Contemporary Selling
Title | Contemporary Selling PDF eBook |
Author | Mark W. Johnston |
Publisher | Routledge |
Pages | 436 |
Release | 2016-02-19 |
Genre | Business & Economics |
ISBN | 1317360834 |
Contemporary Selling is the only book on the market that combines full coverage of 21st century personal selling processes with a basic look at sales management practices in a way that students want to learn and instructors want to teach. The overarching theme of the book is enabling salespeople to build relationships successfully and to create value with customers. Johnston and Marshall have created a comprehensive, holistic source of information about the selling function in modern organizations that links the process of selling (what salespeople do) with the process of managing salespeople (what sales managers do). A strong focus on the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics, means the book continues to set the standard for the most up-to-date and student-friendly selling book on the market today. Pedagogical features include: Mini-cases to help students understand and apply the principles they have learned in the classroom Ethical Dilemma and Global Connection boxes that simulate real-world challenges faced by salespeople and their managers Role Plays that enable students to learn by doing A companion website includes an instructor’s manual, PowerPoints, and other tools to provide additional support for students and instructors.
Contemporary Sport Management
Title | Contemporary Sport Management PDF eBook |
Author | Paul M. Pedersen |
Publisher | Human Kinetics |
Pages | 537 |
Release | 2021-07-26 |
Genre | Sports & Recreation |
ISBN | 1718203004 |
Keeping pace with the rapidly evolving field of sport management, Contemporary Sport Management, the authoritative introductory text in the field, returns with a thoroughly updated seventh edition. Over 50 contributors with a diverse array of cultural and educational backgrounds deliver a complete and contemporary overview of the field, presented in full color for a visually engaging read. With a simplified structure to reflect current demands of the profession and addressing all the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA), Contemporary Sport Management, Seventh Edition With HKPropel Access, is organized into three parts. Part I, Introduction to Sport Management, provides an overview of the field and leadership concepts associated with it. Part II, Sport Management Sites, details the major settings in which many sport management careers are carried out, including new content on sport participation across the life span. In part III, Sport Management Functions, readers will learn about the key functional areas of sport management, including sport marketing, sport communication, sport facility and event management, and more, with new content on sales as a career path. New and updated content throughout this edition allows students to stay on the leading edge of the field: Discussion of the evolution of esports, fantasy sports, and sport betting Content covering emerging technologies in sport management, including streaming, artificial intelligence (AI), augmented reality (AR), and virtual reality (VR) New case study sidebars with short-answer questions Recommended Case Studies in Sport Management journal articles for each chapter, designed to promote critical thinking and demonstrate understanding of chapter content Related student learning activities and recommended articles are now delivered through HKPropel. These supplemental materials are designed to increase student engagement and enhance understanding of chapter content. With more than 200 activities, including comprehension activities, web activities, and Day in the Life activities tied to professional profiles, students will be challenged to think critically about sport management as both a field of study and a vibrant professional environment with a variety of career paths, and they will develop insight into issues they will encounter in their careers. Chapter quizzes are also included and can be assigned by instructors. Contemporary Sport Management, Seventh Edition, will broaden students’ understanding of sport management issues, emphasizing critical thinking, ethics, and diversity while providing students with an introduction to all the aspects of the field they need to know as they prepare to enter the profession. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.
Best-Selling 1-Story Home Plans, 5th Edition
Title | Best-Selling 1-Story Home Plans, 5th Edition PDF eBook |
Author | Editors of Creative Homeowner |
Publisher | Fox Chapel Publishing |
Pages | 291 |
Release | 2021-09-07 |
Genre | House & Home |
ISBN | 1637410999 |
An extensive collection of the best-selling and most stylish home designs available today. Updated with brand new plans and prices, Best-Selling 1-Story Home Plans, 5th Edition offers more than 360 home plans, from convenient ranch homes to traditional cottages. Includes complete construction blueprints and CAD files for quick and easy online ordering or by phone.
Sales Force Management
Title | Sales Force Management PDF eBook |
Author | Mark W. Johnston |
Publisher | Routledge |
Pages | 1076 |
Release | 2016-04-14 |
Genre | Business & Economics |
ISBN | 1317359984 |
In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the book’s reputation globally as the leading textbook in the field. The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. It’s a contemporary classic, fully updated for modern sales management practice. Pedagogical features include: Engaging breakout questions designed to spark lively discussion Leadership challenge assignments and mini-cases to help students understand and apply the principles they have learned in the classroom Leadership, Innovation, and Technology boxes that simulate real-world challenges faced by salespeople and their managers New Ethical Moment boxes in each chapter put students on the firing line of making ethical choices in sales Role Plays that enable students to learn by doing A selection of comprehensive sales management cases on the companion website A companion website features an instructor’s manual, PowerPoints, and other tools to provide additional support for students and instructors.
Cross-Cultural Psychology
Title | Cross-Cultural Psychology PDF eBook |
Author | Eric B. Shiraev |
Publisher | Routledge |
Pages | 564 |
Release | 2015-07-15 |
Genre | Psychology |
ISBN | 1317349091 |
Dynamic author team provides comprehensive overview with focus on critical-thinking. The fifth edition continues a heavy focus on applying critical thinking framework in examining, analyzing, and evaluating psychological data. With significant rewriting and additional new topics as well as updated references on new research, Cross-Cultural Psychology keeps pace with the rapidly changing conditions of modern times. The dynamic team from two different worlds bring a unique set of experiences and perceptions in writing this book. Eric Shiraev was raised in the city of Leningrad in the former Soviet Union and David Levy is from Southern California,. Between the diverse backgrounds and having each author spent an extended period teaching in the other's home country, the authors provide a comprehensive review of theories and research in cross-cultural psychology. Learning Goals Upon completing this book, readers should be able to: Better understand the field of cross-cultural psychology Understand contemporary theories and research in cross-cultural psychology Use critical thinking to examine, analyze, and evaluate the field of cross-cultural psychology Assist current and future practitioners from a wide variety of fields and services
Social Problems
Title | Social Problems PDF eBook |
Author | Anna Leon-Guerrero |
Publisher | SAGE Publications |
Pages | 694 |
Release | 2018-08-07 |
Genre | Social Science |
ISBN | 1506362710 |
Empower your students to become part of the solution. The new Sixth Edition of Social Problems: Community, Policy, and Social Action goes beyond the typical presentation of contemporary social problems and their consequences by emphasizing the importance and effectiveness of community involvement to achieve real solutions. With a clear and upbeat tone, this thought-provoking text challenges readers to see the social and structural forces that determine our social problems; to consider various policies and programs that attempt to address these problems; and to recognize and learn how they can be part of the solution to social problems in their own community. A Complete Teaching & Learning Package SAGE Premium Video Included in the interactive eBook! SAGE Premium Video tools and resources boost comprehension and bolster analysis. Learn more. SAGE coursepacks FREE! Easily import our quality instructor and student resource content into your school’s learning management system (LMS) and save time. Learn more. SAGE edge FREE online resources for students that make learning easier. See how your students benefit.
Modern Essentials
Title | Modern Essentials PDF eBook |
Author | AromaTools |
Publisher | AromaTools |
Pages | 512 |
Release | 2018-09-20 |
Genre | |
ISBN | 9781937702885 |
This new tenth edition of Modern Essentials is the complete guide for safely and effectively using essential oils. This is an independent look at the oils, blends, supplements, and personal care products of doTERRA essential oils.