The world's foremost entrepreneurial coach shows you how to make a mindset shift that opens the door to explosive growth and limitless possibility--in your business and your life. Have you ever had a new idea or a goal that excites you... but not enough time to execute it? What about a goal you really want to accomplish...but can't because instead of taking action, you procrastinate? Do you feel like the only way things are going to get done is if you do them? But what if it wasn't that way? What if you had a team of people around you that helped you accomplish your goals (while you helped them accomplish theirs)? When we want something done, we've been trained to ask ourselves: "How can I do this?" Well, there is a better question to ask. One that unlocks a whole new world of ease and accomplishment. Expert coach Dan Sullivan knows the question we should ask instead: "Who can do this for me?" This may seem simple. And it is. But don't let the lack of complexity fool you. By mastering this question, you will quickly learn how billionaires and successful entrepreneurs like Dan build incredible businesses and personal freedom. This book will teach you how to make this essential paradigm-shift so you can: • Build a successful business effectively while not killing yourself • Immediately free-up 1,000+ hours of work that you shouldn't be doing anyway • Bypass the typical scarcity and decline of aging and other societal norms • Increase your vision in all areas of life and build teams of WHOs to support you in that vision • Never be limited in your goals and ambitions again • Expand your abundance of wealth, innovation, relationships, and joy • Build a life where everything you do is your choice--how you spend your time, how much money you make, the quality of your relationships, and the type of work you do Making this shift involves retraining your brain to stop limiting your potential based on what you solely can do and instead focus on the nearly infinite and endless connections between yourself and other people as well as the limitless transformation possible through those connections.

As he did in WHO NOT HOW, Dr. Benjamin Hardy shares one of Dan Sullivan’s simple yet profound teachings that until now has been known only to his Strategic Coach clients: unsuccessful people focus on “The Gap,” but successful people focus on “The Gain.” "[T]his one simple concept is a masterclass on positive psychology, healthy relationships, mental well-being, and high-performance. Everything that psychologists know about how to create a high-functioning and successful person can be achieved using The GAP and the GAIN."- Dr. Benjamin Hardy Most people, especially highly ambitious people, are unhappy because of how they measure their progress. We all have an "ideal," a moving target that is always out of reach. When we measure ourselves against that ideal, we're in "the GAP." However, when we measure ourselves against our previous selves, we're in "the GAIN." That is where the GAP and the GAIN concept comes in. It was developed by legendary entrepreneur coach Dan Sullivan and is based on his work with tens of thousands of successful entrepreneurs. When Dan's coaching clients periodically take stock of all that they've accomplished-both personally and professionally-they are often shocked at how much they have actually achieved. They weren't able to appreciate their progress because no matter how much they were getting done, they were usually measuring themselves against their ideals or goals. In this book you will learn that measuring your current self vs. your former self has enormous psychological benefits. And that's really the key to this deceptively simple yet multi-layered concept that will have you feeling good, feeling grateful, and feeling like you are making progress even when times are tough, which will in turn bolster motivation, confidence, and future success. If you're finding that happiness eludes you no matter how much you've achieved, then learning this easy mindset shift will set you on a life-changing path to greater fulfillment and success.

Expanding upon one of his high-level foundational teachings: Strategic Coach co-founder Dan Sullivan explains why achieving 10X growth is easier than going for 2X growth. Dan Sullivan, the world's leading coach for highly successful entrepreneurs, wants you to know that achieving 10X growth is exponentially easier than striving for 2X growth. Most find this idea confusing at first because simply imagining 10X growth causes them to think they need to do 10X more work to achieve it. However, being a 10X entrepreneur is nothing like what most people think. 10X is not the outcome; it's a counterintuitive process you can apply every time you want exponential growth in your life and business. To make 10X possible, you must focus on expanding what Dan defines as your four most important freedoms—time, money, relationship, and purpose. As your time becomes 10X more valuable, you increasingly multiply the money you earn both in terms of amount and profitable satisfaction. As money becomes a tool you can increasingly access with greater ease, you will engage with a growing number of other freedom-motivated individuals. As both your professional and personal life fills up with 10X more unique and collaborative relationships, you will realize that your most powerful purposes in all areas become 10X more lasting and positive for everyone involved. You will be impressed by what your life has become, and the meaning and impact you're having. 10X is fundamentally about quality vs quantity, and the quality of your freedoms determines the results you achieve.

Expanding upon one of his high-level foundational teachings: Strategic Coach co-founder Dan Sullivan explains why achieving 10X growth is easier than going for 2X growth. Dan Sullivan, the world's leading coach for highly successful entrepreneurs, wants you to know that achieving 10X growth is exponentially easier than striving for 2X growth. Most find this idea confusing at first because simply imagining 10X growth causes them to think they need to do 10X more work to achieve it. However, being a 10X entrepreneur is nothing like what most people think. 10X is not the outcome; it's a counterintuitive process you can apply every time you want exponential growth in your life and business. To make 10X possible, you must focus on expanding what Dan defines as your four most important freedoms—time, money, relationship, and purpose. As your time becomes 10X more valuable, you increasingly multiply the money you earn both in terms of amount and profitable satisfaction. As money becomes a tool you can increasingly access with greater ease, you will engage with a growing number of other freedom-motivated individuals. As both your professional and personal life fills up with 10X more unique and collaborative relationships, you will realize that your most powerful purposes in all areas become 10X more lasting and positive for everyone involved. You will be impressed by what your life has become, and the meaning and impact you're having. 10X is fundamentally about quality vs quantity, and the quality of your freedoms determines the results you achieve.

This isn’t a book about BECOMING it’s about BEING: noted psychologist Dr. Benjamin Hardy shows how to imagine the person you want to be, then BE that person now. When you do this, your imagined FUTURE directs your behavior, rather than your past. Who is your Future-Self? That question may seem trite. But it’s literally the answer to all of your life’s questions. It’s the answer to what you’re going to do today. It’s the answer to how motivated you are, and how you feel about yourself. It’s the answer to whether you’ll distract yourself on social media for hours, whether you’ll eat junk food, and what time you get up in the morning. Your imagined Future-Self is the driver of your current reality. It is up to you to develop the ability to imagine better and more expansive visions of your Future-Self. Your current view of your Future-Self is very limited. If you seek learning, growth, and new experiences, you’ll be able to imagine a different and better Future-Self than you currently can. It’s not only useful to see your Future-Self as a different person from who you are today, but it is also completely accurate. Your Future-Self will not be the same person you are today. They will see the world differently. They’ll have had experiences, challenges, and growth you currently don’t have. They’ll have different goals and priorities. They’ll have different habits. They’ll also be in a different world—a world with different cultural values, different technologies, and different challenges.

Buy now to get the main key ideas from Dan Sullivan & Benjamin Hardy's 10x Is Easier Than 2x Achieving 10x growth is actually easier than aiming for 2x growth, according to renowned business coach Dan Sullivan. The key is prioritizing quality over quantity. In 10x Is Easier Than 2x (2023), Sullivan and his co-writer Dr. Benjamin Hardy, a psychologist, explain how to use the 10x mindset to achieve exponential growth in both personal and business endeavors. By clarifying your vision and focusing your efforts, you can achieve exceptional results and experience a transformative shift in your life and the impact you have on others.