Master's Thesis from the year 2019 in the subject Agrarian Studies, Haramaya University (School of Agricultural Economics and Agribusiness), course: Agricultural and Applied Economics, language: English, abstract: The general objective of the study is to undertake the dairy value chain analysis of Ada’a Berga district. Specific objectives of the study were to identify the key dairy products, marketing channels, and actors to analyze the structural behavior on the dairy market and to identify the factors that influence the decision to participate in the dairy market and the extent of participation by dairy households in the study area. The study will help to understand the dairy products marketing channel and may give detailed information on how the dairy product marketing currently functioning in Ada’a Berga District. It may point out a factor that constrains dairy production and marketing system. The study may also generate information that helps policy makers how to formulate dairy products marketing development programs and guidelines for interventions that would improve the efficiency of the dairy products marketing channels. The findings of the study would help to make appropriate decisions by the farmers, consumers, traders, investors, and others who need the information for their respective purposes. Finally, this study will also serve as a reference for researchers in other parts of the country.

Research Paper (undergraduate) from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: B, Haramaya University (college of Agriculture), course: thesis part, language: English, abstract: The study was conducted in Mieso district of Oromia region, Ethiopia. The study was undertaken with the objective to characterize milk marketing system and to forward appropriate intervention in the area. The data was collected based on group discussion with key informants and then using pre-tested questionnaire administered to randomly selecting milk producer from randomly selected rural Kebeles. Two market places were selected purposively. The result indicates that all milk animals are indigenous cattle, camel and goats. There were generally two types of milk outlets identified in the district. These are traditional milk associations or groups and individual sellers. The traditional milk producer association group is locally called Faraqa Annanni. From a total of 94 households that sold milk during the study, only 22 (23 %) households were involved in the milk seller groups.