"No organisms are more important to life as we know it than algae. In Slime, Ruth Kassinger gives this under-appreciated group its due." --Elizabeth Kolbert Say "algae" and most people think of pond scum. What they don't know is that without algae, none of us would exist. There are as many algae on Earth as stars in the universe, and they have been essential to life on our planet for eons. Algae created the Earth we know today, with its oxygen-rich atmosphere, abundant oceans, and coral reefs. Crude oil is made of dead algae, and algae are the ancestors of all plants. Today, seaweed production is a multi-billion dollar industry, with algae hard at work to make your sushi, chocolate milk, beer, paint, toothpaste, shampoo and so much more. In Slime we'll meet the algae innovators working toward a sustainable future: from seaweed farmers in South Korea, to scientists using it to clean the dead zones in our waterways, to the entrepreneurs fighting to bring algae fuel and plastics to market. With a multitude of lively, surprising science and history, Ruth Kassinger takes readers on an around-the-world, behind-the-scenes, and into-the-kitchen tour. Whether you thought algae was just the gunk in your fish tank or you eat seaweed with your oatmeal, Slime will delight and amaze with its stories of the good, the bad, and the up-and-coming.

Expert Product Review: "Well... David has done it yet again! He has taken his vast knowledge of algae and written another great book. This one is for entrepreneurs who may be interested in starting their own algae oil business. Over 100's pages of inside knowledge that should cost $1000s but he is selling for pennies on the dollar. Everything is covered from head to toe including the all important stuff like legal aspects and government credits. You can't go wrong with any of David's books including this one." Bill Anderson, Author of "The Electricity Book" "Algae for Entrepreneurs lays out a Green Algae Strategy that offers millions of new jobs and fascinating new careers. Every chapter of Algae for Entrepreneurs offers dozens of new business and career opportunities. Wise readers will apply these insights to their favored industries. Every industry will benefit from new algae-based products. " Dr. Mark Edwards The "Algae Revolution" has begun. In a world-wide climate of massive unemployment, "down-sizing," and outsourcing, few opportunities exist today to create a lasting income that can serve your family for generations, help the global village, while at the same time, contribute to saving the environment. The Algae Revolution presents just such an opportunity. Forward thinking entrepreneurs are already jumping on the bandwagon. Big money is flowing to algal research and development in some of the world's largest industries. Big oil, the major airlines, big pharmaceutical, big agriculture, even the military is pumping money into this humble organism unparalleled in any time in human history. This book is written for entrepreneurs and small business owners, by an entrepreneur and small business owner. It is written for forward thinking individuals looking to cash in on the "Algae Revolution." It is the most complete treatment of the subject available anywhere.

The treatise is the first coherent and comprehensive presentation of the important sub-field of "technology entrepreneurship" emphasizing the science and engineering perspectives. It is a presentation of technology entrepreneurship as an inter-cultural approach referring to the US and Germany. It integrates micro- and macro aspects referring to numerous cases of firms' foundations. The book provides also a new semi-quantitative approach to growth of new technology ventures.

How algae microfarms can help transform our food culture by growing abundant healthy food in a very small area and extend the growing season, affordably and profitably. Algae are 20 times more productive than conventional food and are well known as nutrient dense superfoods with valuable health and medical benefits. Over the past 30 years, large farms have grown algae for food, feed and fuel for thousands of useful products. Now an era of microfarms is emerging. Algae microfarms can empower people to grow healthy food in their own community for food security and self-sufficiency. Robert Henrikson founded one of the world's first and largest algae farms 35 years ago. Now the time has come to introduce the algae microfarmers who are growing algae for healthy foods in their local communities.

The treatise is the first coherent and comprehensive presentation of the important sub-field of "technology entrepreneurship" emphasizing the science and engineering perspectives. It is a presentation of technology entrepreneurship as an inter-cultural approach referring to the US and Germany. It integrates micro- and macro aspects referring to numerous cases of firms' foundations. The book provides also a new semi-quantitative approach to growth of new technology ventures.

This textbook is intended for use in introductory Entrepreneurship classes at the undergraduate level. Due to the wide range of audiences and course approaches, the book is designed to be as flexible as possible. Theoretical and practical aspects are presented in a balanced manner, and specific components such as the business plan are provided in multiple formats. Entrepreneurship aims to drive students toward active participation in entrepreneurial roles, and exposes them to a wide range of companies and scenarios.

Green Algae Strategy provides a path to sustainable food and biofuels with one of the smallest and oldest plants on Earth; algae.