Tested-in-the-trenches competitive intelligence techniques used at today's top companies This book brings together the best thinking and practices in competitive intelligence (CI) currently being used at many of today's most successful companies. Featuring contributions from leading industry executives, it covers CI strategies across a wide range of business functions, including marketing and sales, market research and forecasting, product development, and teams. The only book on the subject offering a comprehensive view of CI, from the CEO down to the tactical CI team Numerous case studies vividly illustrating cutting-edge CI techniques in action

Annotation Examines what's new and what's coming in the tools and techniques of competitive intelligence.

Plain English guidance for strategic business analytics and big data implementation In today's challenging economy, business analytics and big data have become more and more ubiquitous. While some businesses don't even know where to start, others are struggling to move from beyond basic reporting. In some instances management and executives do not see the value of analytics or have a clear understanding of business analytics vision mandate and benefits. Win with Advanced Analytics focuses on integrating multiple types of intelligence, such as web analytics, customer feedback, competitive intelligence, customer behavior, and industry intelligence into your business practice. Provides the essential concept and framework to implement business analytics Written clearly for a nontechnical audience Filled with case studies across a variety of industries Uniquely focuses on integrating multiple types of big data intelligence into your business Companies now operate on a global scale and are inundated with a large volume of data from multiple locations and sources: B2B data, B2C data, traffic data, transactional data, third party vendor data, macroeconomic data, etc. Packed with case studies from multiple countries across a variety of industries, Win with Advanced Analytics provides a comprehensive framework and applications of how to leverage business analytics/big data to outpace the competition.

Volume 22 includes two main chapters in both Part A and B. It appears in two parts because all chapters offer great depth in coverage of core issues senior executives must address for long-term survival of the firm: business intelligence, knowledge management, and understanding of the systems dynamics of interfirm behavior.

During the 21st century business environments have become more complex and dynamic than ever before. Companies operate in a world of change influenced by globalisation, volatile markets, legal changes and technical progress. As a result, they have to handle growing volumes of data and therefore require fast storage, reliable data access, intelligent retrieval of information and automated decision-making mechanisms, all provided at the highest level of service quality. Successful enterprises are aware of these challenges and efficiently respond to the dynamic environment in which their business operates. Business Intelligence (BI) and Performance Management (PM) offer solutions to these challenges and provide techniques to enable effective business change. The important aspects of both topics are discussed within this state-of-the-art volume. It covers the strategic support, business applications, methodologies and technologies from the field, and explores the benefits, issues and challenges of each. Issues are analysed from many different perspectives, ranging from strategic management to data technologies, and the different subjects are complimented and illustrated by numerous examples of industrial applications. Contributions are authored by leading academics and practitioners representing various universities, research centres and companies worldwide. Their experience covers multiple disciplines and industries, including finance, construction, logistics, and public services, amongst others. Business Intelligence and Performance Management is a valuable source of reference for graduates approaching MSc or PhD programs and for professionals in industry researching in the fields of BI and PM for industrial application.

IBM® InfoSphere® Warehouse is the IBM flagship data warehouse platform for departmental data marts and enterprise data warehouses. It offers leading architecture, performance, backup, and recovery tools that help improve efficiency and reduce time to market through increased understanding of current data assets, while simplifying the daily operations of managing complex warehouse deployments. InfoSphere Warehouse Advanced Enterprise Edition delivers an enhanced set of database performance, management, and design tools. These tools assist companies in maintaining and increasing value from their warehouses, while helping to reduce the total cost of maintaining these complex environments. In this IBM Redbooks® publication we explain how you can build a business intelligence system with InfoSphere Warehouse Advanced Enterprise to manage and support daily business operations for an enterprise, to generate more income with lower cost. We describe the foundation of the business analytics, the Data Warehouse features and functions, and the solutions that can deliver immediate analytics solutions and help you drive better business outcomes. We show you how to use the advanced analytics of InfoSphere Warehouse Advanced Enterprise Edition and integrated tools for data modeling, mining, text analytics, and identifying and meeting the data latency requirements. We describe how the performance and storage optimization features can make building and managing a large data warehouse more affordable, and how they can help significantly reduce the cost of ownership. We also cover data lifecycle management and the key features of IBM Cognos® Business Intelligence. This book is intended for data warehouse professionals who are interested in gaining in-depth knowledge about the operational business intelligence solution for a data warehouse that the IBM InfoSphere Warehouse Advanced Enterprise Edition offers.