An Essential Guide to Business Statistics offers a clear and concise introduction for business students studying statistics for the first time. It helps them to become proficient in using statistical techniques and interpreting their results within a business content and will enable them to have a better understanding of customers, decision making and planning for the future. This is an ideal resource for undergraduate business students taking introductory modules in business statistics or quantitative methods. Accompanying the text is a rich supporting website which contains additional teaching and learning materials including slides for each chapter, tutorials in excel, self-test quizzes and student practice projects at varying difficulty levels.

An accessible text that explains fundamental concepts in business statistics that are often obscured by formulae and mathematical notation A Guide to Business Statistics offers a practical approach to statistics that covers the fundamental concepts in business and economics. The book maintains the level of rigor of a more conventional textbook in business statistics but uses a more stream­lined and intuitive approach. In short, A Guide to Business Statistics provides clarity to the typical statistics textbook cluttered with notation and formulae. The author—an expert in the field—offers concise and straightforward explanations to the core principles and techniques in business statistics. The concepts are intro­duced through examples, and the text is designed to be accessible to readers with a variety of backgrounds. To enhance learning, most of the mathematical formulae and notation appears in technical appendices at the end of each chapter. This important resource: Offers a comprehensive guide to understanding business statistics targeting business and economics students and professionals Introduces the concepts and techniques through concise and intuitive examples Focuses on understanding by moving distracting formulae and mathematical notation to appendices Offers intuition, insights, humor, and practical advice for students of business statistics Features coverage of sampling techniques, descriptive statistics, probability, sampling distributions, confidence intervals, hypothesis tests, and regression Written for undergraduate business students, business and economics majors, teachers, and practitioners, A Guide to Business Statistics offers an accessible guide to the key concepts and fundamental principles in statistics.

Dr. Sunny Baker gives readers a step-by-step guide to choosing, using and interpreting statistical analyses for business. She approaches statistical evaluations as concepts, using no math and focusing on what businesspeople need to interpret.

A comprehensive guide to statistics—with information on collecting, measuring, analyzing, and presenting statistical data—continuing the popular 101 series. Data is everywhere. In the age of the internet and social media, we’re responsible for consuming, evaluating, and analyzing data on a daily basis. From understanding the percentage probability that it will rain later today, to evaluating your risk of a health problem, or the fluctuations in the stock market, statistics impact our lives in a variety of ways, and are vital to a variety of careers and fields of practice. Unfortunately, most statistics text books just make us want to take a snooze, but with Statistics 101, you’ll learn the basics of statistics in a way that is both easy-to-understand and apply. From learning the theory of probability and different kinds of distribution concepts, to identifying data patterns and graphing and presenting precise findings, this essential guide can help turn statistical math from scary and complicated, to easy and fun. Whether you are a student looking to supplement your learning, a worker hoping to better understand how statistics works for your job, or a lifelong learner looking to improve your grasp of the world, Statistics 101 has you covered.

Lecturers, request your electronic inspection copy here. The ultimate companion to successfully completing your research project, the author guides you through a step-by-step approach to research and provides all of the skills and momentum you need to excel. Each stage of a project is clearly set out with best practice highlighted alongside pragmatic advice for tackling research in the real world. The Third Edition uses multidisciplinary case studies, and examples from the author’s own experience, to answer your questions and support your progress as you move smoothly through each stage. With a new chapter on mixed methods approaches, more on disseminating research, more on the practical and legal implications of ethics and more international examples, the book is packed full of learning features and tools to support your journey, including: A fully-developed website with podcasts, videos, journal articles and examples of real projects Activities and worksheets to help you organize your time Learning objectives to sustain your momentum Top tips relating to key research skills Full glossary to test understanding and provide definitions Annotated further reading to help you move through the literature ‘Excuse me, I have a question!’ feature to answer common questions. Warm, innovative and clever, this book is packed full of must-have information for anyone doing a research project.

Everyone in business wants to improve their performance. But how to choose between the bewildering number of ways in which success is measured? Do you choose cash flow, added value, operating ratios? - and what kind of profit measure suits your business? This book provides you with an easy-to-follow guide covering over 50 different measurements. It explains each measure's uses and describes the situations for which it is best suited, giving you the snags and merits.