A century of memories comes alive in this big collection of Ford Motor Company history. Fascinating profiles of the people who created Ford and those who guided it through the years are matched by vibrant photographs of memorable cars and trucks. --- Amazon.com.

Ford Tough: 100 Years of Ford Trucks tells the entire Ford truck story from the very beginning, when Ford got its start in truck production.

Alpha C Chiang, a renowned economist, and Professor Emeritus of Economics at the University of Connecticut, is best-known for his classic textbook — Fundamental Methods of Mathematical Economics.In this memoirs, he tells the entertaining, scary, embarrassing, glorifying and surreal tales that colored his life.On the academic side, Alpha describes in detail his scholastic journey, including why and how he created one of the most popular books on mathematical methods in economics, as well as the experiences of his teaching career. On the nonacademic side, he describes his ventures into his many hobbies, the spices of his life, including Chinese opera, ballroom dancing, painting and calligraphy, photography, piano, music composition, playwriting, and even magic. Such tales round out the depiction of a colorful life.What's behind his unusual name, Alpha? What schooling disaster tripped him at a young age? What surreal occurrence did he experience at a cliff at age 8? What major miracle changed his family? How did he become a loan shark when he was a graduate student at Columbia University? What Hollywood glamour star mysteriously materialized within inches of him when he was working on a TV show in his student days? How did he conquer a serious phobia and eventually become an acclaimed professor? What motivated his writing of his celebrated book? And what funny, embarrassing, and memorable events occurred in his teaching career?This book is a unique story about a unique life.

In 1914, Henry Ford ordered the construction of a small plant at the confluence of the River Rouge and Detroit River in what was then the rural community of Dearborn, just outside of Detroit. Eventually, that small pilot plant grew into the gigantic 1,100-acre River Rouge Complex, the most famous auto factory of the twentieth century, renowned as the home of Ford's "vertical integration." In 1999, Ford's great-grandson and Ford Chairman Bill Ford III announced that the company would reinvent the complex as the auto factory of the new century, scheduled for completion in 2004. Like "the Rouge" itself, this illustrated 90-year chronological history of the complex will provide a sprawling view of the evolution of automaking and industrial technologies, as well as the exciting new concepts the company is incorporating into the current redesign. Central to vertical integration was self-sufficiency: raw materials went in one end and finished cars came out the other. In fact, iron ore and coal became completed engine blocks in less than 24 hours! Filled with evocative inside-the-factory shots, this illustrated 90-year history provides sprawling views of manufacturing processes, factory evolution, and the exciting new concepts Ford has incorporated into the redesign. Author Joe Cabadas also explores "vertical integration" as conceived at the Rouge-raw materials essentially entered one door and new automobiles exited the other. In fact, iron ore and coal were transformed into engine blocks in less than 24 hours. In addition to manufacturing processes that also included glassmaking and woodworking, the engaging chronological history explores the Rouge's roles as a crucible of industry unionization (at its peak in 1929, the 1,100-acre factory employed 128,000 workers) and wartime production, and its profound influence on Japanese automakers. Thanks to the Rouge's immensity and diverse operations, archival and current images provide a visual cornucopia for just about any reader.- The River Rouge automotive factory is part of Henry Ford's grand legacy that remains today. It is one of the world's largest automotive manufacturing facilities.- Timed to coincide with the completed Rouge renovation and the complex's ninetieth anniversaryAbout the AuthorJoe Cabadas is an automotive journalist whose work regularly appears in several industry trade publications. He is the co-author of MBI Publishing Company's bestselling The American Auto Factory (ISBN 0-7603-1059-9) and lives in Dearborn, Michigan.

GIs returning after World War II created an entirely new automotive market niche when they bought surplus Jeeps and began exploring the rugged backcountry of the American West. This burgeoning market segment, which eventually became known as sport utility vehicles (SUVs), numbered about 40,000 units per year with offerings from Jeep, Scout, Toyota, and Land Rover. In 1966, Ford entered the fray with its Bronco, offering increased refinement, more power, and an innovative coil-spring front suspension. The Bronco caught on quickly and soon established a reputation as a solid backcountry performer. In Baja, the legendary accomplishments of racers such as Parnelli Jones, Rod Hall, and Bill Stroppe further cemented the bobtail’s reputation for toughness. Ford moved upstream with the introduction of the larger Bronco for 1978, witnessing a huge increase in sales for the second-generation trucks. The Twin Traction Beam front end was introduced in the third generation, and further refinements including more aerodynamic styling, greater luxury, and more powerful fuel-injected engines came on board in the generations that followed. Through it all, the Bronco retained its reputation as a tough, versatile, and comfortable rig, both on and off the paved road. With the reintroduction of the Bronco for 2020, Ford is producing a vehicle for a whole new generation of enthusiasts that looks to bring modern styling and performance to the market while building on the 30-year heritage of the first five generations of the Bronco so dearly loved by their owners. From the development process and details of the first trucks through the 1996 models, author Todd Zuercher shares technical details, rarely seen photos, and highlights of significant models along with the stories of those people whose lives have been intertwined with the Bronco for many years. This book will have new information for everyone and will be a must-have for longtime enthusiasts and new owners alike! p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Arial; color: #000000}

A riveting, behind-the-scenes account of the near collapse of the Ford Motor Company, which in 2008 was close to bankruptcy, and CEO Alan Mulally's hard-fought effort and bold plan--including his decision not to take federal bailout money--to bring Ford back from the brink.