Programa de diseño para el cambio de imagen corporativa de la Compañía Telefónica
Title | Programa de diseño para el cambio de imagen corporativa de la Compañía Telefónica PDF eBook |
Author | Taula de Disseny (Firma). |
Publisher | |
Pages | 42 |
Release | 1984* |
Genre | |
ISBN |
Telefonica
Title | Telefonica PDF eBook |
Author | Taula de Disseny |
Publisher | |
Pages | 68 |
Release | 1984* |
Genre | |
ISBN |
The OECD Innovation Strategy Getting a Head Start on Tomorrow
Title | The OECD Innovation Strategy Getting a Head Start on Tomorrow PDF eBook |
Author | OECD |
Publisher | OECD Publishing |
Pages | 226 |
Release | 2010-05-28 |
Genre | |
ISBN | 9264083472 |
This book provides a set of principles for fostering innovation in people (workers and consumers), in firms and in government, taking an in-depth look at the scope of innovation and how it is changing, as well as where and how it is occurring.
Essentials of Corporate Communication
Title | Essentials of Corporate Communication PDF eBook |
Author | Cees B.M. Van Riel |
Publisher | Routledge |
Pages | 325 |
Release | 2007-08-07 |
Genre | Business & Economics |
ISBN | 1134335059 |
This lively and engaging new book addresses a topical and important area of study. Helping readers not only to understand, but also to apply, the most important theoretical notions on identity, identification, reputation and corporate branding, it illustrates how communicating with a company’s key audience depends upon all of the company’s internal and external communication. The authors, leading experts in this field, provide students of corporate communication with a research-based tool box to be used for effective corporate communications and creating a positive reputation. Essentials of Corporate Communication features original examples and vignettes, drawn from a variety of US, European and Asian companies with a proven record of successful corporate communication, thus offering readers best practice examples. Illustrations are drawn from such global companies as Virgin, IKEA, INVE and Lego. Presenting the most up-to-date content available it is a must-read for all those studying and working in this field.
Agribusiness and Innovation Systems in Africa
Title | Agribusiness and Innovation Systems in Africa PDF eBook |
Author | Kurt Larsen |
Publisher | World Bank Publications |
Pages | 242 |
Release | 2009 |
Genre | Business & Economics |
ISBN | 0821379453 |
This book examines how agricultural innovation arises in four African countries ? Ghana, Kenya, Tanzania, and Uganda ? through the lens of agribusiness, public policies, and specific value chains for food staples, high value products, and livestock.
Intangible Assets : Values, Measures, and Risks
Title | Intangible Assets : Values, Measures, and Risks PDF eBook |
Author | John R.M. Hand |
Publisher | OUP Oxford |
Pages | 558 |
Release | 2003-02-20 |
Genre | |
ISBN | 0191588954 |
Media and Information Literacy and Intercultural Dialogue
Title | Media and Information Literacy and Intercultural Dialogue PDF eBook |
Author | Ulla Carlsson |
Publisher | |
Pages | 0 |
Release | 2013 |
Genre | Information literacy |
ISBN | 9789186523640 |