Dan Roberts, Headteacher of Devonport High School for Boys in Plymouth, believes it is crucial to empower young people to take control of their future.By building the right culture and environment, educators can help ensure that children can truly flourish and develop into adults that wish to have a positive impact on their local, national and international communities.Crisp, captivating and authentic, the book suggests fresh and practical new ideas and opportunities both within the classroom and outside.Dan Roberts' passion for young people is unmistakable, whether speaking before a TED London audience or advising the Obama administration as part of their education technology reform 2020 plan.

Dan Roberts, Headteacher of Devonport High School for Boys in Plymouth, believes it is crucial to empower young people to take control of their future. Crisp, captivating and authentic, his book suggests fresh and practical ideas both within the classroom and outside.

With bigger challenges come great opportunities, and Marketing to Gen Z wants to help you get ahead of the game when it comes to understanding and reaching this next generation of buyers. Having internalized the lessons of the Great Recession, Generation Z blends the pragmatism and work ethic of older generations with the high ideals and digital prowess of youth. For brands, reaching this mobile-first and socially conscious cohort requires real change, not just tweaks to the Millennial plan. In Marketing to Gen Z, businesses will learn how to: Get past the 8-second filter Avoid blatant advertising and tap influencer marketing Understand their language and off-beat humor Offer the shopping experiences they expect Marketing to Gen Z dives into and explains all this and much more, so that businesses may most effectively connect and converse with the emerging generation that is expected to comprise 40 percent of all consumers by 2020. Now is the time to learn who they are and what they want!

GENERATION Z is called and equipped to rise above the global storm we are experiencing and initiate the greatest awakening our world has ever seen. They are ready. They are willing. They are born for the storm. Generation Z is officially the largest generation in the world today. They are creative, driven, entrepreneurial, and technologically advanced. Generation Z comes of age in an unique time. This generation is surrounded by turbulence: a global pandemic, racial tensions, political upheaval, economic unrest, and social tensions not experienced by previous generations. They live in a tumultuous life-sea where the waves are high, the winds are strong, the intensity is unceasing, and the challenges feel insurmountable. This new generation, born between 1997 and 2012, has never witnessed a calm sea. Social harmony, economic stability, physical tranquility, and domestic peace have all been very distant during this period. While those from earlier generations are often disturbed by it all, Generation Z considers these storms a part of their existence. They are survivors, and they are being equipped by God for maximum kingdom impact during a time when the world needs them the most. Generation Z: Born for the Storm is written as a book of hope for this new generation. It examines the environment surrounding Gen Z and tries to understand who they are. It also looks at the unique qualities God is forming in Gen Z believers. The book inspirationally describes qualities already emerging and predicts qualities that will emerge as Gen Zers take their place of leadership in the world. Each chapter focuses on a person or persons from the Bible whose names begin with “Z” and who embody qualities God is forming in this new generation. This is not an exhaustive volume on Gen Z. It is simply a snapshot in time connected to the timeless truths of Scripture that will help us reflect upon, respond to, and empower the most important generation to ever live. Their potential is beyond description. Gen Z will take the negative circumstances they have been given and, by God’s grace, turn them into positives. Generation Z is ready. God is equipping. The Holy Spirit is moving. The world is waiting. The winds are blowing, and the waves are roaring. Spiritual history is going to be made because Generation Z is born for the storm.

The Generation Z Guide equips professionals to improve recruitment, enhance engagement, and effectively train and develop the post-Millennial generation. Born after 1998, Generation Z ranges from those entering high school, completing undergraduate college, and starting careers. Generation Z is very different than Millennials and their rapid entrance into the workforce is increasing the complexity of managing and working across generations. In fact, 62 percent of Generation Z anticipate challenges working with Baby Boomers and Generation X. Generation Z has never known a Google-free world. Growing up during the most accelerated and game-changing periods of technological advancements in history has imprinted Generation Z with new behaviors, preferences, and expectations of work, communication, leadership, and much more. The Generation Z Guide's insights are research based and the applications are marketplace tested. Learn from leading companies on how best to attract, engage, and lead Generation Z.

Say Hello to Your Incoming Class—They're Not Millennials Anymore Generation Z is rapidly replacing Millennials on college campuses. Those born from 1995 through 2010 have different motivations, learning styles, characteristics, skill sets, and social concerns than previous generations. Unlike Millennials, Generation Z students grew up in a recession and are under no illusions about their prospects for employment after college. While skeptical about the cost and value of higher education, they are also entrepreneurial, innovative, and independent learners concerned with effecting social change. Understanding Generation Z's mindset and goals is paramount to supporting, developing, and educating them through higher education. Generation Z Goes to College showcases findings from an in-depth study of over 1,100 Generation Z college students from 15 vastly different U.S. higher education institutions as well as additional studies from youth, market, and education research related to this generation. Authors Corey Seemiller and Meghan Grace provide interpretations, implications, and recommendations for program, process, and curriculum changes that will maximize the educational impact on Generation Z students. Generation Z Goes to College is the first book on how this up-and-coming generation will change higher education.