To understand a business, you have to understand the financial insides of a business organization. Through a focus on accounting transactions, real-world problem-solving, and engaging industry examples, Weygandt Financial Accounting, 11th edition demonstrates how accounting is an exciting field of study and helps connect core financial accounting concepts to students' everyday lives and future careers. Continuing to help students succeed in their introductory financial accounting course for over two decades, this edition brings together the trusted Weygandt, Kimmel, and Kieso reputation with fresh, timely, and accurate updates to help build confidence and engage today's students.

"This text covers the WHY, WHAT and HOW of financial reporting and analysis with the goal of showing thoughtful readers how understanding the financial reporting process can help them to be successful business managers. It is designed to be a stand-alone course for a program that requires only a single course in financial accounting, or an introductory financial accounting course for a program that leads to an accounting major. Accounting majors need to be good managers too. The text starts from the very beginning, assuming no pre-knowledge of business or accounting."--