Nine years ago, bestselling author and business consultant Mark Sanborn introduced the world to Fred, his postman, who delivered extraordinary service in simple but remarkable ways. Fred’s story inspired millions. Companies—even, cities—were inspired to turn the ordinary into the extraordinary each day. Today, with stiff competition from the networked global economy, delivering extraordinary results is more important than ever. With Fred 2.0, Mark not only revisits the original Fred to gain new insights, but also equips all of us with new strategies to achieve more. You’ll not only be inspired by Fred 2.0, you’ll also have the tools and strategies to aim higher and achieve the extraordinary.

NEW YORK TIMES BESTSELLER • The true story of an ordinary mail carrier whose approach to work and life has the power to transform the everyday into the extraordinary—now in an updated twentieth-anniversary edition “This beloved business classic has inspired millions of people over the years, and today Mark Sanborn’s transformative insights are more timely and necessary than ever.”—Jon Gordon, author of The Energy Bus and co-author of The Coffee Bean Meet Fred. In this timeless and powerful book, Mark Sanborn, member of the Speaker Hall of Fame, recounts the true story of Fred, an ordinary USPS carrier who introduced himself one day shortly after Sanborn had moved to a new home in Denver. Fred, however, was no average mailman. As Sanborn came to discover, Fred was the kind of worker who exemplifies everything “right” with customer service. Did people want packages left on the porch or prefer a notice to pick them up at the post office? Fred made sure he knew the answer. When another delivery service left a package at the wrong house, Fred shepherded it safely to the intended recipient. Others might have seen delivering mail as routine work, but Fred seized the chance to find meaning in the mundane, competing with himself every day to find opportunities to make his customers smile. We’ve all encountered people like Fred. In this deeply inspiring book, Sanborn illuminates the four basic principles anyone can use to bring fresh energy and creativity to our work and life: how to make a tangible difference every day, build stronger relationships, create real value for others without spending a penny, and constantly reinvent yourself. In this updated edition, Sanborn speaks to the seismic changes that have transformed the world of work in recent years—with employees increasingly hungry for purpose in their jobs—and outlines the book’s fresh applications. By following his principles, you, too, can find more excitement, fulfillment, and success in your career—and in your life.

For rock music and film buffs alike, this is the ultimate guide exploring the electrifying, entertaining, and often daring marriage of rock & roll and cinema. When the use of Bill Haley’s “Rock Around the Clock” turned 1955’s Blackboard Jungle into a teen sensation and a box-office smash, it proved the opening shot in a cinematic and cultural revolution. Starting with Elvis Presley and the teensploitation films of the ’50s and ’60s, in Rock on Film award-winning author and former Rolling Stone editor Fred Goodman takes readers on a wide-ranging journey through film and pop history. Along the way, he measures the transformative impact of the mid-’60s landmarks A Hard Day’s Night and Dont Look Back and how they seeded an almost unbelievably broad genre of films made by increasingly ambitious musicians and filmmakers across the past seven decades. From the carefree to the complex, the mindless to the mind-bending, rock films have staked out their own turf by simultaneously celebrating innocence and challenging artistic and social conventions. With an insightful round-up of fifty must-see rock films spanning crowd-pleasers, art-house favorites, underground gems, and undisputed classics, Rock on Film surveys the nearly seventy-year canon of a genre like no other. A series of original interviews with Cameron Crowe, Jim Jarmusch, Penelope Spheeris, Taylor Hackford, and John Waters illuminates how rock has influenced the work of some of the most divergent and thoughtful directors in movie history. Illustrated throughout by more than 150 full-color and black-and-white images, Rock on Film brings the history of music in the movies to vivid life.

Fred: Buffalo Building of Dreams, built in 1900, tells the oral history and legacy of generations of his ethnically and culturally diverse tenants and their families who arrived in America from all over the world, during the span of a hundred twenty years. This multi-period historical fiction novel shares Fred's appreciation of the value of freedom and what it means to thrive and survive in the 21st Century and beyond. It is a legacy of hope for current and future generations to come.

Fred Smith’s 6:30 A.M. breakfasts have become legendary. Now readers can join those whose lives have been stretched and enriched by words of wisdom from mentor and best-selling author Fred Smith, Sr. This book is a collection of 52 inspiring thoughts from Fred on a variety of topics—including leadership, perseverance, success, character, faith, friendship, family and heroes. Following each insightful entry is a thoughtful response/reflection from 52 of Fred’s good friends, including Zig Ziglar, John Maxwell, Pat Williams, Ken Blanchard and Charlie “Tremendous” Jones, who call him mentor and credit him with having a significant influence on their lives and ministries. Men and women worldwide will “breakfast with Fred” and grow in faith, understanding and purpose. His wisdom and principle-based approach to life will enable them to grasp life with a stronger hold. And thought-provoking questions, one-liners and Scripture references will allow readers to personalize the impact of each reading. Grab a cup of coffee and get ready for a life-changing “breakfast with Fred.”

The best medicine may not always be found at a pharmacy or in a doctor’s office. Sometimes it comes in the form of a four-legged friend. Three well-known leaders in their fields—award-winning dog photographer Jesse Freidin, adolescent HIV+ specialist Dr. Robert Garofalo, and LGBTQ advocate and journalist Zach Stafford—offer a refreshing, beautiful, and unique portrait of HIV infused with a deep message of hope. Each extraordinary profile shows the power of the incredible bonds between humans and their canine companions, whether that means combating loneliness and stigma, discovering the importance of unconditional love, overcoming addiction, or simply having a best friend in a time of need. When Dogs Heal shares the stories of a diverse set of people who are thriving and celebrating life thanks to the compassion and unconditional love of their dogs. A portion of the proceeds from this book benefits Fred Says, an organization dedicated to financially supporting HIV+ teen health care.