Applied Psychology: A Global Perspective Is An Exceptional Book In Many Ways. First, It Is A Pioneering Work In Covering The Global Issues As Compared To Other Books On The Subject That Are Narrowly Focussed On Either The Western Or The Non-Western Issues. Second, It Covers Many Vital Topics Such As Technology And Religion That Are Not Covered In The Other Available Books On Applied Social Psychology. And Last But Not The Least Important, The Book Deals With Real Applied Issues Involving Interventions, A Problem In Many Non-Western Publications That Fail To Distinguish Between Basic, Applicable, Applicability And Applied Issues Of Social Psychology And Mislabel Many Among Them As Applied . I Commend The Authors For Their Deligence In Presenting The Facts Collected From Researches In Many Countries. Omar Sayeed, Dean Of Research,Nitie, MumbaiIn The Past Two Decades, Several Books Have Been Written On Applied Social Psychology, The Focus Primarily Being On Research And Its Interpretation In The Western Countries, With A Clear Distinction Being Made Between Basic Research In Social Psychology And The Applicable, Applicability And Applied Nature Of The Findings. This Latter Issue Has, However, Not Always Been Appreciated By Many Scholars In Non-Western Parts Of The World. As A Result, Scholars Of Social Psychology In Non-Western Regions Of The World Have Frequently Erred In Their Judgment Of What Constitutes The Applied Nature Of Social Psychology. Secondly, Applied Social Psychology Depends A Great Deal On Intervention Programs That Not Only Invite Work Beyond The Basic, Applicable And Applicability Aspects But Also Are Costly To Implement And Time Consuming. Due To Both These Reasons, Most Of The Books From The Non-Western Countries Fall Short Of The True Applied Aspects Of Social Psychology. In This Respect, Applied Social Psychology: A Global Perspective Is A Pioneering Book Dealing With Applied Social Psychology From Both The Western And The Non-Western Perspectives. The Book Also Points Out The Limits Of Non-Western Social Psychological Findings Claimed As Applied Though Lacking The Support Of Intervention Programs. At The Same Time, The Problems, Issues And Challenges In Intervening At The Cross-Cultural Level Have Been Succinctly Dealt With.In Writing This Book, The Authors Have Gone Beyond The Topics Found In Traditional Text Books Of Applied Social Psychology, For Example, Applied Social Psychology Of The Environment, Health, Law, Education, Consumer Behavior Etc, And Have Also Focused On Two Extremely Important Areas Of Our Life, That Have Otherwise Remained Neglected In Most Books On Applied Social Psychology. These Are The Realms Of Technology And Religion. Another Important Addition Is A Chapter On Aggression And Non-Violence. Overall, This Book Presents A Wide Range Of Topics That Describe How Social Psychology Can Be Applied To Daily Life And Its Problems. It Is Expected That This Book Will Not Only Serve As An Ideal Textbook For Undergraduate And Postgraduate Students But Will Also Prove Informative And Useful For Researchers And Professionals From Various Walks Of Life.

This student-friendly introduction to the field focuses on understanding social and practical problems and developing intervention strategies to address them. Offering a balance of theory, research, and application, the updated Third Edition includes the latest research, as well as new, detailed examples of qualitative research throughout.

An introduction to how social psychological theories, methods and interventions can be applied to manage real-world social problems.

Social psychology is the scientific study of how the thoughts, feelings, and behaviors of individuals are influenced by the actual, imagined, and implied presence of others. In this definition, scientific refers to the empirical investigation using the scientific method, while the terms thoughts, feelings, and behaviors refer to the psychological variables that can be measured in humans. Moreover, the notion that the presence of others may be imagined or implied suggests that humans are malleable to social influences even when alone, such as when watching videos or quietly appreciating art. In such situations, people can be influenced to follow internalized cultural norms. Social psychology deals with social influence, social perception, and social interaction. The research in this field deals with what shapes our attitudes and how we develop prejudice. The Handbook of Research on Applied Social Psychology in Multiculturalism explores social psychology within the context of multiculturalism and the way society deals with cultural diversity at national and community levels. It will cover major topics of social psychology such as group behavior, social perception, leadership, non-verbal behavior, conformity, aggression, and prejudice. This book will deal with social psychology with a direct focus on how different cultures can coexist peacefully by preserving, respecting, and even encouraging cultural diversity, along with a focus on the psychology that is hindering these efforts. This book is essential for researchers in social psychology and the social sciences, activists, psychologists, practitioners, researchers, academicians, and students interested in how social psychology interacts with multiculturalism.

Psychology recognises no borders. The relationships between people and the groups they form are determined by similar principles no matter where in the world they come from. This book has been written to introduce students from all countries and backgrounds to the exciting field of social psychology. Recognising the limitations that come from studying the subject through the lens of any one culture, James Alcock and Stan Sadava have crafted a truly international social psychology book for the modern era. Based on classic and cutting-edge scholarship from across the world, An Introduction to Social Psychology encourages mastery of the basics as well as critical thinking. Incorporating relevant insights from social neuroscience, evolutionary theory and positive psychology, it offers: Chapters on crowd behaviour and applied social psychology Discussion of new means of social interaction, including social media Relevant insights from social neuroscience, evolutionary theory and positive psychology A companion website features extensive additional resources for students and instructors

Publisher Description

Applied Social Psychology is a collection of readings from the four-volume set of Blackwell Handbooks of Social Psychology that examine the applications of social psychological theory and research in various domains of personal, institutional, and societal well-being. Collects readings from the four-volume set of Blackwell Handbooks of Social Psychology and includes introductions by two world-renowned researchers. Examines the applications of social psychological theory and research in various domains of personal, institutional, and societal well-being. Illustrates how social psychological analyses of individual, interpersonal, and group level processes have contributed to important areas of applied psychology.