community.