Enjoying Tequila gives comprehensive, practical information while offering a working guide to the pleasures, flavor intricacies, and overall enjoyment of this evergreen and popular spirit.

Even the world’s most fun drink has a serious side. Look beyond that naughty reputation and become an agave-based beverage connoisseur with this book that delivers over 40 delicious, cheeky and surprisingly sophisticated cocktail recipes. Even the world’s most fun drink has a serious side. Look beyond that naughty reputation and become an agave-based beverage connoisseur with this book that delivers over 40 delicious, cheeky, and surprisingly sophisticated cocktail recipes. It’s the perfect accompaniment to a Mexican meal full of spicy flavors and the ideal fuel for dancing the night away. Made from the fermented juice of the agave plant, this spirit, along with its trendy cousin mezcal, has a complex yet light flavor, which is perfect in cocktails. Premium quality versions are becoming readily available, especially for the discerning cocktail drinker—the simple rule is the higher the percentage of agave, the better. Learn about the proud heritage of agave-based spirits from expert Jesse Estes. Start with a margaritas, choose from a Pink Pomegranate to a Greener Pastures, and then try something longer such as a Hibiscus Highball or Mezcal Mule. If you prefer something a little more moody, try a Fallen Angel or brace yourself for a Tequila Smash. Finally, unleash your wild side with an Under the Volcano!

“This fascinating, well-written book explores how tequila has come to symbolize what it means to be Mexican . . . A must read.” —Choice ¡Tequila! Distilling the Spirit of Mexico traces how and why tequila became Mexico’s national drink and symbol. Starting in Mexico’s colonial era and tracing the drink’s rise through the present day, Marie Sarita Gaytán reveals the formative roles played by some unlikely characters—such as the revolutionary Pancho Villa, who was himself a teetotaler. She also shows how tequila’s cultural status was shaped by US-Mexican relations, the tourism industry, shifting gender roles, technology, regulation, film, music, and literature. Like all stories about national symbols, the rise of tequila forms a complicated, unexpected, and poignant tale. By unraveling its inner workings, Gaytán encourages us to think critically about national symbols more generally—especially the ways they both reveal and conceal—to tell a story about a place, a culture, and a people. In many ways, the story of tequila is the story of Mexico.

The New Tequila Tequila has come a long way since the days of salt, shot, lime, repeat. With tequila consumption on the rise, people are choosing tequila on more occasions, experimenting with new labels, and learning to appreciate the nuances of flavor. TEQUILA is an all-in-one reference for the top-shelf tequila connoisseur, with chapters on the history and lore of tequila, insight into how tequila is made, an exploration of the agave fields of Jalisco, and a drinker’s guide to the four types of tequila: blanco, reposado, añejo, and extra añejo. James Beard Award—winning author and chef Joanne Weir takes tequila beyond the margarita (although she opens the book with the very best margarita recipe) to a wide range of drink and food recipes. TEQUILA features more than 35 cocktails from her own repertoire, as well as contributions from some of the top tequila bar-tenders in the country, including classics like the Sangrita and La Batanga and novel variations like the Cable Car No. 2 and the Surly Temple. Weir also presents more than 20 tequila-infused sides, mains, and desserts, from Gazpacho with Drunken Prawns to Bay Scallop Ceviche to Tequilamisu. Join a new generation of aficionados for a celebration of the agave plant’s most spirited and fiery creation, along with new and innovative ways to appreciate tequila.

An indispensable and accessible guide to Mexico’s treasured agave spirits. Packed with information, tips, resources, and 300 tasting notes and accompanying producer profiles, The Essential Tequila & Mezcal Companion is a crash course on the fastest growing spirits category in the United States. Lampert provides insights on the history and production of the spirits, plus guidance for how to stock your bar, organize a tasting with food pairings, and create infused syrups that will complement craft cocktails. Lampert includes more than 30 cocktail recipes that highlight the complexities and bold flavors of agave spirits. Plus, the book contains transportive photography throughout and a thorough reference section for readers who are thirsty for more.

Covers spirits, supplies, ambiance, garnishes, glassware, etiquette, and drinking ethics, and provides recipes for the most popular cocktails

Consumption of alcohol is a globally ubiquitous, often controversial activity, and business organizations in this sector are of significant social and economic relevance. This book draws on accounting records from the sector to reveal fresh and unique insights into the historic development of the production of alcoholic beverages. Offering a historic overview of the three major areas of the alcohol industry – brewing, distilling and wine – this book reveals the commonalities and differences which are present in the industry, while also highlighting its social impact. The editors bring together contributions from around the world, including Mexico, France, Japan and Ireland, to demonstrate how accounting has developed over time. Offering diverse geographical and historical perspectives, it explores multiple aspects of accounting within the industry, including internal control, earnings management, competition, and regulatory aspects. The fascinating insights into breweries, wineries, spirit distillers, vineyards and other related organizations provides a unique historic perspective of accounting systems, techniques and practices. Drawing on an international range of examples and rich archival material, this valuable research collection will be of great interest to researchers and advanced students of accounting and business history.