We explore the use of different strategies for the construction of optimal choice experiments and their impact on the overall efficiency of the resulting design. We then evaluate how these choice designs meet the desired characteristics of optimal choice designs (orthogonality, level balance, utility balance and minimum level overlap). We further explore the feasibility of using entropy as a secondary measure of design optimality. We find that current algorithms afford little flexibility for using this secondary measure. We further study the impact of misspecification of the assumed parameter values used in creation of optimal choice designs. We find that the impact of misspecification varies widely based on the discrepancy between the true and assumed parameter values. Further we find that entropy becomes a more feasible secondary measure of design optimality if one considers the potential of misspecification of the values. Current design and analysis strategies for stated preference experiments assume that compensatory decisions are made. We consider how different decision strategies may be represented through manipulating the assumed parameter values used in creating the choice designs. In this context, the consequences of misspecification of the decision strategy are also evaluated. Given the large prevalence of no-choice choices in stated preference experiments, we study how different measures of choice complexity impact the selection of the no-choice alternative. We conclude by suggesting a comprehensive strategy that should be followed in the creation of choice designs.

Since 2000, there has been an exponential amount of research completed in the field of transport modelling thereby creating a need for an expanded and revised edition of this book. National transport models have taken on the new modelling methods and there have been theoretical and empirical advances in performance measurement. Coverage will include current demand methods, data issues, valuation, cost and performance, and updated traffic models. Supplementary case studies will illustrate how modelling can be applied to the study of the different transport modes and the infrastructures that support them.The second edition of this handbook will continue to be an essential reference for researchers and practitioners in the field. All contributions are by leading experts in their fields and there is extensive cross-referencing of subject matter. This book features expanded coverage on emerging trends and updated case studies. It addresses models for specific applications (i.e. parking, national traffic forecasting, public transport, urban freight movements, and logistics management).

The most comprehensive and applied discussion of stated choice experiment constructions available The Construction of Optimal Stated Choice Experiments provides an accessible introduction to the construction methods needed to create the best possible designs for use in modeling decision-making. Many aspects of the design of a generic stated choice experiment are independent of its area of application, and until now there has been no single book describing these constructions. This book begins with a brief description of the various areas where stated choice experiments are applicable, including marketing and health economics, transportation, environmental resource economics, and public welfare analysis. The authors focus on recent research results on the construction of optimal and near-optimal choice experiments and conclude with guidelines and insight on how to properly implement these results. Features of the book include: Construction of generic stated choice experiments for the estimation of main effects only, as well as experiments for the estimation of main effects plus two-factor interactions Constructions for choice sets of any size and for attributes with any number of levels A discussion of designs that contain a none option or a common base option Practical techniques for the implementation of the constructions Class-tested material that presents theoretical discussion of optimal design Complete and extensive references to the mathematical and statistical literature for the constructions Exercise sets in most chapters, which reinforce the understanding of the presented material The Construction of Optimal Stated Choice Experiments serves as an invaluable reference guide for applied statisticians and practitioners in the areas of marketing, health economics, transport, and environmental evaluation. It is also ideal as a supplemental text for courses in the design of experiments, decision support systems, and choice models. A companion web site is available for readers to access web-based software that can be used to implement the constructions described in the book.

This book provides practical, research-based advice on how to conduct high-quality stated choice studies. It covers every aspect of the topic, from planning and writing the survey, to analyzing results, to evaluating quality. There is no other book on the market today that so thoroughly addresses the methodology of stated choice. Chapters are written by top-notch academics and practitioners in an accessible style, offering practical, tough advice.

Novel collection of essays addressing contemporary trends in political science, covering a broad array of methodological and substantive topics.

A multidisciplinary graduate and practitioner guide, first published in 2000, which offers the theory and application of stated choice methods.