Africa Every Day is a multidisciplinary and accessible counterpoint to the prevailing emphasis on war, poverty, corruption, and other challenges on the continent. Essays address creative and dynamic elements of daily life without romanticizing them, showing that African leisure and popular culture are the product of dynamism and adaptation.

African audiences and users are rapidly gaining in importance and increasingly targeted by global media companies, social media platforms and mobile phone operators. This is the first edited volume that addresses the everyday lived experiences of Africans in their interaction with different kinds of media: old and new, state and private, elite and popular, global and national, material and virtual. So far, the bulk of academic research on media and communication in Africa has studied media through the lens of media-state relations, thereby adopting liberal democracy as the normative ideal and examining the potential contribution of African media to development and democratization. Focusing instead on everyday media culture in a range of African countries, this volume contributes to the broader project of provincializing and decolonizing audience and internet studies.

With more than 900 million consumers, the continent of Africa is one of the world’s fastest growing markets. In Africa Rising, renowned global business consultant Vijay Mahajan reveals this remarkable marketplace as a continent with massive needs and surprising buying power. Crossing thousands of miles across the continent, he shares the lessons that Africa’s businesses have learned about succeeding on the continent...shows how global companies are succeeding despite Africa’s unique political, economic, and resource challenges...introduces local entrepreneurs and foreign investors who are building a remarkable spectrum of profitable and sustainable business opportunities even in the most challenging locations...reveals how India and China are staking out huge positions throughout Africa...and shows the power of the diaspora in driving investment and development. Recognize that Africa is richer than you think Africa is richer than India on the basis of gross national income (GNI) per capita, and a dozen African countries have a higher GNI per capita than China. Aim for Africa Two Opportunities exist in all parts of the market, particularly the 400 million people in the middle of the market. Find opportunities to organize the market From retailing to cell phones to banking, companies are succeeding by building infrastructure. Develop strategies for the most youthful market in the world Companies are recognizing opportunities from diapers to music to medicine in a market growing younger every day. Understand that Africa is not a “media dark” continent From Nollywood to satellite to broadband, media is exploding on the continent. Recognize the hidden strength of the African diaspora The African diaspora brings resources and knowledge to African development and expands the African opportunity beyond the continent. Build Ubuntu markets Create profitable businesses, sustainable growth, and social organizations by meeting basic human needs.

Daily life in Africa is governed by the 'petty' corruption of public officials in services such as health, transport, or the judicial system. This remarkable study of everyday corruption in three African countries investigates the reasons for its extraordinary prevalence. The authors construct an illuminating analytical framework around the various forms of corruption, the corruptive strategies public officials resort to, and how these forms and strategies have become embedded in daily administrative practices. They investigate the roots of the system in the growing inability of weakened states in Africa to either reward their employees adequately or to deliver expected services. They conclude that corruption in Africa today is qualitatively different from other parts of the world in its pervasiveness, its legitimations, and its huge impact on the nature of the state.

In the tradition of Day in the Life books, 100 of the top photojournalists recorded the African continent, 53 countries, on one day. An epic collection of 250 photos providing a diverse and rich tapestry of African life today. Australian editor.

Africa Every Day presents an exuberant, thoughtful, and necessary counterpoint to the prevailing emphasis in introductory African studies classes on war, poverty, corruption, disease, and human rights violations on the continent. These challenges are real and deserve sustained attention, but this volume shows that adverse conditions do not prevent people from making music, falling in love, playing sports, participating in festivals, writing blogs, telling jokes, making videos, playing games, eating delicious food, and finding pleasure in their daily lives. Across seven sections—Celebrations and Rites of Passage; Socializing and Friendship; Love, Sex, and Marriage; Sports and Recreation; Performance, Language, and Creativity; Technology and Media; and Labor and Livelihoods—the accessible, multidisciplinary essays in Africa Every Day address these creative and dynamic elements of daily life, without romanticizing them. Ultimately, the book shows that forms of leisure and popular culture in Africa are best discussed in terms of indigenization, adaptation, and appropriation rather than the static binary of European/foreign/global and African. Most of all, it invites readers to reflect on the crucial similarities, rather than the differences, between their lives and those of their African counterparts. Contributors: Hadeer Aboelnagah, Issahaku Adam, Joseph Osuolale Ayodokun, Victoria Abiola Ayodokun, Omotoyosi Babalola, Martha Bannikov, Mokaya Bosire, Emily Callaci, Deborah Durham, Birgit Englert, Laura Fair, John Fenn, Lara Rosenoff Gauvin, Michael Gennaro, Lisa Gilman, Charlotte Grabli, Joshua Grace, Dorothy L. Hodgson, Akwasi Kumi-Kyereme, Prince F. M. Lamba, Cheikh Tidiane Lo, Bill McCoy, Nginjai Paul Moreto, Jacqueline-Bethel Tchouta Mougoué, James Nindi, Erin Nourse, Eric Debrah Otchere, Alex Perullo, Daniel Jordan Smith, Maya Smith, Steven Van Wolputte, and Scott M. Youngstedt.

This book explores how social media is used in South Africa, through a range of case studies exploring various social networking sites and applications. This volume explores how, over the past decade, social media platforms have deeply penetrated the fabric of everyday life. The author considers South Africans’ use of wearable tech and use of online health and sports tracking systems via mobile phones within the broader context of the digital data economy. The author also focuses on the dating app Tinder, to show how people negotiate and redefine intimacy through the practice of online dating via strategic performances in pursuit of love, sex and intimacy. The book concludes with the use of Facebook and Twitter for social activism (e.g. Fees Must Fall), as well as networked community building as in the case of the #imstaying movement. This book will be of interest to social media academics and students, as well as anyone interested in social media, politics and cultural life in South Africa.