What Every Manager Needs to Know about Marketing and the Law

What Every Manager Needs to Know about Marketing and the Law
Title What Every Manager Needs to Know about Marketing and the Law PDF eBook
Author Robert J. Posch
Publisher McGraw-Hill Companies
Pages 352
Release 1984
Genre Business & Economics
ISBN

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The purpose of this book is to help managers focus in on areas or situations which may become legal issues. It will show managers how to get things done within the framework of government regulations, thus reducing risk. Current law and trends are reviewed in an easy to read writing style.

What Every Manager Needs to Know about Marketing

What Every Manager Needs to Know about Marketing
Title What Every Manager Needs to Know about Marketing PDF eBook
Author David J. Freiman
Publisher AMACOM/American Management Association
Pages 280
Release 1986
Genre Business & Economics
ISBN 9780814476666

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Key Marketing Metrics

Key Marketing Metrics
Title Key Marketing Metrics PDF eBook
Author Neil Bendle
Publisher Pearson UK
Pages 494
Release 2021-03-12
Genre Business & Economics
ISBN 1292360879

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Business Information Sources

Business Information Sources
Title Business Information Sources PDF eBook
Author Lorna M. Daniells
Publisher Univ of California Press
Pages 754
Release 1993
Genre Business & Economics
ISBN 9780520081802

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This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.

Online Marketing Success Stories

Online Marketing Success Stories
Title Online Marketing Success Stories PDF eBook
Author René V. Richards
Publisher Atlantic Publishing Company
Pages 290
Release 2006
Genre Business & Economics
ISBN 0910627657

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Online Marketing Success Stories Insider Secrets, from the Experts who are Making Millions on the Internet Today, will give you real life examples of how successful businesses market their products online. The information is so useful you can read a page and put the idea into action today! Standing out in the turmoil of today's internet marketplace is a major challenge. There are many books and courses on internet marketing; this is the only book that will provide you with insider secrets. The reason we asked the marketing experts who make their living on the internet every day and they talked! With e-commerce reaching over $40 billion and online businesses anticipated to increase by 500 percent, your business needs guidance from today's successful internet marketing veterans. Learn the most efficient ways to bring consumers to your site, get visitors to purchase, how to up sell, oversights to stay away from, and how to steer clear of years of disappointment. We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful e-commerce marketers. This book is a compilation of their secrets, and proven successful ideas. If you are interested in learning hundreds of hints, tricks and secrets on how to make money or more money with your Web site than this book is for you. Instruction is great, but advice from experts is something else, and the experts chronicled in this book are earning millions. This new exhaustively researched book will provide you with a jam-packed assortment of innovative ideas you can put to use today. This book gives you the proven strategies, innovative ideas, and actual case studies to help you sell more with less time and effort. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

By the Book

By the Book
Title By the Book PDF eBook
Author Martha Blue
Publisher Northland Publishing
Pages 456
Release 1990
Genre Business & Economics
ISBN

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Successful Meetings

Successful Meetings
Title Successful Meetings PDF eBook
Author Shri L. Henkel
Publisher Atlantic Publishing Company
Pages 290
Release 2007
Genre Business & Economics
ISBN 0910627916

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A study by MCI found that most professionals believe that over 50 percent of meeting time is wasted. More than 90 percent admit to daydreaming in meetings, 73 percent have brought other work, and 39 percent have fallen asleep. You might think that there would be fewer meetings. However, in the survey 46 percent said they attended more meetings than a year ago. Meetings cost time and money. Many meetings end with no results or outcome. How can you be sure you are using your time and money effectively? The answer: with proper training. Even MBA graduates have never had a course in how to plan, organize, and present an effective meeting. That is the subject of this new book which will teach the proper skills and training to get great results with every meeting, every time! You will learn the checklists for planning your meeting, setting the agenda, strategic planning, how the physical setting can be improved, how to properly open a meeting, handling difficult people and maintaining control, how to assess and evaluate your meetings, and the correct method to end a meeting. Good meetings don't just happen, they are planned and created. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.