Advertising and Cultural Politics in Global Times
Title | Advertising and Cultural Politics in Global Times PDF eBook |
Author | Pamela Odih |
Publisher | Routledge |
Pages | 300 |
Release | 2016-03-03 |
Genre | Social Science |
ISBN | 1317185021 |
Advertising and Cultural Politics in Global Times traces daringly transgressive convergences between cultural politics and global advertising media. It engages with a range of interpolations between cultural politics and advertising technologies including: the governmental rationality of neoliberal vistas, transgressive aesthetics and the cultural politics of representation, the political sign-economy of citizen branding, techno-political convergences between the social and political, and the marking of a new exciting geo-political terrain for cultural politics in global times. Tracing global advertising practices to the cultural politics commonly manifested in the postmodern political caesura of advertising, this book makes use of extensive case studies, whilst drawing on the work of Baudrillard, Giroux, Foucault, Castells and Latour to illustrate the manner in which advertising continues to revolutionize the political sphere. As such, it will be of interest to a range of readers across media studies, cultural studies and sociology.
Advertising and Cultural Politics in Global Times
Title | Advertising and Cultural Politics in Global Times PDF eBook |
Author | Pamela Odih |
Publisher | Routledge |
Pages | 308 |
Release | 2016-03-03 |
Genre | Social Science |
ISBN | 1317185013 |
Advertising and Cultural Politics in Global Times traces daringly transgressive convergences between cultural politics and global advertising media. It engages with a range of interpolations between cultural politics and advertising technologies including: the governmental rationality of neoliberal vistas, transgressive aesthetics and the cultural politics of representation, the political sign-economy of citizen branding, techno-political convergences between the social and political, and the marking of a new exciting geo-political terrain for cultural politics in global times. Tracing global advertising practices to the cultural politics commonly manifested in the postmodern political caesura of advertising, this book makes use of extensive case studies, whilst drawing on the work of Baudrillard, Giroux, Foucault, Castells and Latour to illustrate the manner in which advertising continues to revolutionize the political sphere. As such, it will be of interest to a range of readers across media studies, cultural studies and sociology.
Caricaturing Culture in India
Title | Caricaturing Culture in India PDF eBook |
Author | Ritu Gairola Khanduri |
Publisher | Cambridge University Press |
Pages | 369 |
Release | 2014-10-02 |
Genre | History |
ISBN | 1107043328 |
A highly original study of newspaper cartoons throughout India's history and culture, and their significance for the world today.
The Media and Globalization
Title | The Media and Globalization PDF eBook |
Author | Terhi Rantanen |
Publisher | SAGE |
Pages | 194 |
Release | 2005 |
Genre | Language Arts & Disciplines |
ISBN | 9780761973133 |
In this provocative book Terhi Rantanen challenges conventional ways of thinking about globalization and shows how it cannot be understood without studying the role of the media. Rantanen begins with an accessible overview of globalization and the pivotal role of the media.
Advertising Cultures
Title | Advertising Cultures PDF eBook |
Author | Sean Nixon |
Publisher | SAGE |
Pages | 194 |
Release | 2003-04 |
Genre | Business & Economics |
ISBN | 9780761961987 |
The economic and cultural role of the `creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Advertising Cultures presents a case-study of the social make-up, informal cultures and subjective identities of these creative practices.
Little Rice
Title | Little Rice PDF eBook |
Author | Clay Shirky |
Publisher | |
Pages | 128 |
Release | 2015 |
Genre | Business & Economics |
ISBN | 9780990976325 |
Almost unknown to the rest of the globe, Xiaomi has become the world's third-largest mobile phone manufacturer. Its high-end phones are tailored to Chinese and emerging markets, where it outsells even Samsung. Since the 1990s China has been climbing up the ladder of quality, from doing knockoffs to designing its own high-end goods. Xiaomi its name literally means "little rice" is landing squarely in this shift in China's economy. But the remarkable rise of Xiaomi from startup to colossus is more than a business story, because mobile phones are special. The common desiderata of the global population, mobile phones offer the kind of freedom and connectedness that autocratic countries are terrified of. China's fortune and future clearly lie with "opening up" to the global market, requiring it to allow local entrepreneurs to experiment. Clay Shirky, one of the most influential and original thinkers on how technological innovation affects social change around the world, now turns his attention to the most populous country of them all. The case of Xiaomi exemplifies the balancing act that China has to perfect to navigate between cheap copies and innovation, between the demands of local and global markets, and between freedom and control.
Unequal China
Title | Unequal China PDF eBook |
Author | Wanning Sun |
Publisher | Routledge |
Pages | 266 |
Release | 2013-05-07 |
Genre | Business & Economics |
ISBN | 1136229973 |
Economic development and a dramatic improvement in living standards in many parts of the People’s Republic of China during the past three decades of economic reforms have been hailed by the Chinese Communist Party and many commentators in the international arena as the most spectacular achievements in the history of humanity. However, three decades of economic reforms have also transformed China from one of the world’s most egalitarian societies into one of the most unequal. This book offers a comprehensive account of inequality in China from an interdisciplinary perspective. It both draws on, and speaks to, the existing body of literature that is generated mainly in the fields of economics and sociology, while extending its scope to also examine the political, social, moral and cultural dimensions of inequality. Each chapter addresses the question of inequality from a specific context of research, including housing, health care, social welfare, education, migration, land distribution, law, gender and sexuality. Moving beyond traditional socio-economic theories, the contributors to this volume explore a wide range of social, political, economic and cultural practices that result from, as well as further entrench, the inequalities in Chinese society. Importantly, the essays in Unequal China probe the hidden causes of inequality - namely, the role of state power and the importance of culture - and underline how both state power and cultural factors have a key part to play in legitimating inequality. With an innovative approach that moves beyond the economic and sociological roots of inequality in China, this volume is a welcome addition to what is a growing field of study, and will appeal to students and scholars interested in Chinese culture and society, Chinese politics and Asian social policy.