Learn how to succeed in the digital economy The paradigms of big business have changed. Business models that were once lucrative now seem to barely move the needle. Incumbents of the old guard find themselves superseded by new, digitally-charged, data-fuelled organisations that leverage platform-based business models. How can pre-digital businesses survive? They’re loaded with resources, brand power and deeply embedded networks, they just need a new playbook. Chasing Digital is that playbook. Outlining a clear and detailed framework, this book is designed to help leaders re-design their organisation from the bottom up by leveraging their strengths to create a new competitive advantage in the digital economy. From laying the foundations of transformation: developing a considered strategy, growing a conducive culture and building a receptive organisational design; to building core digital capabilities: taking advantage of data, harnessing artificial intelligence and embracing appropriate platforms; to adapting the accelerators of change: navigating board expectations, mitigating potential roadblocks and making the right investments, this playbook will give you the tools and mindsets needed to not only survive but to thrive and leave a legacy for future leaders. Integrate technology into your business strategy and culture Prioritise and manage your company’s digital transition Create opportunities for fast and intentional digital growth Learn how to minimise friction with stakeholders Cut through the jargon and hype, and focus on what is critical to undertaking a truly successful, company-wide, digital transformation. In a world where digital is changing everything, Chasing Digital will help your organisation to transition beyond old business models to adopt the new digital paradigm and a new era of business. Embrace the chase.

Learn how to succeed in the digital economy The paradigms of big business have changed. Business models that were once lucrative now seem to barely move the needle. Incumbents of the old guard find themselves superseded by new, digitally-charged, data-fuelled organisations that leverage platform-based business models. How can pre-digital businesses survive? They’re loaded with resources, brand power and deeply embedded networks, they just need a new playbook. Chasing Digital is that playbook. Outlining a clear and detailed framework, this book is designed to help leaders re-design their organisation from the bottom up by leveraging their strengths to create a new competitive advantage in the digital economy. From laying the foundations of transformation: developing a considered strategy, growing a conducive culture and building a receptive organisational design; to building core digital capabilities: taking advantage of data, harnessing artificial intelligence and embracing appropriate platforms; to adapting the accelerators of change: navigating board expectations, mitigating potential roadblocks and making the right investments, this playbook will give you the tools and mindsets needed to not only survive but to thrive and leave a legacy for future leaders. Integrate technology into your business strategy and culture Prioritise and manage your company’s digital transition Create opportunities for fast and intentional digital growth Learn how to minimise friction with stakeholders Cut through the jargon and hype, and focus on what is critical to undertaking a truly successful, company-wide, digital transformation. In a world where digital is changing everything, Chasing Digital will help your organisation to transition beyond old business models to adopt the new digital paradigm and a new era of business. Embrace the chase.

Digital Strategies To Grow Your Business AND Outperform Your Competition WITHOUT Big Budgets Or Expensive Agencies by German Bestselling Author Peter Wilfahrt Have you been struggling with selling your products online? Did you experience a situation where you were afraid to invest in your online marketing knowing that you have burnt the last budget with good intention but bad execution? Let me take you on the journey. This book provides practical and execution-able checklists from start to finish. If your product will help someone, you're doing a disservice by not offering your help. Put the power to get help in their hands instead of making the decision for them. No matter your background, Chasing Digital Excellence will walk you through every aspect of your eCommerce business. Exact steps to optimize your production, supply chain, establish your brand and how to win loyal customers. But first, let me tell you that every entrepreneur, small business, retailer and company is facing the exact same challenge: How Can I And My Business Survive Digitization? If you've been in business for some time, you've seen it all. Sneaky salesmen trying to sell their software, blueprints, seminars and more. Unfortunately, there is no shortcut and the truth is that there are many different search systems where you customers engage. Don't rely on Google alone, success there might already be lost tomorrow. Instead focus on the events that TRIGGER your customer to BUY and satisfy their NEED. I'll checklists and tactics how to bring this to life in my book Chasing Digital Excellence.

Back in 2005, I started writing what I’d planned to be a non-fiction book about NRAO (the National Radio Astronomy Observatory), based on visits, photos and interviews to this interesting place. My contact was Wesley Sizemore, NRAO’s public face and “Keeper of the Quiet”, a term which will make more sense to you once you read more about NRAO and the NRQZ (the National Radio Quiet Zone). I didn’t get to finish the book. Life intervened, I got caught up in other things and my photos, interviews and written pages (there are quite a few of them) sat in my Documents folder, gathering digital dust for about seven years. Rather than let it all sit there till oblivion, I thought it’d do more good published, unfinished as it is, so in 2012, I went through what I had, re-organized it, re-wrote some sections, re-edited some of the photos, and published it on my website in seven instalments. For this book edition in 2019, I went through everything once again, re-organized the text once more and laid it all out in book format. I want to state once more that the story is incomplete and I don’t know if I’ll ever finish it. Some sections aren’t filled in properly. As I wrote them, I had more questions that would get clarification only during subsequent visits, which never materialized. So please forgive whatever rough edges you find, including my barely adequate photos, since I was also at the start of my photographic career at the time. If I ever get the chance to make subsequent visits and finish writing the whole story, great. If not, here is what I have, for your enjoyment. It is worth reading. More people should know about the work being done by the NRAO: it is a neat place doing interesting research into things that have always obsessed humans: outer space, planets and aliens!

A beautiful and practical guide to this ancient art of embellishing metal.

Sophie Strong and Connor Driscoll used to be the closest of friends during college. That is, until Sophie was discovered and became a huge pop sensation, leaving her life and Connor behind. But all that glitters isn't gold. And now she's back in D.C. Just when Connor thought he was finally over her. He was so wrong.