Smarter Workouts: The Science of Exercise Made Simple gives you the solution you need with efficient and effective workout programs that use only one piece of equipment. You can work out in a short period of time without spending a lot of money on expensive equipment or gym memberships—all while targeting your personal goals.

Personal training is an exciting industry to be in right now! Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including everything from writing a business plan to finding a profitable niche within the exercise and sports community. From boutique studios to partnerships with schools and private trainers, this book will help get you started on the right foot.

Are you a personal trainer who is looking to educate yourself on business? This book provides the answers you've been searching for. Covering everything from calculating your profit and loss, how to design your own business model and ways of periodically increasing your fees, this books leaves no stone unturned when it comes to developing your personal training business and brand. You'll learn the importance of financial diligence, business periodisation and why quarterly targets with both earnings and self development are so essential. This book isn't a quick fix, it provides the long term solution for those wondering how to create longevity working in the fitness industry. If your goal is to turn your personal training job in to a career with a very respectable wage, then this is the book for you.

Whether you are considering a career as a personal trainer or searching for ways to increase revenue and gain new clients for your existing business, you'll find The Business of Personal Training to be an indispensable reference. Written by some of the most successful personal trainers in the country, this book provides the foundation for building your personal training business. The Business of Personal Training discusses not only how to build a solid business but also how to be an effective trainer. After an outline of the history of the profession and the qualifications needed to be a personal trainer, the book explains how to develop a mission statement and business plan, create strategic and creative marketing plans, establish prices for services, hire and train staff members, improve client-trainer communication, motivate clients and help them set goals, and design appropriate exercise programs. Nineteen sample forms make it easy for you to put the ideas presented into practice. Learn from veteran personal trainers what it takes to succeed. The practical advice provided in The Business of Personal Training is valuable for new and established trainers as well as for health and fitness administrators who supervise personal trainers.

Now in a revised, expanded, and upgraded edition, Ignite the Fire is the highly practical approach to personal training already relied on by thousands of trainers Worldwide. Repeatedly called one of the "best books for personal trainers", it provides a clear road map teaching you how to become a personal trainer, to getting a personal trainer certification, to building your career from the bottom up so you can build a clientele, your reputation, and income. --

From marketing and sales to budgets, staffing, and clientele issues, The Business of Personal Training walks you through the business-based side of personal training while teaching you the valuable skills you’ll need to start, build, and grow your business.

There is a better way. It really is possible to build a business that supports the lifestyle you dream of for you and your family. And that is exactly what this book is about: creating a large fitness business that allows you to pursue your passion for helping people while you also create your dream lifestyle.