The roadside sign is an American icon: a glowing evocation of the golden age of the open road. Yet signs, more than nostalgic symbols, are complex pieces of design that reflect signmakers' ambitions and intentions, reveal cultural and economic trends, and stand as evidence of vernacular traditions. American Signs combines text and image to analyze the motel signs of Route 66 -- their concept and influences, typestyle and color choice, form and composition, context and placement. With its insightful writing, clear graphic diagrams, and hundreds of contemporary and historic images, American Signs is a singular reading experience and a groundbreaking study. Book jacket.

Signs orient, inform, persuade, and regulate. They help give meaning to our natural and human-built environment, to landscape and place. In Signs in America’s Auto Age, cultural geographer John Jakle and historian Keith Sculle explore the ways in which we take meaning from outdoor signs and assign meaning to our surroundings—the ways we “read” landscape. With an emphasis on how the use of signs changed as the nation’s geography reorganized around the coming of the automobile, Jakle and Sculle consider the vast array of signs that have evolved since the beginning of the twentieth century.

Forbidden Signs explores American culture from the mid-nineteenth century to 1920 through the lens of one striking episode: the campaign led by Alexander Graham Bell and other prominent Americans to suppress the use of sign language among deaf people. The ensuing debate over sign language invoked such fundamental questions as what distinguished Americans from non-Americans, civilized people from "savages," humans from animals, men from women, the natural from the unnatural, and the normal from the abnormal. An advocate of the return to sign language, Baynton found that although the grounds of the debate have shifted, educators still base decisions on many of the same metaphors and images that led to the misguided efforts to eradicate sign language. "Baynton's brilliant and detailed history, Forbidden Signs, reminds us that debates over the use of dialects or languages are really the linguistic tip of a mostly submerged argument about power, social control, nationalism, who has the right to speak and who has the right to control modes of speech."—Lennard J. Davis, The Nation "Forbidden Signs is replete with good things."—Hugh Kenner, New York Times Book Review

Focuses on using number signs in American Sign Language. Beyond counting, this book and DVD include handshapes for expressing numbers in quantities, time, money measurements, game scores, and more.

Signs Across America provides a fascinating and unique look at regional variations in American Sign Language. The authors contacted native signers in 25 states to find out their signs for 130 selected words. The results--more than 1,200 signs--are illustrated in this book. It is an invaluable reference for teachers of American Sign Language that explores the subtle differences in signs from different geographic areas.

Norton examines the enactment of liberal ideas in popular culture; in the possessions of ordinary people and the habits of everyday life. She sees liberalism as the common sense of the American people: a set of conventions unconsciously adhered to, a set of principles silently taken for granted. The author ranges over a wide expanse of popular activities (e.g. wrestling, roller derby, lotteries, shopping sprees, and dining out), as well as conventional political topics (e.g., the Constitution, presidency, news media, and centrality of law). Yet the argument is pointed and probling, never shallow or superficial. Fred and Wilma Flintstone are as vital to the republic as Franklin and Eleanor Roosevelt. "In discussions that range from the Constitution and the presidency to money and shopping, voting, lotteries, and survey research, Norton discerns and imaginatively invents possibilities that exceed recognized actualities and already approved opportunities."—Richard E. Flathman, American Political Science Review "[S]timulating and stylish exploration of political theory, language, culture, and shopping at the mall . . . popular culture at its best, informed by history and theory, serious in purpose, yet witty and modest in tone."—Bernard Mergen, American Studies International

Indigenous sign-systems, such as pictographs, petroglyphs, hieroglyphs, and khipu, are usually understood as relics from an inaccessible past. That is far from the truth, however, as Edgar Garcia makes clear in Signs of the Americas. Rather than being dead languages, these sign-systems have always been living, evolving signifiers, responsive to their circumstances and able to continuously redefine themselves and the nature of the world. Garcia tells the story of the present life of these sign-systems, examining the contemporary impact they have had on poetry, prose, visual art, legal philosophy, political activism, and environmental thinking. In doing so, he brings together a wide range of indigenous and non-indigenous authors and artists of the Americas, from Aztec priests and Amazonian shamans to Simon Ortiz, Gerald Vizenor, Jaime de Angulo, Charles Olson, Cy Twombly, Gloria Anzaldúa, William Burroughs, Louise Erdrich, Cecilia Vicuña, and many others. From these sources, Garcia depicts the culture of a modern, interconnected hemisphere, revealing that while these “signs of the Americas” have suffered expropriation, misuse, and mistranslation, they have also created their own systems of knowing and being. These indigenous systems help us to rethink categories of race, gender, nationalism, and history. Producing a new way of thinking about our interconnected hemisphere, this ambitious, energizing book redefines what constitutes a “world” in world literature.