Pokemon Go is not just play--the game has had an impact on public spaces, social circles and technology, suggesting new ways of experiencing our world. This collection of new essays explores what Pokemon Go can tell us about how and why we play. Covering a range of topics from mobile hardware and classroom applications to social conflict and urban planning, the contributors approach Pokemon Go from both practical and theoretical angles, anticipating the impact play will have on our digitally augmented world.

Solve the world’s biggest problems and create a better future In Building Moonshots: 50+ Ways to To Turn Radical Ideas Into Reality, a team of expert innovation strategists delivers an exciting and insightful collection of strategies, techniques, and frameworks for scaling your next big, audacious idea into a concrete product or service. Each proven and tested strategy contained in the book has been categorized to make it easy to find and implement when you need it most. You’ll learn how and where to start, when to bet big, how to invest, when to play the long game, what to communicate, and much more. You’ll also find: Ways to go beyond white papers and vision statements to a place where your ideas become a tangible reality Strategies for creating a better future by transforming seemingly impossible ideas into concrete products Methods for bringing to life radical and innovative solutions to the world’s greatest challenges Destined to become the seminal, go-to source for visionaries, gamechangers, and leaders imagining the apparently impossible and determined to achieve it, Building Moonshots is a can’t-miss book for entrepreneurs, founders, product development heads, and other business leaders.

This book is drawn from a collection of articles that first appeared in the «Smart thinking» column of Longitude, the first Italian monthly foreign-language magazine published in English and distributed worldwide.Longitude, a brainchild of its editor-in-chief, Pialuisa Bianco, head of the Strategic Forum of Foreign Ministry, represents an initiative of «public diplomacy». The book provides an enquiring perspective at issues concerning international politics and economics, at social, environmental and financial problems, with the aim of raising awareness about the small beating butterfly wings that cause storms. It also represents a culturally introspective analysis of the author’s native country, in which he casts a revealing beam of light, guiding sailors through the tempestuous seas of international affairs, global socio-economic trends and the interconnection of dangers and opportunities. The author is never assertive and encourages the reader to question and reflect on the great changes that the increasing boost of innovation is bringing about on all levels. The book is an invitation to the reader to get ready through both the calm and the storm, by keeping a clear head and practicing smart thinking.

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.

The international phenomenon Pokémon GO has already changed the way people interact with their world, and the game is evolving just as fast as the Pokémon themselves! It’s time to level up, load up your Pokédex, and become a gym master with Pojo’s Unofficial Advanced Pokémon Go, the fully up to date game guide featuring tricks, strategies, and dozens of instructive full-color screenshots. Pojo’s Unofficial Advanced Pokémon Go is also your go-to reference on attacks, rankings, nests, tracking, rare Pokémon sightings, and more—even the new Pokémon GO Plus device. It’s the perfect book for any player, whether you’re Level 5 or 25, whether you’re Team Mystic or Team Instinct. Achieve master trainer status, and GO catch ’em all!

This informative two-volume set provides readers with an understanding of the fads and crazes that have taken America by storm from colonial times to the present. Entries cover a range of topics, including food, entertainment, fashion, music, and language. Why could hula hoops and TV westerns only have been found in every household in the 1950s? What murdered Russian princess can be seen in one of the first documented selfies, taken in 1914? This book answers those questions and more in its documentation of all of the most captivating trends that have defined American popular culture since before the country began. Entries are well-researched and alphabetized by decade. At the start of every section is an insightful historical overview of the decade, and the set uniquely illustrates what today's readers have in common with the past. It also contains a Glossary of Slang for each decade as well as a bibliography, plus suggestions for further reading for each entry. Students and readers interested in history will enjoy discovering trends through the years in such areas as fashion, movies, music, and sports.

Pokemon hysteria has hit the streets! Every trainer's dream has finally come to life with Pokemon GO's augmented reality mobile game play. Raise your trainer level quickly with Pojo's Unofficial Ultimate Guide to Pokemon GO, which contains tips and tricks for becoming the very best. Featuring dozens of full-color screenshots, Pojo's Unofficial Ultimate Guide to Pokemon GO features a comprehensive list of Pokemon evolutions and what you'll need to evolve them. From real world strategies to catch all of your favorites to techniques for defeating gyms and collecting coins, you'll always be steps ahead. GO catch 'em all!