This book examines how the BJP became the world’s largest political party. It goes beyond the usual narrative of the party’s Hindutva politics to explain how, under Narendra Modi, the party reshaped the Indian polity using its own brand of social engineering. According to the findings of this book, this reconstruction was cleverly powered by new caste coalitions, the claim of a new welfare state that focused on marginalised social groups and the making of a women-voter base. Based on data from three unique indices—the Mehta–Singh Social Index, which studies the caste composition of Indian political parties; the Narad Index, which calculates communication patterns across topics and audiences; and PollNiti, which connects and tallies hundreds of political and economic datasets—The New BJP is full of startling insights into the way both the party and the country function. Previously untapped historical records, exclusive interviews with party leaders and comprehensive reportage from across India provide a fresh understanding of the BJP’s growth areas, including the Northeast and south India. A lucid and objective study of the BJP and India today, this book will be useful to researchers, journalists, students, activists and general public alike. Print edition not for sale in South Asia (Bangladesh, Bhutan, India, Nepal, Pakistan and Sri Lanka).

This Book Critically Examines The Status Of Bjp In Indian Politics Within The Framework Of A Newly Emerging Indian Model Of Alternate Party Combinations.

The general elections held in 2014 in India — the largest democracy in the world — to elect the 16th Lok Sabha brought in dramatic results. This important volume explains not only the startling victory of the Bharatiya Janata Party (BJP) but also the equally surprising downfall of the Congress Party. It examines not why BJP won and the Congress lost, but why the scale of BJP’s victory and that of Congress’s defeat was so very different from the results in the years 2004 and 2009. The volume presents an in-depth analysis of the electoral results, state-wise studies, the factors leading up to these outcomes, and the road India has travelled since then. With contributions from India’s leading political scientists, psephologists, sociologists and political commentators, this book will be of great interest to scholars and researchers of Indian politics, democracy and political parties, as well as South Asian studies.

What's the secret of Modi's mass appeal? How does the RSS help at election time? Does communal incitement actually win votes? Why did Amit ShahÕs election maths fail him in Bihar? Prashant Jha answers these questions and more, dissecting the BJPÕs election machine with authority and insight

The Bharatiya Janata Party (BJP) is perceived as a communal party that aims to eliminate the secular character of the Indian state in which Indian-Muslims coexist. The Hindus and Indian-Muslims are often projected as absolute identities. The present study argues that a number of identities-communitarian, caste, and regional-exist in India and compete to preserve their respective traditions. The BJP as the proponent of Hindutva and the Muslims as the advocates of Islam-Urdu are struggling to protect their respective values system and traditions. Both identities have deep historical roots that were formed during the British Raj. The author has studied the BJP-Muslim interaction in three distinct phases: the Raj era; the post-Independence Congress-dominated era; and the post-Congress-dominated BJP era. The book will be useful for academicians, politicians, and students of International Relations and Indian politics. It will be an indispensible read for those who design courses on Indian politics and South Asia.