In the first Cold War (1945-55) the superpower struggle over the geostrategically vital and economically depressed Austria could have ended in a divided country (like in Germany), but due to shrewd Austrian diplomacy resulted in a unified and neutralized country.

This inventive collection explores Austria's international position after the end of the Cold War. Austria joined the European Union in 1995 and aligned its foreign policy with the EU. Unlike its neighbors to the East, it did not join NATO but continued its policy of neutrality. Austria strengthened its investments in Central and Eastern Europe. Austria experienced devastating wars in its neighborhood in the Balkans and Austrian diplomats served as mediators in the region.

This book was published on the occasion of the exhibition "Cold war and architecture. Contributions to Austria's democratization after 1945", october 17, 2019-february 24, 2020 at Architekturzentrum Wien.

These halting efforts, complicated by the difficulties of managing the occupation along with Britain, France, and the Soviet Union, exacerbated an already monumental undertaking and fueled the looming Cold War confrontation between East and West.".

Reinhold Wagnleitner argues that cultural propaganda played an enormous part in integrating Austrians and other Europeans into the American sphere during the Cold War. In Coca-Colonization and the Cold War, he shows that 'Americanization' was the result not only of market forces and consumerism but also of systematic planning on the part of the United States. Wagnleitner traces the intimate relationship between the political and economic reconstruction of a democratic Austria and the parallel process of cultural assimilation. Initially, U.S. cultural programs had been developed to impress Europeans with the achievements of American high culture. However, popular culture was more readily accepted, at least among the young, who were the primary target group of the propaganda campaign. The prevalence of Coca-Cola and rock 'n' roll are just two examples addressed by Wagnleitner. Soon, the cultural hegemony of the United States became visible in nearly all quarters of Austrian life: the press, advertising, comics, literature, education, radio, music, theater, and fashion. Hollywood proved particularly effective in spreading American cultural ideals. For Europeans, says Wagnleitner, the result was a second discovery of America. This book is a translation of the Austrian edition, published in 1991, which won the Ludwig Jedlicka Memorial Prize.

This book opens new perspectives into the Cold War ideological confrontations. Using Austria and Finland as an example, it shows how the Cold War battles for the hearts and minds of the people also influenced policies in countries that wished to stay outside the conflict. Following the model of older European neutrals, Austria and Finland sought to combine neutrality with democracy. The combination was eagerly challenged by ideological Cold Warriors on both sides of the divide and questioned at home too. Was neutrality risking the neutrals’ commitment to democracy, or did the commitment to the western type of democracy threaten their commitment to neutrality? Confronting these doubts grew into an organic part of practicing neutrality in the Cold War world. The neutrals needed to be exceptionally clear regarding the ideological foundations of their neutrality. Successful neutrality required a great deal of conceptual consistence and domestic unanimity. None of this was pre-given in Austria or Finland. However, in the model of Switzerland and Sweden, (armed) neutrality was systematically integrated with the official state ideology and promoted as a part of national identity. Legacies of these policies outlived the end of the Cold War.

This book compares the various aspects ? political, military economic ? of Soviet occupation in Austria, Hungary and Romania. Using documents found in Austrian, Hungarian, Romanian and Russian archives the authors argue that the nature of Soviet foreign policy has been misunderstood. Existing literature has focused on the Soviet foreign policy from a political perspective; when and why Stalin made the decision to introduce Bolshevik political systems in the Soviet sphere of influence. This book will show that the Soviet conquest of East-Central Europe had an imperial dimension as well and allowed the Soviet Union to use the territory it occupied as military and economic space. The final dimension of the book details the tragically human experiences of Soviet occupation: atrocities, rape, plundering and deportations.