A series of fun exercises for all folks entering the advancing years category. These exercises can be practiced anytime and most anywhere with the emphasis on the outdoors, using absolutely no or very little equipment. The author has compiled and written this book with this specifically in mind and to encourage people to experience the maximum amount of fun and enjoyment in life as they go along.

This title shows leisure industry professionals how to attract the emerging and lucrative 'Baby Boomer' market by using evidence based research to understand the 'Boomer' generation's leisure values, interests and needs. It contains staff training strategies, marketing strategies and a guide to developing successful 'Boomer' programmes.

Culled from the advice of a team of experts selected by the National Institute on Aging, a book-and-CD guide shares a range of exercises selected to help older adults maintain their health and independence, in a reference that provides coverage of staying motivated, increasing flexibility, and eating for optimum nutrition. Reprint.

One of the healthiest things you can do for yourself. Exercise!

Discover how you can live a completely fulfilling life and spread the radiance of joy and happiness all araound! Can You Avoid Aging? The Baby Boomers Brain The Baby Boomer's Diet

The baby boomers—those born between 1946 and 1964—are a generation that consists of nearly 76 million Americans. Beginning in 2011, this large and influential population will begin their transition out of the workforce. As baby boomers enter retirement, they will be looking for opportunities in fitness, sports, outdoors, arts and cultural events, and other activities that suit their vibrant lifestyles. With their varied life experiences, values, and expectations, baby boomers are predicted to redefine the meaning of recreation and leisure programming for mature adults. Though many researchers have forecast the boomers’ impact on the future, only Leisure Programming for Baby Boomers addresses key information that recreation and leisure professionals need in order to make program decisions with baby boomers in mind. The authors combine their research, programming, and marketing expertise to provide insights into the values and lifestyle choices of boomers and offer programming and marketing strategies to reach this large and influential population. Leisure Programming for Baby Boomers will help you move beyond the traditional offerings of bingo, art classes, and social dances to capture the attention and imagination of your baby boomer community. This comprehensive guide offers these features: An in-depth review of current research to help you understand the values, interests, and needs of the boomer generation Guidance in adopting a “boomer lens” so you can more easily recognize the opportunities in working with this group and create and market programs that appeal to the values of this unique generation The Cochran Baby Boomer Quiz, a tool that can be used not only in assessing the programming preferences of the boomers in your community, but also in testing your staff’s knowledge of boomers and preparing them to work more effectively with this group Strategies, guidelines, and ready-to-use ideas for boomer-specific programming in arts and culture, outdoor recreation, education, wellness, and tourism Marketing templates and strategies that will attract boomers and keep them coming to your programs With Leisure Programming for Baby Boomers, you’ll discover what distinguishes the baby boomer generation from previous generations in regard to their demographic makeup, gender differences, cultural influences, brand loyalty, consumer behavior, and spending patterns. Based on current research, Leisure Programming for Baby Boomers explains the boomer generation in terms of five value areas specific to recreation and leisure programming: cultural influences, healthy aging and society, retirement, leisure pursuits, and economic levels. Using this knowledge, you’ll learn how to consider these generational values to create effective marketing messages and plan appropriate programming. Leisure Programming for Baby Boomers presents a range of detailed program ideas and formats that fulfill the interests of this new clientele so you can start offering new programs right away. It also offers guidelines and examples that will help you plan your own programs to meet the needs of your community. You’ll find all the tools you need to market your new programs, including techniques for attracting boomers to your programs and marketing templates that make implementing your marketing strategies simpler. Information on key topics such as marketing psychology; advertising beyond the brochure; motivating, recruiting, and communicating at the front lines; and creating and maintaining a focused image will help you better understand how to market programs. In this demand-driven occupation, recreation professionals must be prepared to market and deliver a wide range of leisure opportunities to serve the boomer generation. Is your recreation or leisure program ready for the baby boomers? Leisure Programming for Baby Boomers will help you understand the unique profile of the boomer generation and respond with creative programs that will add value and quality to the leisure lives of this new generation of mature adults. For information on system requirements or accessing an E-book after purchase, click here.

Don’t waste your time doing workouts that leave large gaps in your strength or load you up with unnecessary, redundant exercises. Take a strategic approach to your workouts by using a proven system that trains strength through each joint’s true full range of motion. Even if you lift, you may still be missing something in your quest to get stronger. Optimal training does not involve training all the muscles; instead, it trains all the ranges (or zones) of each muscle. Many popular exercises work the same muscles the exact same way. Performing redundant exercises is a waste of your time. In Strength Zone Training, renowned personal trainer Nick Tumminello, who has become known as the trainer of trainers, shows you the following: How to build strength through the true full range of motion The redundant exercises you just don’t need to do The exercises to maximize upper body and lower body strength that are missing from your workout The angles most people don’t do exercises for but should The best exercises to include in your program to train each muscle group A better strategy to follow when choosing your exercises Beginner and advanced workout plans for any schedule You’ll find exercises addressing every area of the body, with details on how to perform the exercise as well as coaching tips. Select exercises are depicted with a hybrid of photo and art highlighting the movements, or zones, that provide a training stimulus. You will learn how to combine exercises within a workout in a smarter and more strategic way to collectively train through a full range of motion—resulting in not just an improvement in physique but also an improvement in performance and a reduction in injury risk. In addition to the exercises, you’ll find four chapters of easy-to-follow workout plans you can immediately use at the gym. You can select a fully comprehensive workout plan that is right for you, regardless of your training level or weekly schedule. Strength Zone Training is the blueprint for building muscle with a purpose, making it simple to create workout programs that eliminate exercise redundancy and use full range of motion so you can build a body that is all-around stronger and more durable. Choose your exercises and get ready to dominate! Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam.