Dealers of Lightning

Dealers of Lightning
Title Dealers of Lightning PDF eBook
Author Michael A. Hiltzik
Publisher Harper Collins
Pages 612
Release 2009-05-19
Genre Business & Economics
ISBN 0061913502

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In the bestselling tradition of The Soul of a New Machine, Dealers of Lightning is a fascinating journey of intellectual creation. In the 1970s and '80s, Xerox Corporation brought together a brain-trust of engineering geniuses, a group of computer eccentrics dubbed PARC. This brilliant group created several monumental innovations that triggered a technological revolution, including the first personal computer, the laser printer, and the graphical interface (one of the main precursors of the Internet), only to see these breakthroughs rejected by the corporation. Yet, instead of giving up, these determined inventors turned their ideas into empires that radically altered contemporary life and changed the world. Based on extensive interviews with the scientists, engineers, administrators, and executives who lived the story, this riveting chronicle details PARC's humble beginnings through its triumph as a hothouse for ideas, and shows why Xerox was never able to grasp, and ultimately exploit, the cutting-edge innovations PARC delivered. Dealers of Lightning offers an unprecedented look at the ideas, the inventions, and the individuals that propelled Xerox PARC to the frontier of technohistoiy--and the corporate machinations that almost prevented it from achieving greatness.

Fumbling the Future

Fumbling the Future
Title Fumbling the Future PDF eBook
Author Robert C. Alexander
Publisher iUniverse
Pages 278
Release 1999-06-01
Genre Business & Economics
ISBN 1475916604

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Ask consumers and users what names they associate with the multibillion dollar personal computer market, and they will answer IBM, Apple, Tandy, or Lotus. The more knowledgable of them will add the likes of Microsoft, Ashton-Tate, Compaq, and Borland. But no one will say Xerox. Fifteen years after it invented personal computing, Xerox still means "copy." Fumbling the Future tells how one of America's leading corporations invented the technology for one of the fastest-growing products of recent times, then miscalculated and mishandled the opportunity to fully exploit it. It is a classic story of how innovation can fare within large corporate structures, the real-life odyssey of what can happen to an idea as it travels from inspiration to implementation. More than anything, Fumbling the Future is a tale of human beings whose talents, hopes, fears, habits, and prejudices determine the fate of our largest organizations and of our best ideas. In an era in which technological creativity and economic change are so critical to the competitiveness of the American economy, Fumbling the Future is a parable for our times.

The New Deal

The New Deal
Title The New Deal PDF eBook
Author Michael Hiltzik
Publisher Simon and Schuster
Pages 514
Release 2011-09-13
Genre Business & Economics
ISBN 1439154481

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From first to last the New Deal was a work in progress, a patchwork of often contradictory ideas.

Three Degrees Above Zero

Three Degrees Above Zero
Title Three Degrees Above Zero PDF eBook
Author Jeremy Bernstein
Publisher CUP Archive
Pages 270
Release 1987-05-14
Genre Business & Economics
ISBN 9780521329835

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Bell Laboratories is one of the world's leading research centres. Bell scientists have won seven Nobel prizes in, physics, more than any other single institution in the world. In this engrossing book - a blend of popular science, and history -Jeremy Bernstein guides us on a fascinating tour of the labs, introducing us to the men and women who have been responsible for some of the greatest scientific advances of this century, in computers and computation, solid state physics (including the invention and development of the transistor); communications, and in astrophysics.

Infinite Loop

Infinite Loop
Title Infinite Loop PDF eBook
Author Michael Shawn Malone
Publisher Broadway Business
Pages 616
Release 1999
Genre Business & Economics
ISBN

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The inside story of how one of America's most beloved companies--Apple Computer--took off like a high-tech rocket--only to come crashing to Earth twenty years later. No company in modern times has been as successful at capturing the public's imagination as Apple Computer. From its humble beginnings in a suburban garage, Apple sparked the personal computer revolution, and its products and founders--Steve Jobs and Steve Wozniak--quickly became part of the American myth. But something happened to Apple as it stumbled toward a premature middle age. For ten years, it lived off its past glory and its extraordinary products. Then, almost overnight, it collapsed in a two-year free fall. How did Apple lose its way? Why did the world still care so deeply about a company that had lost its leadership position? Michael S. Malone, from the unique vantage point of having grown up with the company's founders, and having covered Apple and Silicon Valley for years, sets out to tell the gripping behind-the-scenes story--a story that is even zanier than the business world thought. In essence, Malone claims, with only a couple of incredible inventions (the Apple II and Macintosh), and backed by an arrogance matched only by its corporate ineptitude, Apple managed to create a multibillion-dollar house of cards. And, like a faulty program repeating itself in an infinite loop, Apple could never learn from its mistakes. The miracle was not that Apple went into free fall, but that it held up for so long. Within the pages of Infinite Loop, we discover a bruising portrait of the megalomaniacal Steve Jobs and an incompetent John Sculley, as well as the kind of political backstabbings, stupidmistakes, and overweening egos more typical of a soap opera than a corporate history. Infinite Loop is almost as wild and unpredictable, as exhilarating and gut-wrenching, as the story of Apple itself.

Before the Computer

Before the Computer
Title Before the Computer PDF eBook
Author James W. Cortada
Publisher Princeton University Press
Pages 401
Release 2015-03-08
Genre Business & Economics
ISBN 1400872766

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Before the Computer fully explores the data processing industry in the United States from its nineteenth-century inception down to the period when the computer became its primary tool. As James Cortada describes what was once called the "office appliance industry," he challenges our view of the digital computer as a revolutionary technology. Cortada interprets reliance on computers as a development within an important segment of the American economy that was earlier represented largely by such instruments as typewriters, tabulating machines, adding machines, and calculators. He also describes how many of the practices of the office appliance industry evolved into those of the computer world. Drawing on previously unavailable industry archives, the author adds to our understanding of IBM's early history and offers short corporate histories of firms that include NCR, Burroughs, and Remington Rand. Focusing on the United States but also including comparative material on Europe and Asia, Before the Computer will be a unique source of knowledge about the companies that built office equipment and their enormous impact on economic life. Originally published in 1993. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

The Dream Machine

The Dream Machine
Title The Dream Machine PDF eBook
Author M. Mitchell Waldrop
Publisher Stripe Press
Pages 583
Release 2018-09-25
Genre Biography & Autobiography
ISBN 1953953360

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The story of the man who instigated the work that led to the internet—and shifted our understanding of what computers could be. Behind every great revolution is a vision and behind perhaps the greatest revolution of our time, personal computing, is the vision of J.C.R. Licklider. He did not design the first personal computers or write the software that ran on them, nor was he involved in the legendary early companies that brought them to the forefront of our everyday experience. He was instead a relentless visionary that saw the potential of the way individuals could interact with computers and software. At a time when computers were a short step removed from mechanical data processors, Licklider was writing treatises on "human-computer symbiosis", "computers as communication devices", and a now not-so-unfamiliar "Intergalactic Network." His ideas became so influential, his passion so contagious, that Waldrop called him "computing's Johnny Appleseed. In a simultaneously compelling personal narrative and comprehensive historical exposition, Waldrop tells the story of the man who not only instigated the work that led to the internet, but also shifted our understanding of what computers were and could be. Included in this edition are also the original texts of Licklider's three most influential writings: 'Man-computer symbiosis' (1960), which outlines the vision that inspired the personal computer revolution of the 1970s; his 'Intergalactic Network' memo (1963), which outlines the vision that inspired the internet; and "The computer as a communication device" (1968, co-authored with Robert Taylor), which amplifies his vision for what the network could become.