Introduction to Global Business: Understanding the International Environment & Global Business Functions
Title | Introduction to Global Business: Understanding the International Environment & Global Business Functions PDF eBook |
Author | Julian Gaspar |
Publisher | Cengage Learning |
Pages | 0 |
Release | 2016-01-01 |
Genre | Business & Economics |
ISBN | 9781305501188 |
The global business environment is rapidly changing due to shifts in geopolitical alliances, active support of global international institutions in promoting market-oriented economic reforms, and advances in the development and use of information technology. INTRODUCTION TO GLOBAL BUSINESS, 2e addresses these challenges by providing a comprehensive analysis of the global business environment and lays the foundation for the functional tools used to better prepare you to manage the global business landscape. The text flows smoothly and clearly from concept to application, asking you to apply those learning skills into real-world personal and professional applications. The specialized author team introduces globalization through unparalleled scholarship and a world-view presentation of the fundamental pillars of the global business environment -- culture, ethics, economics, and information technology. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Introduction to Global Business
Title | Introduction to Global Business PDF eBook |
Author | Gaspar |
Publisher | |
Pages | |
Release | 2013 |
Genre | |
ISBN | 9781473711938 |
Introduction to Global Business
Title | Introduction to Global Business PDF eBook |
Author | Julian Gaspar |
Publisher | |
Pages | |
Release | 2016 |
Genre | |
ISBN | 9781473745124 |
Introduction to Global Business: Understanding the International Environment & Global Business Functions
Title | Introduction to Global Business: Understanding the International Environment & Global Business Functions PDF eBook |
Author | Julian Gaspar |
Publisher | Cengage Learning |
Pages | 0 |
Release | 2013-07-16 |
Genre | Business & Economics |
ISBN | 9780547152127 |
The global business environment is rapidly changing because of shifts in geopolitical alliances, active roles of global institutions, and advances in information technology. Gaspar et al. INTRODUCTION TO GLOBAL BUSINESS, 1e introduces the comprehensive foundational and functional tools to better prepare students for a global business landscape. As part of the functional approach, the text flows smoothly and clearly from concept to application, asking students to implement their learning into real-world personal and professional applications. The specialized author team introduces globalization through unparalleled scholarship and a world-view presentation of the fundamental pillars of the global landscape - culture, ethics, economic, and information technology. The purpose of this book is to introduce students to these principles in an engaging, current, and relevant way in the hope that they may develop the knowledge for successful careers in a globalized business landscape. Available with InfoTrac Student Collections http://gocengage.com/infotrac. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Introduction to Business
Title | Introduction to Business PDF eBook |
Author | Lawrence J. Gitman |
Publisher | |
Pages | 1455 |
Release | 2024-09-16 |
Genre | Business & Economics |
ISBN |
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Introduction to Global Business
Title | Introduction to Global Business PDF eBook |
Author | Julian E. Gaspar |
Publisher | |
Pages | 407 |
Release | 2019 |
Genre | International business enterprises |
ISBN | 9789814844246 |
Intercultural Communication for Global Business
Title | Intercultural Communication for Global Business PDF eBook |
Author | Elizabeth A. Tuleja |
Publisher | Routledge |
Pages | 314 |
Release | 2016-12-08 |
Genre | Business & Economics |
ISBN | 1317361725 |
This book brings together principles and new theories in intercultural communication in a concise and practical manner, focusing on communication as the foundation for management and global leadership. Grounded in the Cultural Intelligence Model, this compact text examines the concepts associated with understanding culture and communication in the global business environment to help readers: • Understand intercultural communication processes. • Improve self-awareness and communication in intercultural settings. • Expand skills in identifying, analyzing, and solving intercultural communication challenges at work. • Evaluate whether one’s communication has been effective. Richly illustrated with examples, activities, real-world applications, and recent case studies that make the content come alive, Intercultural Communication for Global Business is an ideal companion for any business student or manager dedicated to communicating more effectively in a globalized society.