Based on scientifically proven strategies for making workouts more effective, Elite Physique will help men sculpt and transform their physique with full-body workouts, body part-specific exercises, and joint-friendly variations.

If muscle growth seems nonexistent, but you don’t have time to spend more hours in the gym each day, don’t give up. There is a better way. Featuring a revolutionary approach to male physique transformation, Elite Physique: The New Science of Building a Better Body offers a fresh approach to body sculpting. Based on scientifically proven strategies for making workouts more effective, Elite Physique features over 100 exercises and 50 exercise videos for men seeking training programs designed to build muscle, burn fat, or target those problem areas that are slower to respond to training. Written by Dr. Chad Waterbury, a physical therapist who understands how bodies change with age, Elite Physique shows you how to make radical physical changes by manipulating sets, reps, and frequency and by deciding when and how to use advanced training methods. You’ll start by performing an honest physical assessment to establish a starting point and more accurately gauge your progress. As you move into exercises for the lower body and upper body, you'll find tips on altering exercises to alleviate stress on primary joints like the shoulders, elbows, wrists, lower back, hips, and knees. Video clips offer demonstrations of many of the exercises, highlighting proper technique and common mistakes. You’ll learn the finer points of sculpting the midsection and will be able to create programs to target a lagging body part, either as an add-on to full-body training or as a stand-alone high-frequency training plan. Waterbury also includes advice on how to make staple lifts such as squats, deadlifts, and presses more joint friendly for older, more physically battered lifters. He breaks down how training must change as you age—with a program for a 20-year-old looking different than one for a 50-year-old—to safely pursue your goal of a lean, muscular physique. Designed for men looking for the most effective approach to ignite their physique transformation, Elite Physique is a go-to resource. Note: A code for accessing the online video is included with this ebook.

THE 4-WEEK FORMULA FOR ELITE PHYSICAL FITNESS ARE YOU READY TO BE PARA FIT? Transform your lifestyle and fitness with the powerful new programme from Major Sam McGrath, former commander of the legendary PARAs' P Company selection process. Whatever your fitness level this 4-week formula evolves with you, equipping you to take on your most ambitious goals, maximize your potential and achieve transformational results. CHALLENGE yourself and your body with the same endurance training and functional movement patterns used during PARA selection. BUILD a lifestyle that complements your training with Major McGrath's pyramid approach, aligning firm foundations of sleep, nutrition and mobility with a structured exercise regime. CONQUER your fears and unlock a 'Paratrooper Mindset', with a focus on progress, not perfection, and the confidence to embody the PARA maxim 'Ready for Anything'. Be PARA Fit is supported by a fully integrated companion app designed to guide you through the tailored 4-week exercise regime. Download it today through the App Store or Google Play.

#1 NEW YORK TIMES BESTSELLER • The game-changing author of The 4-Hour Workweek teaches you how to reach your peak physical potential with minimum effort. “A practical crash course in how to reinvent yourself.”—Kevin Kelly, Wired Is it possible to reach your genetic potential in 6 months? Sleep 2 hours per day and perform better than on 8 hours? Lose more fat than a marathoner by bingeing? Indeed, and much more. The 4-Hour Body is the result of an obsessive quest, spanning more than a decade, to hack the human body using data science. It contains the collective wisdom of hundreds of elite athletes, dozens of MDs, and thousands of hours of jaw-dropping personal experimentation. From Olympic training centers to black-market laboratories, from Silicon Valley to South Africa, Tim Ferriss fixated on one life-changing question: For all things physical, what are the tiniest changes that produce the biggest results? Thousands of tests later, this book contains the answers for both men and women. It’s the wisdom Tim used to gain 34 pounds of muscle in 28 days, without steroids, and in four hours of total gym time. From the gym to the bedroom, it’s all here, and it all works. You will learn (in less than 30 minutes each): • How to lose those last 5-10 pounds (or 100+ pounds) with odd combinations of food and safe chemical cocktails • How to prevent fat gain while bingeing over the weekend or the holidays • How to sleep 2 hours per day and feel fully rested • How to produce 15-minute female orgasms • How to triple testosterone and double sperm count • How to go from running 5 kilometers to 50 kilometers in 12 weeks • How to reverse “permanent” injuries • How to pay for a beach vacation with one hospital visit And that's just the tip of the iceberg. There are more than 50 topics covered, all with real-world experiments, many including more than 200 test subjects. You don't need better genetics or more exercise. You need immediate results that compel you to continue. That’s exactly what The 4-Hour Body delivers.

Nutrition for Sport and Exercise, Second Edition gives you a wealth of information and guidance to design effective nutrition programs for athletic clients and promote lifelong health through proper nutrition. This one-volume resource covers a broad range of topics in diet and exercise and ends the confusion about proper nutrition for active people of every age. This powerful guide, using new research, gives you the facts and strategies to assess athletes' nutritional requirements and to use diet to improve performance and enhance overall health.

The carnivore diet has emerged as an extremely compelling and scientifically validated strategy to drop excess body fat quickly, heal from assorted autoimmune, inflammatory, and leaky gut conditions, and dramatically elevate the nutrient density of your diet. While uncool naysayer dudes will dismiss the carnivore diet out of hand as crazy or even dangerous, these Cool Dudes will give you the straight scoop about the rationale for and benefits of eating sustainably-raised, nose-to-tail animal foods. This can be done with a strict protocol to address chronic ailments, or with a carnivore-ish strategy where certain less-offensive plant foods (e.g., fruit, dark chocolate, guacamole) are included in delicious recipes and snacks. This fun-loving but highly informative book will help you sort through the hype and misinformation about carnivore, and gain insights from some of the world's leading carnivore advocates like Dr. Paul Saladino and Dr. Shawn Baker. For example, with the intestinal microbiome widely regarded as the next frontier of health and medical science, you'll learn why a carnivore eating pattern can spark a dramatic reconstitution of gut bacteria and an improvement in damaged gut lining in only a few days. By restricting otherwise healthy plant foods like fruits, vegetables, nuts, and seeds, those with leaky gut or lectin sensitivity have experienced truly mind-blowing health improvements. What's more, the high satiety and easy compliance with carnivore can help you shed excess body fat quickly, without having to suffer from calorie restriction, extreme workouts and frequent backslides and burnout. The three Cool Dudes--Brad, Brian and William--health experts who walk their talk, enjoy life, perform magnificent athletic feats fueled by meat, and are nice to their wives and strangers alike, give you everything you need to succeed in this award-winning book. You'll learn the right way to implement a nose-to-tail carnivore eating strategy featuring a strategic variety of sustainably raised animal foods like grassfed meat, pastured eggs, wild-caught seafood, and the true superfoods of the planet: liver and other nutrient-dense organ meats. You'll also pick up some cool fitness and lifestyle tips to help support your dietary transition instead of compromise it. Forget the hassle and complexity of typical cookbook offerings and enjoy 97 delicious, quick and easy carnivore-friendly recipes. Isn't it about time for you to become a lean, mean, athletic, smart, happy, tan cool dude? This book will help you get there, and have fun along the way.