What is "strategic planning?" It is a process that only as few as 10% of America's CEO's have been trained to execute. Why is it important? The statistics say that a strategic approach to business management will increase success by over 1600%. ABSOLUTELY VULNERABLE is a quick-reading book rife with thought provoking anecdotes that caution, inspire, and amuse. Examples like Brother International, IBM, and RJ Reynolds to describe how a culture can guide a company into re-invention. Other examples of success and failure come from Consumer Goods, US Auto Industry, Office Products, Wholesale Distribution, Education, Private Aviation, Politics, Sports Marketing, Coaching, and Music Products Malm's stories are thought provoking, substantiated, and entertaining. This is a book on marketing and business management, for sure. Yet, it has a general interest quality that makes it interesting for a broad readership.

Eminent scholar Zbigniew Brzezinski's New York Times bestselling blueprint for American foreign policy strategy in the twenty-first century The world today faces a crisis of power, caused by the dramatic shift in its center of gravity from the West to the East, by the dynamic political awakening of people worldwide, and by the deterioration of America's performance both domestically and internationally. As a result, America's position as a world superpower is far from secure. In Strategic Vision, former National Security Advisor Zbigniew Brzezinski argues that America can and should be actively engaged in navigating this period of crisis and provides a strategic blueprint for America to revitalize its global status and promote a peaceful twenty-first century. As Brzezinski eloquently shows, without an America that is economically vital, socially appealing, responsibly powerful, and capable of sustaining an intelligent foreign engagement, the geopolitical prospects for the West could become increasingly grave.

The second half of the 20th century featured a strategic competition between the United States and the Soviet Union. That competition avoided World War III in part because during the 1950s, scholars like Henry Kissinger, Thomas Schelling, Herman Kahn, and Albert Wohlstetter analyzed the fundamental nature of nuclear deterrence. Decades of arms control negotiations reinforced these early notions of stability and created a mutual understanding that allowed U.S.-Soviet competition to proceed without armed conflict. The first half of the 21st century will be dominated by the relationship between the United States and China. That relationship is likely to contain elements of both cooperation and competition. Territorial disputes such as those over Taiwan and the South China Sea will be an important feature of this competition, but both are traditional disputes, and traditional solutions suggest themselves. A more difficult set of issues relates to U.S.-Chinese competition and cooperation in three domains in which real strategic harm can be inflicted in the current era: nuclear, space, and cyber. Just as a clearer understanding of the fundamental principles of nuclear deterrence maintained adequate stability during the Cold War, a clearer understanding of the characteristics of these three domains can provide the underpinnings of strategic stability between the United States and China in the decades ahead. That is what this book is about.

Looking deeply into the matter of strategic vulnerability, the authors address questions that this vulnerability poses: Do conditions exist for Sino-U.S. mutual deterrence in these realms? Might the two states agree on reciprocal restraint? What practical measures might build confidence in restraint? How would strategic restraint affect Sino-U.S. relations as well as security in and beyond East Asia?

Climate Crisis Economics draws on economics, political economy, scientific literature, and data to gauge the extent to which our various communities – political, economic, business – are making the essential leap to a new narrative and policy approach that will accelerate us towards the necessary transition to a decarbonized economy and sustainable future. The book draws out policies and practices with both national and local examples, which will demonstrate various complementary approaches that are empowering states and people as they seek to pursue the carbon neutral goal. The author delineates a climate crisis economics approach that is fit for purpose and which can help achieve necessary climate change goals in the decades ahead. Ensuring economic and ecological sustainability is neither easy nor cost-free; there is no single solution to the climate crisis. All aspects of our economies, policies, business, and personal practices must come into alignment in order to succeed. Frustratingly, we know what is needed and we have many of the technologies and systems to make the leap to a carbon neutral economy, yet we still fail to act with alacrity. Leaders, communities, and businesses must shift their narratives in how they talk about and think about the climate crisis. In doing so, in making the narrative leap to a new understanding about what is possible and necessary, we can stop endangering our common future and single, fragile, global habitat, and instead set the stage for Green Globalisation 2.0 and a new, sustainable industrial revolution. Climate Crisis Economics will appeal to academics, students, investors, and professionals from varying disciplines including politics, international political economy, and international economics. Written in an accessible voice, it draws on work in fields outside of and in addition to politics and economics to make a case for climate crisis economics as an approach to addressing the climate change challenge ahead. The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license. Thanks to the support of libraries working with Knowledge Unlatched www.knowledgeunlatched.org

In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management field. Concise and easy to understand chapters address concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. Rather than relegating case analysis to a chapter at the end of the book, Parnell aligns each chapter's key concepts with 25 case analysis steps. Current examples and high interest real-time cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world.