It takes more than raw talent and passion to make it in today's global apparel and accessories markets-excellent computer-aided design skills are a prerequisite. CAD for Fashion Design and Merchandising allows students to immediately begin creating digital fashion presentations using Adobe Illustrator® and Photoshop®. This book takes an integrated approach, allowing students to master the three-dimensional benefits of combining the two software programs. Colorful illustrations accompany easy, step-by-step tutorials that are geared toward students at the beginner and intermediate levels. Because the book uses fashion photography rather than hand-drawn illustrations as a basis for demonstrating the proportion of fashion croquis, instructors will be able to evaluate students' mastery of digital illustration regardless of their hand-drawing skills, and students will benefit from a seamless transition from creative thought to digital rendering. PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501395345. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.

This book covers some of the technological changes that have emerged in the fashion world. It provides a way of integrating this technology with the process of designing clothes.This book focuses on the representational and graphic aspects of fashion design. It gives the history of computer-aided design followed by a description of the types of systems presently utilized in the industry and the role each plays in the design process. It also breaks down the design process and describes the CAD- related experiences that a designer might encounter while on the job.

Computer aided design is at the forefront of the patternmaking business today. Computer Aided Design Using Gerber Technology provides clear, step-by-step instructions for AccuMark Explorer, Silhouette/Pattern Design System, and Marker Makingssary to aid the designer in the creation of a garment from conception to output. This text is appropriate for new students as well as design professionals who need a technological refresher course.

This is the first book to comprehensively explain how to use fashion computing software to produce fashion designs.

The invention of computer aided design (CAD) has revolutionised pattern cutting for clothing. Lectra's Modaris pattern cutting software is a key tool in pattern production. Using a practical approach and clear examples throughout, Pattern cutting for clothing using CAD is an essential guide for all users of Lectra Modaris.Beginning with an overview of the role of patterns in clothing manufacture, the key documents and tools of the trade are discussed before the keyboard, mouse and screen layout in Lectra Modaris are introduced. Title blocks and all aspects of digitising a clothing pattern are examined in clear, concise steps, followed by a thorough guide to the Lectra Modaris toolbox and the upper and lower toolbar menus. Creating size ranges and the importance of measurements and size charts are discussed, before the book concludes with an indispensable 'How do I?' guide to the Lectra Modaris functions and menus, indexed by required action.Drawing on a wealth of practical experience, Pattern cutting for clothing using CAD is an indispensable, practical and user-friendly guide to making the most of Lectra's Modaris software for both students and professionals in textiles and fashion. - Provides an overview of the role of patterns in clothing manufacture, the key documents and tools of the trade - Introduces the keyboard, mouse and screen layout in Lectra Modaris - Concisely outlines title blocks and all aspects of digitising a clothing pattern, before providing a guide to the Lectra Modaris toolbox and upper and lower toolbar menus

"Basic Approach Renowned for its comprehensive coverage, exceptional illustrations and clear instructions, Patternmaking for Fashion Design offers detailed yet easy-to-understand explanations of the essence of patternmaking. Hinging on a recurring theme that all designs are based on one or more of the three major patternmaking and design principles-dart manipulation, added fullness and contouring-it provides students with all the relevant information necessary to create design patterns with accuracy regardless of their complexity. ome innovative, new information in this book include: Updated with modern, cutting-edge sketches and designs. Ribbing added to the knit section of Chapter 27. More materials on children's wear and swim wear. Knock offs. Fitting corrections Advanced design projects A practical introduction to patternmaking Complete coverage of the three steps of design patterns: dart manipulation, added fullness and contouring."--

From the first sketch to handling a prototype, Fashion Design: The Complete Guide is an all-inclusive overview of the entire design process. This second edition begins with an exploration of fashion in the context of different histories and cultural moments, before fashion designer, and educator John Hopkins walks you through fashion drawing, colour, fibres, research methods, and studio must-knows such as pattern making, draping and fitting. You'll also learn how to develop your portfolio and practice as a professional designer. Each of the six chapters ends with activities to help you hone your skills. Interviewees include Stefan Siegel (founder and CEO of Not Just A Label), Maggie Norris (Founder of Maggie Norris Couture and former designer at Ralph Lauren), Samson Soboye (Creative Director and Founder of Soboye Boutique) and Jessica Bird (a fashion illustrator, whose clients include Vivienne Westwood and matchesfashion.com). With discussion of the evolving role of social media and the practicalities of incorporating sustainability at the centre of the design process this is an essential text for any aspiring fashion designer.