Excerpt from Business Philosophy The drones are apt to say that those days have gone by; there is no chance for a fellow now; all things are ruled by consolidated capital. While it is true that the concentration of cap ital has made it possible for a few people to handle business on a large scale, I claim that there are yet as many chances for a wide-awake, pushing young man as ever there were. It all depends on the young man. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Excerpt from The Philosophy of Business: A Little Book for Big Men Looking back over the long and devious road that lies between the barbarism of the past and the civiliza tion of the present, thinking of the centuries that roll like ocean waves between these distant shores, we can form some idea of what our fathers suffered and be led to appreciate the blessed privileges 'we, their children, should enjoy. It is a long way from the savage to the scientist; from the clie den to the brown stone mansion; from leaves to garments; from the ickering pine knot to the tungsten light; from the stone hammer to the modern factory; from the dugout log to the Lusitania; from the sickle to the self-binder; from hieroglyphics to the library; from the courier to the telegram; from the echo to the phonograph; from the trumpet to the telephone; from the fallen tree to the suspension bridge; from the sling to the Krupp gun; from revenge to law; from the club to the court; from despotism to democracy; from superstition to science; from might to right; from hate to love. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works."

Excerpt from The Science of Business: Being the Philosophy of Successful Human Activity Functioning in Business Building or Constructive Salesmanship On the other hand, let him choose (decide) to do the wrong thing, or to do the right thing in the wrong way let him act accordingly, let him keep it up, and the all-wise and eternally just Giver will automatically demand the payment of the penalty for the violation of an eternal and universal law as immutable as is the law of gravity in the material world. One can no more violate the law of permanent and constructive volition without paying the pen alty than he can help falling if he jumps from the top of a skyscraper. In our next chapter we shall make plain the natural steps taken in the volitional process. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Excerpt from The Science of Business: Being the Philosophy of Successful Human Activity As a scientific salesman he knows that the absence of the psychological moment was simply due to the absence of a sufficient amount of desire on the part of the customer for the article; and it is therefore now up to him to create the necessary desire. To do this, he has at his command his secondary selling talk. Other things being equal, the power of the individual to secure the mental agreement of those with whom he communicates varies directly with the excellence of his secondary selling talk. Desire defined. Again let us remind the student that desire is an emotion directed to the attain ment or possession of an object from which pleas ure, whether sensual, intellectual, or spiritual, is expected; a passion consisting in uneasiness for want of the object toward which it is directed, and the impulse to attain or possess it; in the widest sense, a state or condition of wishing. More tersely it is defined as an earnest wish, longing, or aspiration for a thing. The persuader has right here the measure of his duty and his task in connection with desire. He must create an earnest wish, longing, or aspiration for the thing he is selling. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

With our American Philosophy and Religion series, Applewood reissues many primary sources published throughout American history. Through these books, scholars, interpreters, students, and non-academics alike can see the thoughts and beliefs of Americans who came before us.